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13 January 2025 | Story Dr Nitha Ramnath | Photo Sonia Small
Prof Brownhilder Neneh
Prof Brownhilder Neneh stands out as an inspiring force for students and aspiring entrepreneurs.

In the dynamic intersection of tradition and innovation within academia, Prof Brownhilder Neneh, Vice-Dean: Research, Engagement and Internationalisation in the Faculty of Economic and Management Sciences at the University of the Free State (UFS), stands out as an inspiring force for students and aspiring entrepreneurs. Her remarkable career trajectory – ascending rapidly through the ranks from senior lecturer to head of department, and ultimately to full professor – has been marked not only by professional accolades, but by a deep, personal impact on the lives of her students and the broader entrepreneurial community. 

Personal moments of student connection  

Reflecting on her career, Prof Neneh’s achievements are impressive. “The best moment of my career is twofold,” she explains. “Professionally, I am incredibly grateful for the success I’ve achieved in less than a decade. Being promoted to professor, launching my book this year, and being consistently recognised as one of the top-cited researchers in the world over the past two years – it’s all been surreal.” 

However, it is the personal connections with her students that leave the most lasting impression. One student shared a heartfelt message, recalling how Prof Neneh’s encouragement helped her persevere through academic challenges. “You have everything it takes to succeed,” Prof Neneh had told her, transforming her outlook on her studies. Another student credited Prof Neneh’s words of encouragement with sparking a journey of self-acceptance, reminding her that “the best is yet to come.” These experiences highlight the profound influence of mentorship and the power of positive reinforcement. 

Building entrepreneurial competencies 

Prof Neneh’s research centres on fostering entrepreneurial skills, with a particular focus on youth and women. “I wish people knew that my work is about making a real, tangible difference,” she notes. Her research addresses the unique challenges faced by women entrepreneurs, including the complexities of work-life balance and societal pressures. By providing evidence-based strategies drawn from her extensive experience, Prof Neneh seeks to empower those navigating the intersection of family and business obligations. 

She also emphasises the obstacles facing young entrepreneurs, such as limited access to resources and a fear of failure. “These challenges can deter aspiring entrepreneurs from taking risks and pursuing their dreams,” Prof Nene says. Her approach to teaching entrepreneurship is rooted in practical, evidence based advice, encouraging aspiring entrepreneurs to pursue their passions, employ ‘effectual reasoning’ in building their ventures with available resources – and commit to lifelong learning. “Training doesn’t stop at obtaining a degree. It’s about continually seeking knowledge and adapting to the market,” she asserts. 

Prof Neneh also advocates collaboration through a concept she calls ‘coopetition’ – where competition fosters cooperation, particularly in overcoming resource constraints. This mindset has been especially valuable during times of crisis, such as the recent pandemic, when industries banded together for collective growth. 

For budding entrepreneurs, Prof Neneh offers a wealth of practical advice. She stresses the importance of validating the market before launching a business, while cautioning against entering fields devoid of passion or thorough preparation. Her guiding principle? “Invest wisely and understand the needs of your target market.” 

Creating ripples of positive impact 

Looking ahead, Prof Neneh embodies resilience. “I wouldn’t change anything in my life. Every challenge has been a lesson,” she reflects. Her experiences have not only shaped her career, but also strengthened her sense of purpose. “Stay true to your values and purpose,” is the advice she follows, ensuring her life’s work continues to create ripples of positive impact. 

Prof Neneh is not only an academic; she is a champion for change, dedicated to uplifting others through her research, mentorship, and community initiatives such as ‘She Believe’, a peer support group focused on empowering women. As she continues to inspire future generations, her story serves as a powerful reminder that the entrepreneurial journey is not merely about financial success – it is about transformative impact and demonstrating resilience. 

The belief that “the best is yet to come” resonates not only in Prof Neneh’s life, but also with everyone who has the privilege of learning from her.

News Archive

International ties for OSM
2013-08-21

 

Prof Nicol Viljoen in the historic Teatr Zdrojowy in Walbrzych, Poland
20 August 2013


Profs Nicol and Martina Viljoen from the Odeion School of Music (OSM) recently undertook a very successful trip to Europe where Prof Nicol Viljoen rendered two solo piano recitals in Poland. They also delivered a joint paper at a congress in Budapest.

The first of the two recitals were held in Crakow at the famed Zespol Panstwowych School of Music. At this event, Prof Viljoen essentially recited Chopin Mazurkas and was invited to repeat this performance in Poland in the future.

The second piano recital was in the historicTeatr Zdrojowy im. Henryka Wieniawskiego in Walbrzych. This concert included Preludes, Mazurkas, as well as the Ballad in G minor by Chopin. After the Mazurkas, the audience rewarded Prof Viljoen with a standing ovasion – and again at the end of the concert. As a result of this, the chief organiser of the event, Jerzy Kosek, who is also the conductor of the Filharmonia Sudecka, invited Prof Viljoen to perform as soloist with his orchestra next year.

Kosek also invited Conducting students at the OSM to work with the Filharmonia under his leadership on an exchange basis. He indicated that he would like to strengthen the ties with the University of the Free State and the Odeion School of Music. Two members of the Filharmonia Sudecka are currently doctoral students in Performing Arts at the OSM, namely Karol Legierski (concertmaster) and Marianne Cilliers (first violin), while the co-concertmaster, Dorota Graca, is in the process of registering for doctoral studies at the OSM.

The paper delivered by Profs Viljoen in Budapest, formed part of the interdisciplinary congress, ‘The Arts in Society,’ where more than twenty countries were represented. Their paper dealt with the post-apartheid oeuvre of the South African composer, Hans Huyssen. Charla Schutte, another doctoral student at the OSM, delivered a paper on an interpretation of indoctrination songs on the basis of an analytical model by the philosopher Johann Visagie.

During the trip, Prof Martina Viljoen also had a productive meeting with the executive manager of Common Ground Publishers, an academic publisher based in the USA, with a view to publish work from the OSM.

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