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07 January 2025 | Story Gerda-Marie van Rooyen | Photo Supplied
KovsieX
KovsieX offers a comprehensive digital experience through podcasts, video content, and social media. This initiative is set to transform the student experience, creating a strong sense of belonging and collaboration across campuses.

Optimising student experience while providing students with multimedia training using state-of-the-art equipment and aligning with Vision 130, KovsieX is set to become a great asset to the university, its students, and the community. 

This initiative, approved by the UFS Rectorate on 29 November 2023, combines various student media brands on the Bloemfontein and Qwaqwa campuses (KovsieFM, Q-Lit, KovsieTV, KovsieCAST) into a unified brand consisting of three student-driven sub-departments. This includes audio (radio and podcasts), video (long and short form), and social media (including TikTok, Instagram, WhatsApp, and YouTube). 

An all-digital approach 

Gerben van Niekerk, Head of Student Experience (KovsieX), explains: “This all-digital approach leverages digital radio, podcasts, and social media platforms to create a sense of belonging among students by reflecting on and leading student life across the campuses.” KovsieX has achieved remarkable success, reaching an audience of more than 1,2 million in the first semester alone, with multiple TikTok videos surpassing 100 000 views. 

“Recognising the evolving radio landscape, our approach integrates a comprehensive digital strategy to adapt to changing media consumption preferences and provide students with hands-on experience on emerging platforms, strengthening their market relevance. KovsieX (previously KovsieFM) moves away from traditional FM broadcasting and has enabled the students to cover a wider range of topics that affect the Kovsie community,” says Van Niekerk. He adds, “The essence of KovsieX can be summarised in our one-word slogan: IMAGINE.”  

KovsieX supports Vision 130, as it leverages emerging technologies to enrich academic and non-academic student experiences. Furthermore, it also provides students with the opportunity to gain on-the-job and leadership experience in the KovsieX executive committee (KovsieXco), comprising a small group of ‘dynamic and highly talented students’, with their first objective: to decide on a brand name and setting on KovsieX – with the ‘X’ referring to experience. 

A mobile app provides students with easier access to KovsieX’s content. This initiative is set to increase students’ experience even more, as possible partnerships are in the pipeline to deliver a year-long dialogue series on themes pertinent to students. “This initiative will engage students on key issues such as leadership, mental health, heritage, and anti-discrimination through a blend of digital content – including interviews, social media posts, and expert discussions – and live on-campus events.”  

State-of-the-art facilities 

The construction of the KovsieX Pod on the Bloemfontein Campus allows students to produce content in a state-of-the-art podcast and video studio with Apple Mac workstations and a meeting room. A similar space in the current Student Media Building on the Qwaqwa Campus, named the KovsieX Q-Pod, is on the cards, as is the integration of KovsieX across the Bloemfontein and Qwaqwa campuses. “KovsieX will be broadcast from two locations and will, therefore, allow students from both campuses to interact with one another live on air. Both radio studios will be rebuilt to allow students to stream directly on YouTube, Instagram, and TikTok from both campuses simultaneously. This is made possible by cutting edge cloud-based software – popular in Europe – but KovsieX will be the first to leverage this technology in the country,” shares Van Niekerk.

News Archive

Kovsie Open Day a resounding success
2010-05-05

 
 Photo: Gerhard Louw


The Kovsie Open Day 2010 that took place on the Main Campus of the University of the Free State (UFS) in Bloemfontein last week, was attended by more than 6 000 prospective students and their parents. This event was a resounding success. Thus report our prospective students, their parents, campus personnel, as well Prof. Jonathan Jansen, Rector and Vice-Chancellor at the UFS.

Parents and learners from across South Africa were firstly welcomed by Prof. Jansen, the Deans and Moses Masitha, the President of the Student Representative Council (SRC) in the Callie Human Centre. Thereafter they were afforded the opportunity to visit the various exhibitions in the faculties and residences. Parents and learners could also complete application forms for entrance to the UFS in the tent of the Division Corporate Relations on the Red Square. Liesl Cronje from Magaliesburg, who wants to come and study B.Sc.Agric. at Kovsies, was named as the winner of R3 000 by Corporate Relations after her application form had been selected in a lucky draw.

Residences and student organisations also had information points on the grass in front of the Main Building, where more information was given out to prospective students. Armentum, Vishuis and Karee won the first, second and third place respectively with their information points. The ladies’ residences Vergeet-my-nie, Emily Hobhouse and Soetdoring respectively boasted with the best information points.

The first official Kovsie slogan competition was also held and Madelief was appointed as the winner.

This day was held to provide prospective students and their parents with the opportunity to become better acquainted with the distinctive quality that the UFS offers its students. Staff and students also provided learners with the necessary information to enable them to make the right decisions regarding their career and studies next year.
 

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