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05 June 2025 | Story Onthatile Tikoe | Photo Supplied
Logan James
Logan W. James, UFS alumnus and breakout star of Binnelanders Season 15, proudly waves the Kovsie flag as he steps into his first national television role.

University of the Free State (UFS) alumnus Logan W James made his national television debut in Season 15 of kykNET’s long-running medical drama, Binnelanders. Streaming on Showmax from 4 June 2025, the latest season introduces Logan in a role that delivers high drama, high energy, and a fresh wave of talent rooted in the Free State.

 

From campus to camera

Born and bred in Bloemfontein, Logan’s rise from student theatre to the small screen is a story stitched together by grit, passion, and a deep love for performance. A former learner of Grey College and a proud Kovsie, Logan honed his craft at the University of the Free State, where he quickly became known for his magnetic stage presence and commitment to his roles.

From standout performances in Everyman, How to Wuzz, and Run for Your Wife to unforgettable moments during UFS’s annual Africa Day showcases, Logan carved out a name for himself as a rising star on campus – one performance at a time.

 

A dream years in the making

Now based in Johannesburg, Logan is stepping into a new kind of spotlight. He plays Le Roux Snyman - a thrill-seeking, motocross-riding character with a bold facade and hidden depths.

“Le Roux is full of energy and contradictions,” Logan says. “He lives for extreme sports and adrenaline, but there’s a much softer, more vulnerable side he doesn’t often show. What excites me is exploring both boldness and fragility in the same breath - it’s something I’ve never quite done before.”

Though this may be Logan’s TV debut, stepping onto the Binnelanders set felt strangely familiar.

“I used to watch Binnelanders at my grandmother’s house,” he recalls. “Never in my wildest dreams did I imagine I’d one day be part of the cast. It feels like a full-circle moment - a dream realised. The journey here wasn’t straightforward, but seeing it come to life like this is an incredible blessing.”

 

The foundation of theatre

Logan credits his Bloemfontein theatre roots as the foundation of his acting journey. “Theatre taught me discipline, presence, and heart,” he says. “On stage, there are no second takes. You have to show up, fully and honestly, every time. That kind of intensity trains you not as a performer, but as a professional.

These lessons continue to shape how he approaches his work today. “Kindness and professionalism – those are the two things I carry into every production,” he adds.

 

Big city, bigger lessons

The move from Bloem’s close-knit creative community to the bustling entertainment industry in Johannesburg came with new challenges – and new lessons.

“In Joburg, you quickly realise just how much talent is out there,” Logan says. “It forced me to embrace what makes me unique, rather than compare myself to others. Real passion – not the pursuit of fame – is what carries you through the tough times. If you’re chasing the art, not the spotlight, you’ll find purpose, even when things get hard.”

 

A voice for regional talent

Logan’s journey is not just a personal triumph – it’s also a win for regional talent. As a Free State-born actor breaking into the national scene, he is part of a growing wave of creatives proving that national recognition is possible from anywhere.

“To go from student theatre to national TV is a leap that’s both terrifying and thrilling,” Logan reflects. “But it's proof that consistent hard work, staying true to your craft, and trusting the process can open doors you once only dreamed of.”

 

Ready for the spotlight

With his first episode having aired on 4 June, audiences were treated to a performance that was rich with energy and layered with emotion.

“There’s a lot of growth ahead - for Le Roux and for me,” Logan shares. “I’m looking forward to every moment of it. I can’t wait for South Africa to meet him.”

News Archive

Macufe Wordfest and UFS bring literary practitioners together
2017-10-18

Description: Macufe Wordfest  Tags: Macufe Wordfest
The Macufe Wordfest attracted language practitioners from
the Free State and Eastern Cape Province. From the left are:
Dr Elias Malete (UFS: African Languages),
Prof Johannes Malefetsane Lenake (honoured guest),
Nthabiseng Naketsana (Eastern Cape: Head of
Provincial Languages Services), Shoaneng Sefali
(Chairperson: Free State Writers Forum), Mariaan Otto
(Language Practitioner at FS government) and
Dr Mathene Abram Mahanke (Free State: Head of Provincial
Languages Services). Photo: Jóhann Thormählen

The University of the Free State (UFS) has a responsibility to advance good stakeholder relationships with public and government entities by creating opportunities for collaborative projects. According to Dr Elias Malete, Senior Lecturer and Academic Head at the Department of African Languages, this is why it is important for the UFS to be involved in projects such as Macufe Wordfest.

His department and the UFS Library, in collaboration with the Provincial Languages Services, hosted Wordfest on the Bloemfontein Campus as part of the Mangaung Cultural Festival. He says the main focus of the word festival, held from 4-6 October 2017 in the Economic and Management Sciences Auditorium, was to bring together literary practitioners from the Free State and Eastern Cape.

Prof Malefetsane Lenake honoured
“In this festival, budding authors have a platform to read their works to fellow practitioners, seasoned authors use their experience and expertise to assist budding and aspiring authors, and published authors have the opportunity to launch their new books,” says Dr Malete. 

Highlights included the recognition of longstanding, retired academic, Prof Johannes Malefetsane Lenake, for his contribution to the development of Sesotho, and the awarding of trophies to learners who wrote excellent essays in Sesotho, Setswana, isiXhosa and isiZulu about the life of OR Tambo.

First African Languages Writers Day
On 30 August 2017 various Sesotho writers’ organisations gathered at the UFS Sasol Library to celebrate the first African Languages Writers Day. It was hosted by Department of African Languages and the UFS library and mapped a way forward on ways to promote African Languages recognised by the Free State language policy.

The goal was to promote and preserve African languages, unearth writers, share ideas, and help to shape the future. Dr Malete says such events are important to ensure that UFS “is a people-centred institution where the educational and developmental needs of local communities are catered for”.

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