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05 June 2025 | Story Onthatile Tikoe | Photo Supplied
Logan James
Logan W. James, UFS alumnus and breakout star of Binnelanders Season 15, proudly waves the Kovsie flag as he steps into his first national television role.

University of the Free State (UFS) alumnus Logan W James made his national television debut in Season 15 of kykNET’s long-running medical drama, Binnelanders. Streaming on Showmax from 4 June 2025, the latest season introduces Logan in a role that delivers high drama, high energy, and a fresh wave of talent rooted in the Free State.

 

From campus to camera

Born and bred in Bloemfontein, Logan’s rise from student theatre to the small screen is a story stitched together by grit, passion, and a deep love for performance. A former learner of Grey College and a proud Kovsie, Logan honed his craft at the University of the Free State, where he quickly became known for his magnetic stage presence and commitment to his roles.

From standout performances in Everyman, How to Wuzz, and Run for Your Wife to unforgettable moments during UFS’s annual Africa Day showcases, Logan carved out a name for himself as a rising star on campus – one performance at a time.

 

A dream years in the making

Now based in Johannesburg, Logan is stepping into a new kind of spotlight. He plays Le Roux Snyman - a thrill-seeking, motocross-riding character with a bold facade and hidden depths.

“Le Roux is full of energy and contradictions,” Logan says. “He lives for extreme sports and adrenaline, but there’s a much softer, more vulnerable side he doesn’t often show. What excites me is exploring both boldness and fragility in the same breath - it’s something I’ve never quite done before.”

Though this may be Logan’s TV debut, stepping onto the Binnelanders set felt strangely familiar.

“I used to watch Binnelanders at my grandmother’s house,” he recalls. “Never in my wildest dreams did I imagine I’d one day be part of the cast. It feels like a full-circle moment - a dream realised. The journey here wasn’t straightforward, but seeing it come to life like this is an incredible blessing.”

 

The foundation of theatre

Logan credits his Bloemfontein theatre roots as the foundation of his acting journey. “Theatre taught me discipline, presence, and heart,” he says. “On stage, there are no second takes. You have to show up, fully and honestly, every time. That kind of intensity trains you not as a performer, but as a professional.

These lessons continue to shape how he approaches his work today. “Kindness and professionalism – those are the two things I carry into every production,” he adds.

 

Big city, bigger lessons

The move from Bloem’s close-knit creative community to the bustling entertainment industry in Johannesburg came with new challenges – and new lessons.

“In Joburg, you quickly realise just how much talent is out there,” Logan says. “It forced me to embrace what makes me unique, rather than compare myself to others. Real passion – not the pursuit of fame – is what carries you through the tough times. If you’re chasing the art, not the spotlight, you’ll find purpose, even when things get hard.”

 

A voice for regional talent

Logan’s journey is not just a personal triumph – it’s also a win for regional talent. As a Free State-born actor breaking into the national scene, he is part of a growing wave of creatives proving that national recognition is possible from anywhere.

“To go from student theatre to national TV is a leap that’s both terrifying and thrilling,” Logan reflects. “But it's proof that consistent hard work, staying true to your craft, and trusting the process can open doors you once only dreamed of.”

 

Ready for the spotlight

With his first episode having aired on 4 June, audiences were treated to a performance that was rich with energy and layered with emotion.

“There’s a lot of growth ahead - for Le Roux and for me,” Logan shares. “I’m looking forward to every moment of it. I can’t wait for South Africa to meet him.”

News Archive

Kovsie alumni honoured
2012-09-10

Mr Mickey Gordon, Head of Marketing at the UFS, with Jaco Loubser (right), Kovsie Alumnus of the Year.
Photo: Dries Myburg
10 September 2012
 

Jaco Loubser, the producer of television programmes such as Shoreline on SABC and Groen, Roer and MK Kampus on kykNET has been named as the Kovsie Alumnus of the Year by the University of the Free State (UFS). Loubser and five other Kovsie alumni were honoured for outstanding achievements and contributions at the Kovsie Alumni Awards held on the Bloemfontein Campus.

Jaco, who obtained a master’s degree in Zoology from the UFS, received the award for outstanding achievements on national and international level for his contribution to and development of the South African film and television industry.

Prof. Stephen Brown, Associate Professor in the Department of Paediatrics and Child Health and Prof. Hennie Theron, Associate Professor in the Department of Cardiology, received the Cum Laude Award for exceptional service for a specific profession. Profs. Brown and Theron were recognised as pioneers in the development and application of medical technology, as well as for their pioneering work in paediatric care.

The Kovsie Alumni Awards for outstanding service to the UFS was also shared by two people, namely Prof. Hendri Kroukamp, Dean of the Faculty of Economic and Management Sciences, and Advocate Wessels Oosthuizen, Director of the Centre for Financial Planning Law at the UFS. The Kovsie Ambassador’s Award went to Prof. Matie Hoffman, Associate Professor in the Department of Physics.

Jaco thanked Prof. Hoffman in his speech and said it was good to share the stage with one of his former lecturers. Jaco, who has received numerous awards for his television programmes, said the Kovsie Alumni Award was unexpected and it was a great honour to receive it from his alma mater.
 

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