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30 June 2025 | Story Lebohang Motshweneng | Photo Kaleidoscope Studios
Dr Temba Hlasho
Dr Temba Hlasho, Executive Director in the Division of Student Affairs at the launch of the University of the Free State Co-Curricular Hub.

The University of the Free State (UFS) is spearheading a student-centred transformation through its dynamic and inclusive co-curricular programmes, aimed at equipping students for personal growth, leadership, and professional success. These intentionally structured, skill-building opportunities form a critical part of preparing future-ready graduates who are poised to lead, innovate, and make a meaningful impact.

The official launch of the UFS Co-Curricular Hub early this month at Awela Restaurant on the Bloemfontein Campus marked a significant milestone in advancing the university’s commitment to holistic student development. Organised by the Student Leadership Development office, the event celebrated innovation, collaboration, and inclusive learning that transcends traditional academic boundaries.   

 

Purpose of the Co-Curricular Hub 

The Co-Curricular Hub is designed to complement formal academic programmes by empowering students with a diverse range of skills and values essential for navigating an ever-evolving world.

“Co-curricular programs at the University of the Free State are integral to our mission of developing adaptable, socially responsible, and professionally prepared graduates. These initiatives extend learning beyond the classroom, allowing students to explore their potential, engage with their communities, and acquire real-world skills. It’s about shaping graduates who are not just academically competent but equipped to make a lasting impact wherever they go,” said Dr Wahl, Director for Student Life in the Division of Student Affairs.

 

Why get involved? 

Participating in UFS co-curricular programmes offers students the opportunity to: 

  • Strengthen academic and professional performance
  • Enhance employability and build professional networks 
  • Improve emotional well-being and resilience
  • Engage in meaningful community service 
  • Develop a well-rounded, impactful student profile 

These programmes are intentionally aligned with the UFS graduate attributes, ensuring that students leave the university not only with academic qualifications but also as responsible, capable, and empowered individuals. 

 

Explore your path - today! 

The UFS Co-Curricular Hub is your launchpad to personal and professional growth. Whether your passion lies in innovation, inclusion, wellness, or leadership, there’s a programme tailored to your interests and goals. 

Students are encouraged to connect with the following support units and initiatives:

  • Career Services
  • Centre for Universal Access and Disability Support (CUADS)
  • Kovsie ACT
  • Engaged Scholarship
  • KovsieX
  • Peer Mentoring
  • Student Counselling and Development
  • Student Leadership Development

“At the University of the Free State, success isn’t just about academic performance—it’s about who you become along the way. Co-curricular programmes are not side activities; they’re a powerful part of your journey toward leadership, growth, and real-world impact. Whether you’re mentoring a peer, creating digital content, developing sustainable solutions, or building your self-confidence, every step you take outside the classroom helps shape your future. The Co-Curricular Hub is here to walk that journey with you—equipping, empowering, and elevating you to reach your full potential. Step out of the classroom. Step into your purpose. Your future starts here,” said René Pelser, Assistant Director: Student Life.

 

Reflections from leadership 

“The Co-Curricular Hub is more than a platform - it is a movement. It reflects our deep commitment to shaping well-rounded, resilient, and socially conscious graduates. Through these programmes, we are investing in the whole student: intellectually, emotionally, professionally, and ethically. This is how we prepare leaders who are ready not only for the world of work, but also for the world at large,” said Dr Temba Hlasho, Executive Director for Student Affairs.   

“I extend my sincere gratitude to the Student Life team, including Dr Wahl, Maleshoane Mofokeng, and René Pelser, and to all the offices involved - Career Services, CUADS, Engaged Scholarship, Kovsie ACT, KovsieX, Peer Mentoring, Student Counselling and Development, and Student Leadership Development. Your dedication, collaboration, and vision have brought this initiative to life, and your work continues to shape the future of our students in meaningful and lasting ways.” 

News Archive

UFS receives several awards for communication projects
2014-11-26

Staff from the Department of Communication and Brand Management received five awards at MACE 2014. From the left are: Leonie Bolleurs (Excellence awards for the Internet Broadcast Project and the B Safe safety campaign), Lacea Loader, Director of the Department of Communication and Brand Management, Lelanie de Wet (Excellence award for the #FaceOfFacebook social media campaign and Merit award for the Redesign of the UFS website) and René-Jean van der Berg (Merit award for the No Student Hungry media campaign).
Photo: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) received several national and international awards for communication campaigns and projects this year.

On international level, an audit of the university’s stakeholders received the Jake Wittmer award for research in communication from the International Association of Business Communicators

(IABC), a merit award in the category communication and research management from the IABC, a 2014 IABC Africa Gold Quill award and a bronze medal from the International Business Association (IBA). Furthermore, the audit was a finalist in the Golden World awards (GWA) of the International Public Relations Association (IPRA). The Bult magazine also received a bronze medal from the IBA.

Staff from the department also walked away with five awards at this year’s Marketing, Advancement and Communication in Education (MACE) Excellence awards, which formed part of the annual MACE congress held at Sun City from 13-15 November 2014. Some 185 communication, marketing and institutional advancement practitioners from across South Africa attended the event.

Lacea Loader, Director of the Department of Communication and Brand Management, says: “The national and international recognition from our peers in higher education, as well as from the industry, is of exceptional value to us and I am delighted that the standard of our projects and campaigns could be benchmarked in this way.”

The UFS received awards from MACE for excellence in:

- Internet Broadcast Project (category: audiovisual)
- #FaceOfFacebook social media campaign (category: social media)
-  B Safe safety campaign (category: integrated campaigns)

Merit awards were presented to:

- Redesign of the UFS website (category: electronic media)
- No Student Hungry media campaign (category: media)

Mace fulfils a leadership role in the Higher Education (HE) and Further Education and Training (FET) sectors within Southern Africa by adding value to practitioners in marketing, communication and advancement through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

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