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06 March 2025 | Story Tshepo Tsotetsi | Photo Supplied
Human Rights Month 2025
UFS: Promoting human rights and empowering equality every day.

As we celebrate Human Rights Month, the University of the Free State (UFS) remains committed to fostering a campus culture where human rights are actively upheld and respected. This ongoing dedication aligns with Vision 130, a guiding principle that drives the UFS’s efforts in creating an inclusive, equitable environment for students, faculty, and staff.

 

Fostering a human rights-centred education through Vision 130

At the heart of the UFS’s mission is Vision 130, a strategic framework aimed at positioning the university as a leader in inclusivity, social justice, and academic excellence. It ensures that the university’s commitment to human rights and equality is reflected not only in academic programmes but also in everyday student and staff interactions.

For students like Nomathemba Mhlafu, a final-year Bachelor of Arts student majoring in Psychology, these principles resonate deeply. “Honestly, it’s about having the right to education and access to resources,” Mhlafu says. “The fact that I can come here, study, and actually get my degree? That’s everything.”

 

Human rights: A shared responsibility

The promotion of human rights at the UFS is not only an institutional effort but one that includes students, faculty, and staff. Martie Miranda, Head of the UFS’s Centre for Universal Access and Disability Support (CUADS), emphasises that promoting inclusivity for persons with disabilities requires a unified effort. She underscores that staff must provide accessible communication, including principles such as using clear, simple language in written and verbal communication and ensuring that alternative formats for documents, such as braille, large print, or digital versions, are available.

Miranda stresses the importance of respect and awareness. “Students need to treat students with disabilities with respect and dignity, being mindful of ableism and microaggressions,” she says. This everyday care practice ensures that all students, regardless of ability, can thrive.

Similarly, Oratile Lentsela, CSRC for Universal Access, advocates for a campus that embraces all students, regardless of background or ability. “We must continue to raise awareness and remove barriers to learning,” she says. “This includes creating more accessible spaces and improving support services.”

 

The role of students in shaping a human rights-conscious campus

Students are at the core of shaping a campus that is both human rights-conscious and inclusive. Dr Annelie De Man, Division Coordinator of the Advocacy Division at the Free State Centre for Human Rights, says, “Students have an indispensable role to play in ensuring that they are not only aware of the rights that they possess as human beings, but also the means available to them in situations where their rights are not respected, protected, and/or fulfilled.”

 

According to Dr De Man, students can contribute by:

• Creating or joining student associations that advocate for human rights.
• Educating peers on human rights and redress mechanisms through workshops and discussions.
• Demonstrating inclusivity and respect by fostering a welcoming environment for students from diverse backgrounds.
• Engaging in social justice discussions and contributing to solutions for addressing injustices.

• Providing peer support and guiding affected students to appropriate reporting channels when human rights violations occur.

Furthermore, the Human Rights Ambassadors programme, an initiative led by the Advocacy Division, empowers students to take the lead in promoting human rights within their residences. Ambassadors organise events such as poetry performances, debates, and awareness campaigns to inspire a culture of human rights on campus.

 

Public engagement as a step forward in human rights advocacy

As part of its ongoing efforts, the Free State Centre for Human Rights continues to host a variety of events to promote human rights awareness. Dr De Man highlights the importance of events like public lectures, seminars, and workshops in raising critical discussions about human rights. One such event is the centre’s first annual public lecture on 19 March 2025, which will feature Prof JL (Loot) Pretorius presenting on ‘Courts, Human Rights, and Democracy’.

“The collaboration between the different divisions of the centre allows us to engage the wider university community on issues of great importance,” Dr De Man notes. The upcoming lecture will provide a platform for the UFS community to reflect on the intersection of law, human rights, and democracy in South Africa.

 

A rights-conscious campus for all

A commitment to human rights is integral to both the UFS’s daily operations and long-term vision. Through initiatives like the Human Rights Ambassadors, the work of CUADS, and student leadership, the UFS continues to build a campus environment that prioritises equality, inclusivity, and social justice.

Mhlafu says this commitment extends beyond academics for her. “I had an injury once and went to Kovsie Clinic for help. It’s a service that’s always available to students, every day,” she explains. “That was a moment where I really saw how important the right to healthcare is. You don’t think about it until you need it, and when you do, it makes a huge difference.”

In line with Vision 130, the UFS remains steadfast in its dedication to providing every student with the resources, education, and support they need to succeed. With human rights at the forefront of every effort, the UFS is creating a campus where all individuals are empowered to thrive, ensuring that respect, dignity, and equality are not just ideals but a lived reality.

News Archive

A brand-new image for historic University of the Free State
2011-01-19

Prof. Jonathan Jansen, Vice-Chancellor and Rector, and Prof. Teuns Verschoor, Vice-Rector of Institutional Affairs, during the media conference to launch the new brand.
- Photo: Hannes Pieterse

A new chapter was written in the history of the University of the Free State (UFS) on Thursday, 27 January 2011 when it launched its revitalised brand image. 

The brand evolution has resulted in the adoption of two primary brands to engage with its stakeholders – an evolved academic crest and a new marketing brand for the institution’s offerings and services. 
 
The university, which recently won the World Universities’ Forum award for academic excellence and institutional transformation, was founded in 1904 as a dynamic learning environment where academic excellence and the development of leadership qualities are long-standing traditions. These values are the backbone of the university and the foundation of the new brand as it seeks to adapt to the changing needs of society, without sacrificing its rich history and heritage. 
 
The process of revitalising and creating a renewed image of the UFS, spearheaded by the university’s inspirational leader, Prof. Jonathan Jansen, started in February 2010 and involved a comprehensive and consultative process to understand the deep insights that underpin the fabric of the institution among its key stakeholders. 
 
“We engaged in one of the most expansive and intensive process of consultations with staff, alumni, senate, council and other stakeholders to determine how and in what ways our brand could signal a more inclusive and forward-looking vision that captured the spirit and essence of the new country and a transforming university,” says Prof. Jansen.
 
The new brand is anchored in the university’s renewed motto “In Veritate Sapientiae Lux” (In Truth is the Light of Wisdom), which has been evolved to embrace the diversity of the community the university without losing its essence. As Judge Ian van der Merwe, Chairperson of the UFS Councilnoted,the motto retains concepts with which not only Christians can identify, but which also accommodate all the different viewpoints of the UFS’s diverse students and staff. Hereby a feeling of unity and belonging is promoted.”
 
The new brand identity was developed by the country’s foremost academic branding authority, the Brand Leadership Group. “We worked with the university to develop a brand that reflects an inclusive, forward-thinking truly South African university in tune with its changing environment which embraces its past, present and signals the future,” says Thebe Ikalafeng, founder of Brand Leadership Group.
 
The new brand has found resonance with the various university stakeholders. “The end product is excellent,” commented Mr Naudé de Klerk, Chairperson of Kovsie Alumni. “It represents a history of hope, excellence, innovation and transformation. Above all, it represents a leap of faith, which extends from a humble beginning in 1904 to the strong and vital academic institution it is today.”
 
Finally, where it matters, the new brand also gets the students’ vote. “Our new brand illustrates and communicates to the rest of the world the message that we as the University of the Free State refuse to be tied down to the failures of the past, but instead confidently sprint forward to the successes of tomorrow,” says Modieyi Motholo, Chairperson of the university’s Interim Student Committee.
 
 
 

Media Release
27 January 2011
Issued by: Lacea Loader
Director: Strategic Communication (actg)
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: news@ufs.ac.za
 
 

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