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UFS Business School celebrates six visionary leaders who contributed to a legacy of excellence

13 March 2025 | Story Leonie Bolleurs | Photo Tanya Allen

Founders 2025 — Celebrating the legacy and achievements of the UFS Business School were, from the left, front: Prof Liezel Massyn, Dr Cornelie Crous; second row: Prof Hendri Kroukamp, Prof Frederick Fourie, Prof Niel Viljoen; third row: Prof Ben Anderson, Prof Tienie Crouse; back: Prof Philippe Burger and Prof Nicolene Barkhuizen.

During a special event held at the Business School on the Bloemfontein Campus on 10 March 2025, the University of the Free State (UFS) paid tribute to the founders and those who helped build the UFS Business School to its current standing.

Those recognised include Prof Frederick Fourie, Prof Niel Viljoen, Prof Helena van Zyl, Prof Tienie Crous, Prof Hendri Kroukamp, and Prof Ben Anderson.

Prof Liezel Massyn, Associate Professor and Programme Director of the Bachelor of Management Leadership (BML) programme in the UFS Business School, welcomed the group of guests. "I remember, as a young academic growing within the faculty, seeing the five leadership principles come to life in practice. These practices demonstrate that a true leader challenges the status quo, inspires a shared vision, empowers others to take action, and leads by example. We have seen this throughout the development and growth of the Business School,” she said.

UFS Business School: a place with heart

According to Prof Philippe Burger, Dean of the Faculty of Economic and Management Sciences, it was more than a third of a century ago – with the establishment of the Centre for Management Development – that this dream of creating a business programme to support the business community through training and educating people started.

“The UFS Business School is the one business school where a whole career development opportunity is provided. One could come in with just a school qualification and do from a higher certificate to a bachelor's degree, a postgraduate diploma, an MBA, and ultimately even a PhD.”

He continued, “The BML degree offered is unique because it provides individuals in their thirties and forties – who may have missed out on higher education but are ready to step into middle management – the opportunity to get that educational background. It also provides a learning space for those pursuing a bachelor’s degree without having to sit among school leavers. It is something we treasure in the Business School,” he said.

Prof Burger believes the UFS Business School is a place with heart. “It's a place where we care about our students.”

Prof Nicolene Barkhuizen, Director of the UFS Business School, opened her speech with a quote from Theodore Roosevelt: “The more you know about the past, the better prepared you are for the future.” “The best lessons come from the past,” she said, stating that it was a great privilege to celebrate the exceptional leaders who helped build the UFS Business School.

“Your legacy lies not only in what you have achieved, but in the inspiration you're leaving behind. Your contributions have set new standards of excellence, and your legacies will continue to inspire future generations.”

Her call to action was clear, “Honour the past, not just with admiration, but with action. The true essence of leadership is not only in remembering history but also making it.

Impressive reach of the Bachelor in Managerial Leadership

For former UFS Rector and Senior Research Fellow in the Department of Economics and Finance, Prof Frederick Fourie, establishing the Business School was an incredible achievement, despite scepticism about whether the Free State needed it without a strong corporate presence. “But we persevered and created something special that primarily served the needs of businesses in the Free State,” he said.

A key milestone for him was the introduction of the Bachelor of Managerial Leadership (BML) – the vision of Prof Ben Anderson, co-founder and Executive Director of the DaVinci Institute.

Prof Fourie reminisced on the lives that have been transformed – individuals who previously did not have the opportunity to earn a degree but now do, and who go on to become managers, senior managers, directors, and even government leaders. “This makes our Business School unique,” he said, expressing his pride in the MBA and the BML.

The qualification was developed in collaboration with DePaul University in Chicago, known for its expertise in adult learning.

Prof Anderson reflected on the collaborative effort that shaped the programme and highlighted the contributions of 27 corporates and industry representatives in its design, with an emphasis on a transdisciplinary approach that integrates knowledge from various fields to provide a broad and holistic view of managerial leadership. He also acknowledged the programme’s impressive reach, extending beyond South Africa into the broader African continent. He expressed pride in the impact of its graduates in both the public and private sectors.

For Prof Niel Viljoen, the founding director of the Business School and later Vice-Rector: Operations, the greatest highlight was the opportunity to make a lasting difference in people's lives. “It is a wonderful privilege, and we were able to do it for many years and are still doing it now.” He also recalled the first course presentations – from the Management Development Programme to the first MBA class. “It was full of jokes from morning till evening. We once forgot a lecture for the MBA! Moments like those stay with you, because there’s only one first time for everything.”

He also cherished the support from the university leadership, colleagues, and the Free State business community, all of whom played an important role in the school’s success.

Prof Tienie Crous, who became Dean of the Faculty of Economic and Management Sciences in 1999, also recalled the agreement with DePaul University. As one of the first four participants in an MBA summer school there, he described how the experience broadened their perspectives and exposed them to a well-run business school. Inspired by this, they returned to teach classes themselves. The faculty also later sent senior colleagues to the United States for six weeks annually to gain industry insights.

Students making a difference

Prof Hendri Kroukamp, Dean of the Faculty of Economic and Management Sciences from 2012 to 2022, focused on defining the Business School’s niche alongside then-Director Prof Helena van Zyl. They positioned the school as a leading medium-sized institution, earning national recognition in 2016.

He said when he thinks of the Business School, the staff stand out – their professionalism and dedication to serving students. “These are not first-year students; they are adult learners. Adult learners require a completely different approach – you must, as a lecturer, ensure you are well-prepared and informed, because they will quickly pick up if you are not knowledgeable, and that can cost you credibility.”

He believes that the Business School does more than award qualifications. “We produce students who will make a difference in their communities and environments.”

Prof Helena van Zyl, the longest-serving director of the UFS Business School, was key in shaping it into a boutique business school with strong international ties. Under her leadership, the Business School achieved remarkable milestones, a testament to her impactful leadership. Beyond the UFS, she has also played an important role in the broader organisation of business schools in South Africa by leading in the promotion and advancement of the sector.

News Archive

During 2011: Achievements at the UFS

2011-12-01

Sarah Shannon

Dr Alex Amtaika, Department of Political Science

During a conference at Khon Kaen University in Thailand, Dr Alexius Amtaika from our Department of Political Science was elected as Executive Director and Convener of the International Committee of Scholars of Local Government. This honour was bestowed upon Dr Alexius during the first International Conference on Local Government at Khon Kaen University.

Sarah Shannon

We all have heard stories about inspirational people, who defy the odds, fight circumstance every day and never give up. Sarah Shannon has cerebral palsy but has never stopped dreaming and achieving them.

Sarah is also a competitive swimmer, and is currently ranked seventh in the world in her class of disabilities.

She is currently completing her postgraduate certificate in Education, Foundation Phrase, through Unisa. She is also studying Sociology at our university.

DW Bester and Sannah Mokone, Rhodes Scholars

Of the four open Rhodes Scholarships available to students from all universities in Southern Africa, two of our students won these prestigious scholarships. DW Bester, B.Sc. Hons. Actuarial Science student, and Sannah Mokone, BPub-cum laude student, joined Oxford University in the United Kingdom in September 2011 to further their studies.

The Rhodes Scholarships, arguably one of the most prestigious scholarships in the world, were founded in 1903 in the will of Cecil John Rhodes and cover the full costs of study at Oxford University.

While academic excellence is a pre-condition for consideration for the Rhodes Scholarship, these scholarships are unique in that Rhodes Scholars are outstanding young students who excel academically, but very importantly, demonstrate leadership, are committed to making a difference in the world, and have the energy to fulfill their ambitions.

Dr Derik Coetzee, Department of Sport and Exercise Sciences

When you suddenly receive a call during a World Cup year and requested to come and assist in leading the Springboks, then you have to know, you have something to offer. This is what happened to Dr Derik Coetzee from our Department of Exercise and Sports Sciences. This year he once again became involved in the Springbok rugby team, after he had been die Bokke’s conditioning trainer from 2004 to 2007.

His primary task as conditioning head was to help in seeing to it that the Springboks reached their best level of play – psychologically, physically an emotionally. Amongst others, his duties included the optimisation of the players’ muscle and explosive power, speed, anaerobic ability and technical skills.

Jefferson J Dirks-Korkee en Mart Kotzé

Jefferson J Dirks-Korkee, from Willowmore in the Eastern Cape, and Mart Kotzé from Bloemfontein, recently made history by being the first students from our Department of Drama and Theatre Arts featuring in an Afrikaans South African film Skoonheid, the first ever to be shown at the Cannes Film Festival.

The movie won the Queer Palm Award at the 2011 Cannes International Film Festival, where Robert de Niro was the chairperson of the panel of judges.

Prof. Muriel Meiring, Department of Haematology and Cell Biology

Prof. Muriel Meiring, Specialist Scientist in our Department of Haematology and Cell Biology, is responsible for establishing the Specialised Haemostasis Laboratory at our university and the Universitas Hospital’s National Health Laboratory Service. She established this centre as a reference centre for Von Willebrand disease, a genetic bleeding disorder, in South Africa. This laboratory is internationally recognised for their research and as a reference laboratory.

Prof. Meiring develops and tests antithrombotic (anti-clotting) agents and her long list of publications, research awards and congress presentations has earned her a nomination for the Department of Science and Technology’s Distinguished Woman Scientist Award. She was one of two scientists of the National Health Laboratory Services (NHLS) to receive the award – Prof. Meiring being the only woman from our university.

Medical facilities from all over the country make use of her and her team’s expertise when testing for blood disorders and she hopes to expand the centre even further.

Melinda Jonker

Melinda Jonker, one of our third-year financial economic students, won the overall national competition of the prestigious Traders Trophy competition at the Johannesburg Stock Exchange (JSE).

The competition, sponsored by Nedbank Capital and Oxyor in Amsterdam, requires participants to trade actual JSE-listed shares against one another on a simulated platform. The winner is determined not only by the highest profit, but also by the technique used throughout the trading session.

Christopher Diab, also a student from our Department of Economics, won the regional UFS competition.

ASSAf members

Seven of our academic colleagues have been elected as members of the Academy for Science of South Africa (ASSAf). They are Proff. Hendrik Swart, Physics; André Roodt, Chemistry; Zakkie Pretorius, Plant Sciences; Max Finkelstein, Mathematics; James du Preez, Microbial, Biochemical and Food Biotechnology; Maryke Labuschagne, Plant Breeding; and Neil Roos from our Postgraduate School.

Due main objective of the Academy is to promote and apply scientific thought in the service of the society, in order to determine the quality and scope of the role that the Academy can plays in the country’s life and progress, and eventually apply it

Other colleagues who are currently members of ASSAf include Proff. Jonathan Jansen, Vice-Chancellor and Rector; Johan Henning, Dean: Faculty of Law; and Frans Swanepoel, Senior Director: Research Development.

Samantha Renda-Dollman

Samantha Renda-Dollman, a BSc (Zoology) student on our Qwaqwa Campus, has obtained 19 distinctions out of the 22 modules she has written since 2009.

Her hard work earned Samantha the prestigious Dux Student award of our 2011 Annual Student Affairs Excellence Awards, held at our Qwaqwa Campus. This makes her the best overall academic performer of the entire student body on this campus.

Jaco Griessel

Jaco Griessel, an Honours student at our Odeion School for Music, received a prestigious Mandela Rhodes bursary for 2012 to study towards his Master’s degree next year.

Jaco, who is currently busy with his BMus Honours degree, is a performer par excellence, with many achievements to his name. In 2010, he received the Fanie Beetge Prize for the best undergraduate student in Systematic Music Studies. A year before, he received the same prize as best undergraduate student in Historic Music Studies. He shall continue his Master’s degree with Music Composition as field of specialisation at our university in 2012.

Prof. Helena van Zyl, UFS School of Management

Prof. Helena van Zyl, Director of the UFS Business School, was elected as President of the South African Association of Business Schools (SABSA). Since the beginning of 2010 she has been acting as president. Prof. Van Zyl is the first woman to occupy this position and also the first woman who is currently heading a business school in South Africa. She will serve SABSA as the president for the next two years.

Prof. Zakkie Pretorius, Department of Plant Sciences

Research by Prof. Zakkie Pretorius from our Department of Plant Sciences, has become part of Phase II of a mayor global project to combat deadly strains of a wheat pathogen that poses a threat to global food security.

Prof. Pretorius focuses on the identification of resistance in wheat to the stem rust disease and will assist breeders and geneticists in the accurate phenotyping of international breeding lines and mapping populations. In addition, Prof. Pretorius will support scientists from Africa with critical skills development through training programmes.

The Ug99 strain was discovered in Kenya in 1998, but are now also threatening major wheat-growing areas of Southern and Eastern Africa, the Central Asian Republics, the Caucasus, the Indian subcontinent, South America, Australia and North America.

Prof. Danie Strauss, research fellow in the Faculty of Humanities

Prof. Danie Strauss, a research fellow in our Faculty of the Humanities, won the Dooyeweerd Prize from the Board of the Association for Reformational Philosophies in Amsterdam. Prof. Strauss, former Dean of our Faculty of the Humanities and head of our Department of Philosophy, won the prize for his book Philosophy: Discipline of the Disciplines. The prize is awarded for work in the field of systematic philosophy.

Nida Jooste and Ryan Lamb, Abe Bailey Travel Bursary holders

Nida Jooste and Ryan Lamb are two of the proud recipients of Abe Bailey Travel Bursaries. Both students are academic achievers, but also excel in other fields. This is what set them apart from the rest of the applicants for the bursaries.

Ryan (23), a Medical Physics Honours student at our Faculty of Health Sciences, received the Senate’s Medal for the best Bachelor’s Degree student at the UFS. He was one of 100 students at the Brightest Young Minds Summit this year and was one of the 2008 delegates to the World Youth Forum, hosted by the International Association for Poetry and Solidarity in Italy.

Nida (21) is a very familiar face on our Bloemfontein Campus, as she served as the Deputy Chairperson of our Interim Student Council in 2011.

Loerie Award for Tarran Jacobs, Elizabeth Forson and Mafohlela Mahlatsi

The creativity of a group of students from our university was rewarded with a bronze Loerie Award after they won an internal competition. Tarran Jacobs, Elizabeth Forson and Mafohlela Mahlatsi, all third-year Marketing Communication students, won the award for an advertisement they designed for Cansa.

Each year, the third-year Marketing Communication students of our Department of Communication Science have the opportunity to flex their creative muscles in the Copy-writing class. The challenge is to design two advertisements for any charity organisation by applying the knowledge they gained from the subject in a practical way. The top three groups are then entered for the Loerie and Pendoring awards – two of the most prestigious awards in the South African advertising industry.

The top three groups designed advertisements for Cansa, the South African Blood Service and Crime Line.

Hendrik Kruger and Anke Malan walk away with awards at Pfizer UKZN Young Health Scientists Research Symposium

Two students in our Faculty of Health Sciences won awards at a Pfizer UKZN Young Health Scientists Research Symposium.

Hendrik Kruger, a medical student, represented his group, which won the clinical category with the paper “Injury patterns of occupants surviving motor vehicle accidents in the Free State”. This presentation was based on a study which is the first of its kind in South Africa.

The group with Anke Malan from our Department of Nutrition and Dietetics as presenter received the prize in the community-based category with the presentation ’Knowledge, practices and perceptions of undergraduate students at the UFS regarding the risk factors of osteoporoses’. Anke’s team was also nominated as the overall winner of the symposium. Presentations were delivered in three categories, namely clinical, community-based and laboratory research.

Prof. Louis Scott, Department of Plant Sciences

Prof. Louis Scott from our Department of Plant Sciences was formally rewarded the Fellowship of Royal Society of South Africa (RSSA).

Prof. Scott is an internationally recognised Palinologist at our university and a B-rated scientist.

Fellows of the RSSA are considered to be part of a very elite group of South African scientists who have achieved international acknowledgment.

Prof. Aldo Stroebel, International Academic Programmes in the Office of the Vice-Chancellor

Prof. Aldo Stroebel has been elected as a Founding Member of the South African Young Academy of Science (SAYAS).

He is Associate Professor in our Centre for Sustainable Agriculture, Rural Development and Extension, as well as the Director of International Academic Programmes in the Office of the Vice-Chancellor.

The Young Academy has as its objectives to represent young scientists in advising the government on science and technology policy and human resource development. In addition, they will prepare the SAYAS to join the Global Young Academy (GYA) to engage with high-level international bodies, including the World Economic Forum.

Prof. Lodewyk Kock, Department of Microbial, Biochemical and Food Biotechnology

Prof. Lodewyk Kock was a sought-after keynote speaker at various conferences and seminars around the globe on our nanotechnology breakthrough research.

He delivered keynote lectures at international conferences of repute in the USA, China and Greece. In the USA he delivered a the keynote address at the Conference & Exhibition on Pharmaceutical Regulatory Affairs (Pharma-2011), held in Baltimore, and was a keynote speaker at the 2nd World Congress on Biotechnology in Philadelphia. He was also invited to present various lectures abroad.

He posted two video lectures in e-conference format on his research on the web page of the journal Translational Biomedicine. He was also invited by the International Society of Translational Medicine (ISTM) to head their “Molecular Imaging” Division.

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