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12 March 2025 | Story Precious Shamase | Photo Supplied
Sanelisiwe Khumalo
Sanelisiwe Khumalo, the newly elected member of African Union Student Parliament.

The University of the Free State (UFS) Qwaqwa Campus is radiating with pride as Sociology master's student, Sanelisiwe Khumalo, has been elected to the prestigious African Union Student Parliament (AUSP). This achievement highlights the exceptional calibre of students nurtured within the institution, demonstrating their potential to effect significant change on a continental scale.

 

African Union Student Parliament welcomes UFS representative

Khumalo's election is testament to her academic excellence, unwavering leadership, and profound dedication to student representation. As a student in the Department of Sociology, she has consistently displayed a keen understanding of complex social issues and a fervent passion for driving positive change.

The AUSP serves as a vital platform for student voices across Africa, providing a space for young leaders to engage in meaningful dialogue, advocate for student rights, and contribute to shaping higher education policies. Khumalo's presence in this esteemed body will undoubtedly bring invaluable perspectives, representing the interests of UFS students with distinction.

"Congratulations, Sanelisiwe Khumalo, on your remarkable achievement," remarked Divane Nzima, Senior Lecturer and Subject Head of the Department of Sociology in the Faculty of The Humanities. "Being elected to the African Union Student Parliament is an indication of your dedication to contributing towards positive social change. As a Sociology master’s student at the University of the Free State, you have made us immensely proud. We wish you strength and wisdom to inspire change across the continent."

 

UFS sociology student inspires change on continental stage

Khumalo’s journey is a shining example of the transformative power of education and the boundless opportunities available to students on the UFS Qwaqwa Campus. Her success story embodies the university’s commitment to fostering a supportive and empowering environment where students can thrive and reach their full potential, aligning with the UFS’ Vision 130 as a student-centred institution focused on excellence and impact.

Adding to her impressive journey, Khumalo participated in an enriching exchange programme at the University of Education Freiburg in Germany last year. This collaboration, formalised through a Memorandum of Understanding (MoU), has opened doors for students, staff, and faculty members to engage in valuable academic and cultural exchanges.

Khumalo was an early beneficiary of this partnership and spent four months in Freiburg, immersing herself in the vibrant academic and cultural landscape. "The opportunity to study at the University of Education Freiburg was a dream come true," Khumalo shared. "The university's reputation for innovative teaching methods and its commitment to fostering a diverse and inclusive learning environment were incredibly appealing."

This experience, coupled with her dedication and leadership, has prepared her for the challenges and opportunities that lie ahead in the AUSP. Her journey serves as an inspiration to fellow students, demonstrating that with dedication, passion, and a commitment to excellence, they can achieve their dreams and contribute to shaping a better future.

News Archive

UFS receives several awards for communication projects
2014-11-26

Staff from the Department of Communication and Brand Management received five awards at MACE 2014. From the left are: Leonie Bolleurs (Excellence awards for the Internet Broadcast Project and the B Safe safety campaign), Lacea Loader, Director of the Department of Communication and Brand Management, Lelanie de Wet (Excellence award for the #FaceOfFacebook social media campaign and Merit award for the Redesign of the UFS website) and René-Jean van der Berg (Merit award for the No Student Hungry media campaign).
Photo: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) received several national and international awards for communication campaigns and projects this year.

On international level, an audit of the university’s stakeholders received the Jake Wittmer award for research in communication from the International Association of Business Communicators

(IABC), a merit award in the category communication and research management from the IABC, a 2014 IABC Africa Gold Quill award and a bronze medal from the International Business Association (IBA). Furthermore, the audit was a finalist in the Golden World awards (GWA) of the International Public Relations Association (IPRA). The Bult magazine also received a bronze medal from the IBA.

Staff from the department also walked away with five awards at this year’s Marketing, Advancement and Communication in Education (MACE) Excellence awards, which formed part of the annual MACE congress held at Sun City from 13-15 November 2014. Some 185 communication, marketing and institutional advancement practitioners from across South Africa attended the event.

Lacea Loader, Director of the Department of Communication and Brand Management, says: “The national and international recognition from our peers in higher education, as well as from the industry, is of exceptional value to us and I am delighted that the standard of our projects and campaigns could be benchmarked in this way.”

The UFS received awards from MACE for excellence in:

- Internet Broadcast Project (category: audiovisual)
- #FaceOfFacebook social media campaign (category: social media)
-  B Safe safety campaign (category: integrated campaigns)

Merit awards were presented to:

- Redesign of the UFS website (category: electronic media)
- No Student Hungry media campaign (category: media)

Mace fulfils a leadership role in the Higher Education (HE) and Further Education and Training (FET) sectors within Southern Africa by adding value to practitioners in marketing, communication and advancement through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

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