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12 March 2025 | Story Precious Shamase | Photo Supplied
Sanelisiwe Khumalo
Sanelisiwe Khumalo, the newly elected member of African Union Student Parliament.

The University of the Free State (UFS) Qwaqwa Campus is radiating with pride as Sociology master's student, Sanelisiwe Khumalo, has been elected to the prestigious African Union Student Parliament (AUSP). This achievement highlights the exceptional calibre of students nurtured within the institution, demonstrating their potential to effect significant change on a continental scale.

 

African Union Student Parliament welcomes UFS representative

Khumalo's election is testament to her academic excellence, unwavering leadership, and profound dedication to student representation. As a student in the Department of Sociology, she has consistently displayed a keen understanding of complex social issues and a fervent passion for driving positive change.

The AUSP serves as a vital platform for student voices across Africa, providing a space for young leaders to engage in meaningful dialogue, advocate for student rights, and contribute to shaping higher education policies. Khumalo's presence in this esteemed body will undoubtedly bring invaluable perspectives, representing the interests of UFS students with distinction.

"Congratulations, Sanelisiwe Khumalo, on your remarkable achievement," remarked Divane Nzima, Senior Lecturer and Subject Head of the Department of Sociology in the Faculty of The Humanities. "Being elected to the African Union Student Parliament is an indication of your dedication to contributing towards positive social change. As a Sociology master’s student at the University of the Free State, you have made us immensely proud. We wish you strength and wisdom to inspire change across the continent."

 

UFS sociology student inspires change on continental stage

Khumalo’s journey is a shining example of the transformative power of education and the boundless opportunities available to students on the UFS Qwaqwa Campus. Her success story embodies the university’s commitment to fostering a supportive and empowering environment where students can thrive and reach their full potential, aligning with the UFS’ Vision 130 as a student-centred institution focused on excellence and impact.

Adding to her impressive journey, Khumalo participated in an enriching exchange programme at the University of Education Freiburg in Germany last year. This collaboration, formalised through a Memorandum of Understanding (MoU), has opened doors for students, staff, and faculty members to engage in valuable academic and cultural exchanges.

Khumalo was an early beneficiary of this partnership and spent four months in Freiburg, immersing herself in the vibrant academic and cultural landscape. "The opportunity to study at the University of Education Freiburg was a dream come true," Khumalo shared. "The university's reputation for innovative teaching methods and its commitment to fostering a diverse and inclusive learning environment were incredibly appealing."

This experience, coupled with her dedication and leadership, has prepared her for the challenges and opportunities that lie ahead in the AUSP. Her journey serves as an inspiration to fellow students, demonstrating that with dedication, passion, and a commitment to excellence, they can achieve their dreams and contribute to shaping a better future.

News Archive

Business Management students scoop Tata Africa Scholarship awards
2016-12-09

Description: Tata Africa Tags: Tata Africa 

From left: Mr Harneet Luther, Nomcebo Langa
(first-place winner), Palesa Makhetha and Dr Johan van Zyl.

Tata Africa celebrated the class of 2016 of the Department of Business Management at the University of the Free State (UFS) on 1 December 2016 on the Bloemfontein Campus. As part of the company’s Postgraduate Scholarship Programme, 11 academically and financially deserving students will have their postgraduate studies sponsored in 2017.

The scholarship programme was initiated by the Department of Business Management in 2012, in collaboration with Tata Africa. The aim is to provide final-year Strategic Marketing students an opportunity to apply their theoretical knowledge by developing practical marketing strategies for any one of the Tata Group companies operating in Africa.

Students were invited to present their ideas to a panel of UFS and Tata Africa representatives, who selected the category winners. The categories were for the Tata Bakkies, Jaguar vehicles, Tata Chemicals in Magadi, Kenya, and Land Rover vehicles, intended to enhance the business’ competitive edge. The top three winners were Nomcebo Langa, Internal Marketing; Johan Nel, #OutPaceThis campaign; and Jesse Heath, Entrepreneurial Development campaign.

Topics covered by the students include target market identification, development of practical marketing strategies (digital and traditional), service strategies, experiential campaigns and application design.  The Executive Director of Tata Africa Holdings, Mr Len Brand, said, “In the course of change in Africa and South Africa, in particular, we are very honoured to inspire young minds to bring innovative marketing solutions to the Tata business. We hope that their creativity will also inspire innovations in business, government, and civil society that will ultimately sell South Africa and Africa as good investment destinations.”  

Dr Johan van Zyl from the Centre for Development Support congratulated the winners and encouraged them to continue on the path of augmenting creativity in business. In presenting the awards, Executive Director of Tata Automobile Corporation SA, Mr Harneet Luther, spoke of the origins of the Tata company, its vision and the level of innovation that its founders had, which was necessary in propelling it to where it is today. He commended the students for their outstanding performance and innovative campaigns. Since 2006, over 250 scholarships have been awarded through the University of the Free State, the University of KwaZulu-Natal and Wits University.

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