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UFS Mock Interviews: Shaping career-ready graduates and tackling unemployment

23 May 2025 | Story Lilitha Dingwayo | Photo Lunga Luthuli

To get senior and postgraduate students ready for the world of work, the University of the Free State (UFS) Division of Career Services’ Placement Preparation Day, which was initiated in 2023, has grown into an annual workshop – Mock Interview Day – with this year’s event taking place in the Callie Human Centre on the Bloemfontein Campus.

Held on 14 and 15 May 2025, this UFS initiative – aimed at addressing employability – has evolved through the implementation of several educational subdivisions tasked with the responsibility of assisting all registered students understand the professional environment. One of these divisions is the Centre for Teaching and Learning’s (CTL) ‘Graduate Attributes’ – an initiative that seeks to assess a student’s development of valuable attributes during lectures.

According to Belinda Janeke, Assistant Director of Career Services, “Feedback indicates that most students have no interview experience – a critical factor. It is through these mock interviews that students’ confidence is built and their transition from student to employee is smoothened.”

With the assistance of staff members and employees in conducting the interviews, the two-day initiative has seen evident success in both attendance and reach. “Yesterday we had about 90 students come in for the mock interviews and all of them stated that it was their first time being interviewed,” said Janeke. “Even though our office is situated on the Bloemfontein Campus, we also visit the South and Qwaqwa campuses to ensure accessibility across all three UFS campuses,” Janeke added. Emphasising results, she shared that in the 12 years she has been working in this division, student engagement has grown due to improvements in technology.

Career Services sends out letters and emails on the 11th of each month to recognise the achievements of students who have used their services. In collaboration with the UFS’ Vision 130, more directions are being explored across the three campuses, starting with the cross-campus Shoe Camp project.

This initiative targets all UFS students, prioritising senior individuals on the cusp of job hunting. “As a postgraduate student, I am looking into getting a job next year and I have never been interviewed before, so I needed the trial run to get more information on accurate interview etiquette,” said Aphiwe Mbutuma, an Administration honours student. Mbutuma said the support she received from the staff was crucial in boosting her confidence for her next interview. She further described the experience as an eye-opener, adding that students should seize these opportunities to understand what is expected of them. Zukile Daki, a second-year student in the Faculty of Law, said: “I once bombed an interview, so I came here to improve, and it went well.”

News Archive

UFS invests in community journalists

2013-12-09

The first group of journalists who completed the Department of Communication Science’s short-learning programme for community journalists. The course was developed by Mrs Willemien Marais (far left) and Mrs Margaret Linström (far right). In front in the middle are Prof Lucius Botes, Dean of the Faculty of the Humanities, and Mr Lumko Mtimde, CEO of the Media Development and Diversity Agency, the sponsor of the programme. Fifth from right is Ms Manana Monareng Wa Stone, Programme Manager of the MDDA.

An investment in our people, our region and our democracy. This is the value of the Department of Communication Science’s short-learning programme for community journalists.

The first 20 community journalists from radio stations and newspapers in the Free State and Northern Cape received their certificates recently after successfully completing the course Basic Journalism Skills for Community Media.

This credit-bearing short-learning programme is fully sponsored by the Media Development and Diversity Agency (MDDA), a statutory body with the aim of developing and promoting community media.

The University of the Free State (UFS) is the first university in South Africa that presents a course of this nature. “It is also the first large-scale formal training of community journalists in the Free State and Northern Cape,” says Mrs Margaret Linström, journalism lecturer in the Department of Communication Science. She developed the course together with another journalism lecturer in the Department, Mrs Willemien Marais. “What distinguishes our programme for similar programmes is the element of mentoring,” explains Marais. Students attend a week-long training session on the Bloemfontein Campus of the UFS. The lecturers then visit all the participating newsrooms to provide further training in terms of the unique challenges of their area. “During the second semester we’ve travelled more than 3000 km to visit radio stations and newspapers as far afield as Springbok and Phuthaditjhaba,” says Linström.

During the certificate ceremony the CEO of the MDDA, Mr Lumko Mtimde, said this partnership with the UFS has the potential to make a tangible difference in communities. “Combined community media reaches the largest target audience in the country. Against this background the importance of training community journalists becomes very clear,” says Mtimde.

The role of community journalists differ from that of journalists who work for state or commercial media. Yet most of these community journalists fall outside the network of formal training, mostly due to a lack of resources and access to training.

“This course has changed my life. I came back as a newborn baby for whom everything is new!” said Mr Setona Selisa from Naledi FM in Senekal. Selisa and his colleague, Mr Teboho Mabuya, received the award for the best participants of the 2013 course.

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