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09 October 2025 | Story Martinette Brits | Photo Supplied
Prof Abon Atangana
Prof Abdon Atangana, leading applied mathematics scholar at the University of the Free State, who has been awarded the Chevalier de l’Ordre de la Valeur by the President of Cameroon in recognition of his outstanding contributions to science and international academic engagement.

In recognition of his exceptional contributions to science and for promoting a positive image of Cameroon internationally, Prof Abdon Atangana, a leading professor of applied mathematics at the University of the Free State (UFS), has been awarded one of the country’s highest national honours by His Excellency President Paul Biya.

Prof Atangana, who is based in the UFS Faculty of Natural and Agricultural Sciences, was formally informed by the Cameroon High Commission in Pretoria that the President had decided to confer upon him the title Chevalier de l’Ordre de la Valeur (Knight of the Order of Valour).

“I am deeply honoured by this recognition and grateful to the High Commission for conveying the news,” said Prof Atangana.

The Ordre de la Valeur is one of Cameroon’s principal national distinctions, awarded to individuals who have rendered distinguished service or made significant contributions in fields such as science, public service, the arts, or international representation.

“The title Chevalier denotes formal national recognition by the President,” Prof Atangana explained. “It affirms the value of my work and encourages continued research, mentorship, and international collaboration.”

 

A career of global impact and recognition

Prof Atangana’s career is marked by both academic excellence and international engagement. He has consistently ranked among the top 1-2% of applied mathematicians worldwide, according to Stanford University’s global list. His achievements include being the first African mathematician under 40 to become a Fellow of the African Academy of Sciences Affiliates, receiving the UNESCO–TWAS Mohammad A. Hamdan Prize, the AL Fozan UNESCO Award for STEM, and the African Genius Award.

He also serves as Chair of the African Mathematical Union Commission on Research and Innovation and is the first President of the African Society for Industrial and Applied Mathematics (ASIAM).

In a historic milestone for African mathematics, Prof Atangana represented Africa for the first time at the Board Meeting of the International Council for Industrial and Applied Mathematics (ICIAM) in Vietnam in 2025. This prestigious gathering brings together presidents of national and international applied mathematics societies, including the President of the International Mathematical Union, and marks a significant recognition of his leadership on the global stage. 

“Being named Chevalier de l’Ordre de la Valeur recognises years of sustained work and the support of many colleagues and students,” he said. “Professionally, it is an important encouragement to continue my research, mentoring, and international engagement.”

Beyond awards, Prof Atangana has actively promoted Cameroon’s profile in the international scientific community. He has built high-impact research collaborations, supervised and mentored students from Cameroon and across Africa, presented at international conferences, and published research connecting African science with global knowledge networks.

 

Advancing science through the UFS and international collaboration

Much of the work recognised by this honour has been conducted at the University of the Free State.

“The recognition reflects the outcomes of work done at the UFS and signals the university’s contribution to advancing regional research capacity and international partnership,” Prof Atangana said.

His academic engagement in South Africa has enabled him to act as a bridge between institutions, fostering joint research, student exchanges, and collaboration across continents. These activities demonstrate the power of academic engagement in promoting scientific excellence and strengthening international networks.

Looking ahead, Prof Atangana plans to leverage this recognition to expand collaborative research projects, create more opportunities for student exchanges and mentorship, and advance interdisciplinary initiatives addressing regional and global challenges.

“I will continue to promote the value of academic engagement in service of shared scientific and societal goals,” he said. “This recognition will inspire me to strengthen collaborative networks, pursue joint research initiatives, and mentor the next generation of researchers.”

Details of the official medal award ceremony will be shared by the Cameroon High Commission in due course.

News Archive

Dying of consumption: Studying ‘othering’ and resistance in pop culture
2014-10-31

 

 

The Centre for Africa Studies (CAS) at the UFS – under the project leadership of Prof Heidi Hudson (CAS Director) – conceptualised an interdisciplinary research project on representations of otherness and resistance.

This is in collaboration with UFS departments such as the Odeion School of Music, the Department of Drama and Theatre Arts, the Department of Fine Arts, the Jonathan Edwards Centre Africa and the Department of Afrikaans and Dutch, German and French.  

In this project, Dr Stephanie Cawood from CAS leads a sub-project on the dynamics of pop culture and consumerism. Her research unpacks and critiques pop culture representations of othering and resistance by engaging with the othering rhetoric of conspicuous consumption as well as the subversive rhetoric or culture jamming at play in various South African youth subcultures.

Consumerism has become the institutional system in which we live our daily lives. Pop culture is the result when multinational corporations take aspects of culture and turn it into commodities with high market value. In pop culture and its manifestation, consumption, marketers and savvy advertising executives have realised long ago that othering and resistance are powerful tools to artificially create empty spaces in people’s lives that can only be filled through consuming.

“The scary thing is in my opinion that everyone has become a market segment, including very young children,” says Dr Cawood.

In his 1934 book, The Theory of the Leisure Class (TLC), Thorstein Veblen coined the term conspicuous consumption to describe the conduct of the nouveau riche. He  contended that when people manage to meet their basic human requirements, any additional accumulation of wealth will no longer relate to function, but will be spent on ostentatious displays of conspicuous consumption or waste. Conspicuous consumption has evolved into invidious consumption where consumption is a mark of one’s superior social status and particularly aimed at provoking envy. The whole point is unashamed one-upmanship.  

“Think of the izikhotane or skothane cultural phenomenon where young people engage in ritualised and ostentatious consumerist waste for social prestige. This is an excellent example of invidious consumption.

“Instead of striving to become good citizens, we have become good consumers and none are more vulnerable than our youth irrespective of cultural and ethnic differences”.

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