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10 October 2025 | Story Precious Shamase | Photo MAFF (Music Art, Food and Fashion) Photography
Roots of Wisdom
Pictured from the left: Princess Shoeshoe Tsiame Mopeli; Prof Cias Tsotetsi, Qwaqwa Campus Vice-Principal: Academic and Research; Prof Lerato Seleteng-Kose from the National University of Lesotho; and Dr Komi Afassinou, Senior Lecturer in the UFS Department of Mathematics and Applied Mathematics.

History was made at the University of the Free State (UFS) Qwaqwa Campus with the groundbreaking convergence of the Dr TK Mopeli Indigenous Knowledge System (IKS) Memorial Lecture and Symposium. This joint inaugural event, held under the compelling theme, Roots of Wisdom: Integrating Indigenous Knowledge in Science and Education: The Legacy of Dr TK Mopeli, served as a powerful platform to bridge the academic sphere with the lived wisdom of local communities.

 

Core vision: From commemoration to critical engagement

The planning team’s core vision was clear: to create a unifying platform where the scholarship of IKS could meaningfully intersect with the lived experience. Held on 19 September 2025, the combined memorial lecture and symposium moved beyond a mere commemoration of Dr Mopeli's enduring legacy. It aimed to be a critical engagement that actively pushed the boundaries of contemporary discourse.

The theme itself was a call to action. It sought to highlight the resilience, innovation, and relevance of IKS in solving modern problems, ensuring that indigenous perspectives not only survive but actively shape scientific research, educational curricula, and community development. This focus linked the region’s heritage to future possibilities, echoing Dr Mopeli’s own dedication to education and self-reliance.

 

Wisdom beyond the lecture hall: Inclusive participation

Recognising that indigenous knowledge is deeply rooted in lived experience – as highlighted by keynote speaker Prof Lerato Seleteng-Kose’s presentation on the role of IKS in scientific innovation in Lesotho – the planning team prioritised authentic and inclusive participation. Their strategy deliberately mixed celebrated academics with vital community voices. This involved engaging traditional leaders, community elders, and local IKS practitioners alongside university faculty. 

To bridge the gap between abstract discourse and grassroots practice, the event created a space where storytelling, rituals, and oral traditions were given value equal to formal scholarly papers, including the message from Princess Shoeshoe ‘Tsiame’ Mopeli on cultivating self-reliance. Sessions utilised local languages, most notably Sesotho, to ensure that the knowledge holders felt fully represented and heard.

Dr Elias Nyefolo Malete described Dr Mopeli as a humble leader, passionate about the advancement of his people and the preservation of the Basotho nation. in his address on An Ideational Analysis and Integration of African Folktales in Science, Technology, and Education, he further emphasised the need to treat indigenous narratives not as relics, but as dynamic sources of knowledge for education.

 

The road ahead: Actionable outcomes

The symposium was not designed to be an echo chamber. The planning team identified several specific, measurable deliverables aimed at tracking the long-term impact of the discussions:

Policy Influence: Generating recommendations to be shared with local and national structures to positively influence cultural heritage and education policies.

Curriculum Development: Actively informing the integration of IKS into university curricula across various disciplines, ensuring that future students engage with both the theoretical and applied dimensions of indigenous knowledge.

Community Initiatives: Establishing partnerships to support grassroots-level, community-led projects in areas vital to Dr Mopeli's vision, such as sustainable agriculture, health practices, and cultural preservation.

To ensure that these discussions translate into tangible action, a monitoring framework is being put in place. This includes creating a public repository of all presentations and community contributions and establishing follow-up meetings between the university and community stakeholders.

One of the members of the planning team, Prof Puseletso Mofokeng, concluded, “The 2025 Symposium was a historic moment, transforming the late Dr TK Mopeli's Memorial Lecture into a living, dynamic platform. It reaffirmed that indigenous knowledge is not merely a preserved artefact of the past, but a vital, evolving resource capable of guiding sustainable development and shaping a self-reliant future for the region. The event laid the groundwork for Dr Mopeli’s dream to continue living, not just in memory, but in action, policy, and education.” 

News Archive

UFS departments receive recognition for quality work from MACE
2017-12-07


 Description: 2017 MACE winners Tags: 2017 MACE winners 

The team from the Department of Communication and Brand Management,
UFS Marketing and Institutional Advancement who received awards at the
2017 Annual National MACE Congress.
Photo: Supplied

The Departments of Communication and Brand Management, UFS Marketing, and Institutional Advancement collectively won 16 awards during the 2017 Excellence Awards presented by the National Association of Marketing, Advancement, and Communication in Education (MACE), which took place in Johannesburg on 30 November 2017.  

Shared experiences and best practices 
The awards ceremony is part of the MACE Annual National Congress, which took place from 29 November to 1 December 2017 at the Wits School of Governance. The MACE Congress is a platform on which experts from the fields of marketing, advancement, and communication share experiences and best practices. This year’s programme included speakers such Basetsana Kumalo, CEO of Basetsana Woman Investment Holdings and a former Miss South Africa (1994), and first runner-up in the Miss World Pageant, Saint-Francis Tohlang, independent trend analyst and writer, Emma Sadleir, founder of the Digital Law Co and Leanne Manas, multiple award-winning TV presenter. 

Celebrating successes
Lacea Loader, Director of the Department of Communication and Brand Management at the University of the Free State, received an Award of Excellence Gold for the UFS Graduations Ceremonies Communication Strategy and an Award of Excellence for the UFS Rector’s inauguration and welcoming ceremonies. 

Mamosa Makaya, Deputy Director: Integrated Communication received two Merit Awards for, respectively, the Dumela newsletter and the Visitor’s Guide. Jóhann Thormählen, former employee in the department’s Internal Communication Unit, received an Award of Merit for the Wayde van Niekerk Campaign and an Award of Excellence Gold for the Student Newsletter. Thabo Kessah, also from Internal Communication, on the UFS Qwaqwa Campus, received an Award of Merit for the UFS Qwaqwa Campus Open Day video.  

"I am extremely proud of what we
have achieved this year and of
the quality and standard of the
work produced."

Martie Nortjé, Assistant Director of the Unit for Branding and Merchandise received an Award of Merit for KovsieGear Qwaqwa: Live the brand and set the trend. Leonie Bolleurs, Assistant Director of the Unit for Internal Communication received two Awards of Merit, for respectively, the UFS Schools Marketing Video and the UFS Corporate Profile and UFS Fingertips brochures. 

Ilze Bakkes from UFS Marketing received the Chairperson’s Award of Excellence for her entry, Top Achievers Early Bird Registration. The award is for the highest-scoring entry across all divisions. She also brought home the Award of Excellence Gold for Registration branding and communication – The Lighthouse Campaign, the Award of Excellence Gold for the Kick-Start Your “I-Want-To-B” Grade 9 Subject Choice Booklet and the Award of Excellence Gold for the Top Achievers Early Bird Registration project. Chantel Koller, also from UFS Marketing, received an Award of Merit for her Star of Stars Competition entry. 

The Institutional Advancement (IA): Alumni event planning committee received an Award of Excellence Gold for their entry: Chancellor’s Distinguished Alumni Awards Dinner. The committee consisted of Helen Namponya, Ntokozo Nkabinde, Tertia de Bruin, Nhlanhla Modzanane, and Elmada Kemp.

IABC Africa Award
“This is the second year in a row that the department has received so many accolades from its peers at MACE. I am extremely proud of what we have achieved this year and of the quality and standard of the work produced. The fact that we were also again acknowledged by the Africa Chapter of the International Association of Business Communicators (IABC) is also commendable,” said Loader. She is also the National Chairperson of MACE. 

Earlier this year, the Department of Communication and Brand Management received an IABC Africa Award of Excellence for the UFS 2017 Winter Graduation Ceremonies Communication Strategy from the International Association for Business Communicators (IABC). Loader collected the award during the Silver Quill Awards ceremony on 3 November 2017 in Cape Town.

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