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17 September 2025 | Story Martinette Brits | Photo Martinette Brits and Kaleidoscope Studios
GreenerSA
Jeminah Seqela from Food and Trees for Africa demonstrates tree planting as part of the initiative to plant 100 trees on the day.

The University of the Free State (UFS) launched Greener SA, a five-year initiative to plant 400 000 trees across South Africa, at the Paradys Experimental Farm on Friday 12 September 2025. Backed by the Mastercard Foundation through the TAGDev 2.0 programme and RUFORUM, the project brings together government, industry, students, and academics around a shared commitment to sustainability and food security. The launch was marked by the planting of the first 100 trees, a symbolic act that set the tone for the years ahead.

Prof Jan-Willem Swanepoel, Director of the Centre for Sustainable Agriculture, reminded the audience that the UFS is one of 12 African universities entrusted with a $100 million investment in agricultural transformation. “This project is not a hit-and-run – it’s about sustainability, inclusivity, and building value chains that empower farmers and entrepreneurs,” he said. He ended with a parable of a farmhand who could ‘sleep when the wind blows,’ urging everyone to be proactive in preparing for inevitable challenges.

 

Responsibility and partnerships

That call for responsibility was echoed by Elzabe Rockman, Free State MEC for Agriculture and Rural Development, who linked Greener SA to the presidential One Million Trees Programme. She cautioned that planting without accountability leads to wasted effort. “If we plant trees, we want to be sure someone takes responsibility for them,” she said, highlighting the need for fire-resistant species, fruit trees in community gardens, and natural borders to replace vulnerable fencing. Looking at the students from Kovsie ACT who joined the launch, she added: “Jobs are not going to fall from the sky. They will come from agriculture and the environment. Harnessing youth energy is the way forward.”

Industry also pledged its support. Representing Empact Group – the sponsor of the trees – Helena Prinsloo described tree planting as an investment in legacy. “At Empact Group, we believe that doing right by our community and our planet is not just a responsibility. It’s a value that defines who we are and how we lead,” she said. Quoting the proverb that societies grow great when people plant trees whose shade they will never sit in, she added: “Today we are sowing seeds of hope, resilience, and opportunities for generations to come.”

 

Science, vision, and practice

Prof Corli Witthuhn from the Faculty of Natural and Agricultural Sciences placed the launch in a global context, pointing to conflict, inequality, and climate change – and the sobering United Nations report showing that only 20% of the sustainability goals have been achieved. For her, the Greener SA project is a response to urgent global challenges. “We want our students to be globally work-ready,” she said. “That means beyond textbooks, and this farm represents exactly that. We don’t want to produce graduates with degrees, we want to produce graduates who can walk into a lab, into a policy meeting, into a business anywhere in the world and make an impact.”

Her message was supported by expert voices. Guest speaker Prof Ben du Toit from Stellenbosch University explained that agroforestry systems can simultaneously provide timber, food, biodiversity, and resilience. “Agroforestry is not planting trees over here and grazing over there – it’s about integration, so that benefits reinforce each other,” he said.

At the Paradys Experimental Farm, this integration is already underway. Johan Barnard, Farm Manager and Junior Lecturer, described how shaded tree pockets will improve grazing fields and protect water resources, while fruit trees planted in partnership with Kovsie ACT will contribute to student nutrition and new food value chains. “We’re capturing value chains and taking it to the next level so that our students have research opportunities and the farm delivers real outputs,” he explained.

The launch of Greener SA showed that tree planting is about much more than beautification. It is a collective commitment – to resilience in the face of global challenges, to science applied in practice, and to building partnerships that prepare the next generation to make an impact.

News Archive

Alumni in the financial sector: money talks!
2016-12-26

Description: Marina Marinkov Tags: Marina Marinkov 

Marina Marinkov, Economist at the
International Monetary

Description: Evangelina Nailenge Tags: Evangelina Nailenge

Evangelina Nailenge, General
Manager: Investment Institutions at
Namibia Financial Supervisory Authority.

Description: Vuyelwa Vumendlini Tags: Vuyelwa Vumendlini

Vuyelwa Vumendlini, Chief Director:
Global and Emerging Markets, National
Treasury.

Description: Meshach Aziakpono Tags: Meshach Aziakpono

Prof Meshach Azaikpono, Professor of
Development Finance, University of
Stellenbosch.

Description: Anton Nicolaisen Tags: Anton Nicolaisen

Anton Nicolaisen, Provincial Head for
the Free State Province, Standard Bank.

Where are they now?

On good days, most of us battle to set our personal finances straight,  let alone be responsible for a large enterprise. So we are extremely proud of the well-trained and talented Kovsie alumni who fill prominent shoes. Operating mostly away from the public eye, they make decisions to improve the economy on various levels. It is heartening to know that the UFS contributes to financial matters and training all across the globe.  

Marina Marinkov


Courses: BCom (Economics), BCom Hons (Money and Banking), and MCom (Economics) (2000-2004)
Current position:
Economist at the International Monetary Fund
Biggest career obstacle: I once worked for an organisation with poor leadership which negatively affected employee morale and job performance. It still proved to be a great learning experience, though. Bad bosses can teach us powerful lessons.
Best career advice:
Stop doubting yourself, work hard and be humble.
Fondest memory of UFS: Time spent on campus with my classmates, whether studying for finals at the library or just catching up between classes. The UFS was also my first employer and I have plenty of wonderful memories with colleagues at the Department of Economics.


Evangelina Nailenge

Courses: BCom Hons (Money and Banking) MCom (Money and Banking) (2005-2006)
Current position: General Manager: Investment Institutions at Namibia Financial Supervisory Authority
Biggest career obstacle: At times, being one of the youngest requires you to work twice as hard to earn your voice and cue at the decision-making table.
Best career advice: “Whatever your hand finds to do, do it with all your might, for in the realm of the dead, where you are going, there is neither working nor planning nor knowledge nor wisdom.” Eccl. 9:10
Fondest memory of UFS: Walking around the campus. Its well-manicured lawns and gardens had a calming effect in the midst of academic pressures. I will forever treasure the moment I first saw my name engraved in the walls of FGG, as the best postgraduate student for both 2005 and 2006.

Vuyelwa Vumendlini

Course: BCom Hons (Economics) (1996-1999)
Current position: Chief Director: Global and Emerging Markets, National Treasury
Biggest career obstacle: Doubting your own capabilities.
Best career advice: The sky is the limit, go for it all out, but most importantly, do something that you are passionate about it. It makes your work much more meaningful.
Fondest memory of UFS: Working as a tutor in my honours year and being able to help other students. I also enjoyed hanging out at Mooimeisiesfontein on Saturday afternoons.


Prof Meshach Azaikpono

Course: PhD in Economics (2004-2008) “The Depth of Financial Integration and its Effects on Financial Development and Economic Performance of the Southern African Customs Union Countries”. He received the Founders’ Medal for the best PhD dissertation in Economics in South Africa.
Current position: Professor of Development Finance, University of Stellenbosch.
Biggest career obstacle: I was fortunate to never have experienced a major career obstacle.
Best career advice: Pursue and focus on your passion.
Fondest memory of UFS: Being a part-time student, I had very limited interaction with the broader university environment. But I really enjoyed the support provided by the library staff and the staff from the Department of Economics. It was always like coming to see friends.


Anton Nicolaisen

Course: BEcon (1986-1989), MBA (1999-2003)
Current position: Provincial Head for the Free State Province, Standard Bank
Biggest career obstacle: Earlier in my career, I fell into a comfort zone and had to acquire the willingness to change.
Best career advice: Continuously challenge yourself to be the best possible person you can be, and run your own race. Learn through difficult times, and be open to change.
Fondest memory of UFS: Although I was not the biggest academic, I enjoyed interacting with lecturers … their stories and unique characteristics. Back then, I interpreted some as funny or awkward, only later did I realise how much I had learned from them. And of course, I’ll always remember the team spirit at athletics meetings and intervarsity.




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