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23 September 2025 | Story Mbali Moiketsi and Chevon Slambee | Photo Lunga Luthuli
Virtual Exchange
UFS NAS Students participating in the HSWT Online course: Soyama Nonkotwane, Emma Witten, Chris Sambo and Rorisang Modibedi.

Five undergraduate students from the Faculty of Natural and Agricultural Sciences at the University of the Free State (UFS) - Chris Sambo, Angelique Strydom, Soyama Nonkotwane, Rorisang Modibedi and Emma Witten - have embarked on an online semester at Weihenstephan-Triesdorf University of Applied Sciences (HSWT) in Bavaria, Germany. Running from 1 September 2025 to 14 March 2026, this initiative marks an important step in advancing UFS’s commitment to inclusive and transformative internationalisation.  

The exchange is made possible through an active Memorandum of Understanding (MOU) between UFS and HSWT, which continues to strengthen academic collaboration. 

Reflecting on the opportunity, Prof Corli Witthuhn, Professor in Sustainable Food Systems and Development, highlighted that the opportunity for undergraduate students at the UFS to attend the International Online Semester offered by HSWT greatly contributes to their professional development. “The programme provides education and training in agriculture with a focus on improved farming practices. Students gain not only new insights and skills but also experience an international classroom and work environment. This opportunity allows our students to internationalise without the expense of travelling, serving as an excellent example of internationalisation at home.” 

 

Building digital fluency and intercultural competence 

Virtual exchanges such as this extend beyond academic mobility; they are strategic interventions that foster two vital skill sets for the 21st century: digital fluency and intercultural communicative competence. 

Prof Lynette Jacobs, Interim Director at the Office for International Affairs added that this valued collaboration with HSWT demonstrates the University of the Free State’s commitment to embedding inclusive internationalisation at every level of our academic offering, in diversified ways. “Virtual exchanges provide scalable, equitable opportunities for students to develop the digital and intercultural competencies needed in today’s interconnected world.”   

In an era of rapid technological advancement, students must be able to navigate digital platforms, collaborate across borders, and engage meaningfully with diverse perspectives. 

“I am grateful for the opportunity to broaden my studies through a different institution. For me, this experience opens the door to further studies abroad, and with that knowledge, I want to contribute to the betterment of South Africa,” expressed Emma Witten, one of the participating students. 

 

Skills gained through the exchange 

Through this online semester, UFS students will acquire practical digital skills, including: 

  • navigating international learning management systems,
  • participating in synchronous and asynchronous virtual collaboration,
  • using digital tools for research, presentations, and communication,
  • managing time and tasks in a cross-cultural virtual environment.

They will also strengthen intercultural competencies by:

  • engaging in dialogue with peers from diverse cultural and academic backgrounds,
  • practising respectful communication across cultural norms,
  • reflecting critically on global issues from multiple perspectives,
  • developing empathy and adaptability in diverse learning contexts.

 

Preparing students for global opportunities 

Study abroad opportunities - whether virtual or physical - are a vital part of preparing UFS students for success in a global context. They expose students to different academic systems, build adaptability and resilience, and cultivate leadership and problem-solving skills valued in the workplace. 

For many, these experiences serve as steppingstones to postgraduate study, international research collaboration, and global employment opportunities. This initiative directly supports the vision outlined in the Vice-Chancellor’s Installation Address, demonstrating institutional agility by showing how virtual exchanges can be flexible and scalable tools for internationalisation. 

As these five students embark on their virtual semester, they are not only engaging with new academic content but also stepping into a transformative learning experience. They will sharpen their digital skills, deepen intercultural understanding, and gain competencies increasingly vital in a globally connected, technologically driven world. 

Prof Witthuhn added that the Faculty of Natural and Agricultural Sciences is proud of the students and hopes that they will share their experiences and knowledge with peers and staff in Agriculture. “We believe that the Online Semester will also better prepare them for future employment.” 

This exchange reflects the UFS’s strategic commitment to Institutional Agility and Transformational Culture, ensuring students are equipped for both academic excellence and meaningful participation in a digitally connected world.

For more information on Virtual Exchanges, contact Chevon Slambee at jacobscs@ufs.ac.za. 

For study abroad opportunities, contact Mbali Moiketsi at moiketsimv@ufs.ac.za.  

News Archive

UFS receives several awards for communication projects
2014-11-26

Staff from the Department of Communication and Brand Management received five awards at MACE 2014. From the left are: Leonie Bolleurs (Excellence awards for the Internet Broadcast Project and the B Safe safety campaign), Lacea Loader, Director of the Department of Communication and Brand Management, Lelanie de Wet (Excellence award for the #FaceOfFacebook social media campaign and Merit award for the Redesign of the UFS website) and René-Jean van der Berg (Merit award for the No Student Hungry media campaign).
Photo: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) received several national and international awards for communication campaigns and projects this year.

On international level, an audit of the university’s stakeholders received the Jake Wittmer award for research in communication from the International Association of Business Communicators

(IABC), a merit award in the category communication and research management from the IABC, a 2014 IABC Africa Gold Quill award and a bronze medal from the International Business Association (IBA). Furthermore, the audit was a finalist in the Golden World awards (GWA) of the International Public Relations Association (IPRA). The Bult magazine also received a bronze medal from the IBA.

Staff from the department also walked away with five awards at this year’s Marketing, Advancement and Communication in Education (MACE) Excellence awards, which formed part of the annual MACE congress held at Sun City from 13-15 November 2014. Some 185 communication, marketing and institutional advancement practitioners from across South Africa attended the event.

Lacea Loader, Director of the Department of Communication and Brand Management, says: “The national and international recognition from our peers in higher education, as well as from the industry, is of exceptional value to us and I am delighted that the standard of our projects and campaigns could be benchmarked in this way.”

The UFS received awards from MACE for excellence in:

- Internet Broadcast Project (category: audiovisual)
- #FaceOfFacebook social media campaign (category: social media)
-  B Safe safety campaign (category: integrated campaigns)

Merit awards were presented to:

- Redesign of the UFS website (category: electronic media)
- No Student Hungry media campaign (category: media)

Mace fulfils a leadership role in the Higher Education (HE) and Further Education and Training (FET) sectors within Southern Africa by adding value to practitioners in marketing, communication and advancement through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

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