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04 June 2020 | Story Lacea Loader

It has come to the attention of the University of the Free State (UFS) that false and inaccurate statements have been circulating on Twitter on 4 June 2020, claiming that its students were not equipped or supported to study remotely during the COVID-19 lockdown. The UFS believes that it is important to engage in dialogue to correct any misconceptions and inaccuracies that are at risk of being perpetuated.

Contrary to these reports, the UFS has invested much time and resources in the development and deployment of low-tech online and distance approaches to learning and teaching. Since March 2020, the university has undertaken extensive measures to support its students after classes were suspended and to ensure the continuation of the academic programme.

Statements on Twitter include a number of inaccuracies, which the university wants to correct:

• The Institutional Student Representative Council (ISRC) was not suspended by the Rector and Vice-Chancellor, Prof Francis Petersen. In fact, the university management regularly meets with the ISRC on matters of concern to them. Student representatives also serve on a number of institutional committees – both before and during the national lockdown.
• No deregistration of any students has taken place.
• Since the end of April 2020, structured and managed data was provided to students to obtain access to academic content as well as to the academic platforms for free. However, to access this free data, students need to download the GlobalProtect app – this was communicated numerously and explained to students.  The university’s ICT Services will provide video and technical guides to all students to assist them with downloading the app.
• As of June 2020, all allowances for which students qualify and which are approved by NSFAS, have been paid by the university.
• Although online learning provides a solution to continue with programme delivery, the university is deeply aware of the fact that access may be a barrier – especially during these extraordinary times.  To assist vulnerable students, a total of 3 500 laptops have been procured by the UFS, enabling the university to assist eligible students in accessing the online platforms, obtaining learning material, and engaging with lecturers. The university is in the process of distributing the laptops to students who qualify. The Department of Higher Education, Science and Innovation’s process to provide laptops to students is separate from the 3 500 laptops procured by the UFS.  

The UFS remains committed to supporting its students in response to COVID-19 and is looking forward to working as a community to prepare for the institution’s response to the new challenges of responsibly returning to campus life from June 2020 onward. As staff and students start returning to the institution in a phased approach this month, the UFS will continue to comply with all applicable governmental directives and health guidelines to ensure the safety, health, and well-being of its students and staff.

Released by:
Lacea Loader (Director: Communication and Marketing)
Telephone: +27 51 401 2584 | +27 83 645 2454
Email: news@ufs.ac.za | loaderl@ufs.ac.za

News Archive

UFS Communication and Brand Management Department once again honoured for ground-breaking communication work
2016-04-29

Description: Martie en Leonie award Tags: Martie en Leonie award

The UFS was announced as winner in the internal communication category of the African Excellence Award after entering the B Safe Take Action campaign. The university also received a Gold Award at the 2016 PRISM Awards. Here are Martie Nortjé, Assistant Director: Communication and Brand Management, and Leonie Bolleurs, Assistant Director: Internal Communication, from the University of the Free State.
Photo: Hannes Pieterse

Within a week, the Department of Communication and Brand Management at the University of the Free State brought home two gold awards. In April this year, the department was announced as winner in the Internal Communication Category of the African Excellence Awards for the B Safe Take Action campaign. They also received Gold at the 2016 PRISM Awards for the KovsieGear entry.
 
PRISM Award for the UFS KovsieGear shop
 
Martie Nortjé, Assistant Director: Branding and Merchandise, attended the PRISM Award function in Johannesburg where she received the Gold award for the UFS KovsieGear shop for the best entry in the corporate communication category. This is the second consecutive year that the department received Gold at the PRISM Awards. Last year, the department received Gold for the B Safe Take Action campaign.
 
The idea for a university-owned shop was initiated in 2013. Launched in January 2014, KovsieGear is used to strengthen the brand and creating a sense of ownership among all stakeholders. The KovsieGear team is grateful for the continuous support of staff and students, as well as alumni.
 
The PRISM awards of the Public Relations Institute of Southern Africa (PRISA) are Africa’s most sought-after award in the public relations industry, and are presented to public relations and communication professionals who have incorporated strategy, creativity, and professionalism successfully into public relations and communication programmes and strategies, showcasing a successful public relations campaign.
 
African Excellence Award for B Safe Take Action Campaign
 
The B Safe Take Action campaign also received an award recently at a gala event hosted by the African Excellence Awards in Cape Town. Leonie Bolleurs, Project Manager of the B Safe Take Action campaign, received the award on behalf of the university.
 
It is of cardinal importance for the university that its students, staff, and assets are safe. Once again, this award demonstrates that the university is serious about the safety of its staff and students. This is especially so, since it is the objective of the campaign to develop a culture of safety awareness in students and staff alike.
 
The hosts of the African Excellence Awards are The Communication Director, the magazine for Corporate Communications and Public Relations (PR) in Europe, which enjoys worldwide distribution. According to Rudolf Hetzel, Chairman of the jury and publisher of The Communication Director, the African Excellence Awards are an opportunity for all those working in the field of PR and communications throughout Africa to come together, and honour ground-breaking communication campaigns and projects.
 
Quality work
 
“I am extremely proud of the Communication and Brand Management team for performing excellently once again in national and continental awards programmes. The awards are a good benchmark for the quality and standard of the work we produce,” said Lacea Loader, Director of the Department of Communication and Brand Management.  
 
In the past two years, the department also received other awards for their work. This include:
-    UFS #FaceOfFacebook campaign received a Gold Quill Excellence Award from the International Association for Business Communicators (IABC), both internationally and in the Africa region.
-    B Safe Take Action campaign received a Gold Quill Merit Award from the IABC, both internationally and in the Africa region.
-    UFS #FaceOfFacebook campaign received a Bronze Stevie Award from the International Business Awards (IBA).
-    B Safe Take Action campaign received a Bronze Stevie Award from the IBA.
-    #UFStoday Facebook campaign received a Merit Award from Marketing Advancement Communication in Education (MACE).
-    The NSFAS awareness campaign received a Merit Award from MACE.
 

 

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