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08 August 2019 | Story Leonie Bolleurs
Zama Zama
Michelle Goliath played a major role in establishing the first ethically sourced, fair, women-owned, artisanal diamond process.

Michelle Goliath, a PhD student in the Department of Urban and Regional Planning at the UFS, has a passion for helping the most vulnerable people in society who have run out of conventional employment options. 

“My research includes ‘Zamaism’ psychology, a philosophy which looks at the contestation of space and rules, how people navigate the illegal when they are faced with desperate choices,” she explains.  

Michelle has been working with approximately 3 000 diamond mining ‘Zama Zamas’ (criminal miners) over the past three years. Together, they negotiated an agreement with private sector mining and public sector stakeholders to include the Zama Zamas as legal artisan miners in the formal mining economy.

One of the highlights of her career so far was being part of a big first: the complete, ethically sourced, fair, women-owned, artisanal diamond process.

Michelle explains: “A rough stone includes the story of the women who dig it from the earth, legally (under permit), ethically sourced. Instead of being exploited, the same women now sell their diamonds for full value to a legal tender house through a legal buyer or directly to the cutter and polisher. The cutter and polisher also train the women to cut and polish the stones themselves. The women then sell the stones to jewellery gold- and silver-‘smiths’ who artisanally craft this into an engagement ring or ‘Wakanda gem spear’, to be sold in the open market locally and internationally.”

She believes these products will become priceless works of art. “Like Picasso paintings, they are each uniquely produced by hand with a story and Kimberley process certificates,” she adds.

The story of the women

This project had a big impact on Elisa Louw, a former street seller and domestic worker. She tells her story: “I was tired of domestic work and decided to work at the mines as a Zama Zama. I began with nothing and had to borrow tools and learn from others.”

Elisa started working in the mines in 2013; in 2014, she found her first 75-pointer diamond which she sold for R1 500 on the black market. “The black market was good then,” she said.

She later recruited other Zama Zamas to register and obtain legal permits for mining. Elisa mined from 08:00 to 12:00 and from 13:00 to 16:00 she recruited people to start a legal mining co-op. “It was difficult then. People did not understand what it meant to be legalised,” Elisa explains.

But she worked hard and at the end of 2016, the Batho Pele Primary Mining Cooperative was established.

However, it was a hard and difficult journey before they were given their permits early in 2017. The mines took their IDs and issued them with eviction letters. “They called us names – terrorists, robbers, rapists, etc. But in a meeting with the South African Police Service, the Department of Mineral Resources, the Sol Plaatje Municipality, and the international Swedish Housing Company, Michelle spoke for us.”

“She represented the Swedish Housing Company and we thank the Lord for sending her to us. She informed all parties that we did not want to fight, but that we were looking for a licence to work. She helped us to obtain our legal permit to mine.”

“It was such a relief when we received the permit. I could go home and sleep without worrying about the safety of the old people and children who are mining.

“The permit changed my life as a woman. My voice is heard; my words count. I am proud of myself,” says Elisa. 

The two cooperatives they created, Batho Pele Primary Mining Cooperative and the Women in Artisanal Scale Mining, have already signed agreements with Canada and the USA for the export of fair-trade-certified gem products.

Blood, sweat and tears

The journey towards this big achievement took two years of literally blood, sweat, and tears. “Society labels Zama Zamas negatively as terrorists. In a way, you become a Zama at heart once you live with people every day who are fighting for economic inclusion. You fight the illegal diamond trade that exploited people as digging slaves. You fight formal mining, which is a difficult sector to enter as a woman. You literally fight others with stones for territory. You fight political fights, land fights, the system at every level, to seek an existence,” Michelle explains.

She believes the mining industry can be a tough environment. “It is exploitative at many levels. It showcases rare talent, but under duress. At artisanal scale it is even worse. The only future women have, is to lead themselves, to create their own fairer system, to redesign a full value chain that allows broader participation,” states Michelle.

News Archive

Lottery grant will boost public art at UFS
2009-05-25

 
 Public art at the UFS will get a major boost with money made available by the National Lottery Board. Here are Dr Ivan van Rooyen, Director: UFS Marketing, Ms Nontombi Ntakakaze (Artists in School Project) and Mr Ben Botma (Head of Department: Fine Arts) at one of the existing works of art by Edoardo Villa on the Bloemfontein Campus. 
Photo: Leatitia Pienaar.
Emerging and established artists will showcase their work in a comprehensive public sculpture project on the campuses of the University of the Free State (UFS). The aim is to create a greater understanding of cultural differences and promote the UFS vision of a truly multilingual, non-sexist, non-racial campus, says Dr Ivan van Rooyen, Director: UFS Marketing.

The National Lottery Board has approved a grant of R4,125 million in total for three major projects, one of which is the public sculpture project. The others are a Khoe-San Early Learning Centre pilot project in Heidedal, and a boost for the Artists in Schools project, which is already underway.

Dr Van Rooyen says one way of promoting the UFS vision is to create an alternative environment and provide visible, tangible symbols of change and transformation. This will enrich the educational and cultural experience of students and visitors to the campus by stimulating intercultural dialogue and providing a setting for historical dialogue between past and future.

The dream of the UFS is to inspire a sense of ownership of the campus of an open university, worthy of a democratic South Africa. “Therefore, a large-scale project of national significance has been conceptualised, where the development of infrastructure will involve the creation and acquisition of major South African art works for the long-term benefit of all South Africans,” Dr Van Rooyen says.

The public sculpture project will be implemented over the next few years. Artists will be commissioned as funds become available. The UFS will also consult extensively with local and national art museums with experience in the public art field. A wide spectrum of artists, especially artists from the black community, will be used.

Dr Van Rooyen says that many black artists have not had an opportunity to exhibit public sculptures because of prohibitive costs and the project will empower them to develop their skills. The project makes provision for both established and emerging artists to showcase their work.

The aim of the Khoe-San Early Learning Centre pilot project is to compile a curriculum that is sensitive to multiculturalism and multilingualism. The centre will be the first in the country and will respond to the need to promote and revitalise Khoe-San languages. Using arts and crafts and storytelling, as well as literacy, numeracy and life skills, children will learn to adapt to their environment and contribute to our diverse society. This centre will be a collaborative venture between the Heidedal community and the UFS.

Finally, the Artists in Schools project, which has been running successfully since 2004, will also receive a boost from the Lottery funding. Through a series of workshops that the Department of Fine Arts presents at schools, participants develop functional art products with a distinctive Free State character. These products are marketed and sold to benefit the artists, designers and craftspeople.

Media Release
Issued by: Mangaliso Radebe
Assistant Director: Media Liaison
Tel: 051 401 2828
Cell: 078 460 3320
E-mail: radebemt.stg@ufs.ac.za
25 May 2009
 

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