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08 August 2019 | Story Leonie Bolleurs
Zama Zama
Michelle Goliath played a major role in establishing the first ethically sourced, fair, women-owned, artisanal diamond process.

Michelle Goliath, a PhD student in the Department of Urban and Regional Planning at the UFS, has a passion for helping the most vulnerable people in society who have run out of conventional employment options. 

“My research includes ‘Zamaism’ psychology, a philosophy which looks at the contestation of space and rules, how people navigate the illegal when they are faced with desperate choices,” she explains.  

Michelle has been working with approximately 3 000 diamond mining ‘Zama Zamas’ (criminal miners) over the past three years. Together, they negotiated an agreement with private sector mining and public sector stakeholders to include the Zama Zamas as legal artisan miners in the formal mining economy.

One of the highlights of her career so far was being part of a big first: the complete, ethically sourced, fair, women-owned, artisanal diamond process.

Michelle explains: “A rough stone includes the story of the women who dig it from the earth, legally (under permit), ethically sourced. Instead of being exploited, the same women now sell their diamonds for full value to a legal tender house through a legal buyer or directly to the cutter and polisher. The cutter and polisher also train the women to cut and polish the stones themselves. The women then sell the stones to jewellery gold- and silver-‘smiths’ who artisanally craft this into an engagement ring or ‘Wakanda gem spear’, to be sold in the open market locally and internationally.”

She believes these products will become priceless works of art. “Like Picasso paintings, they are each uniquely produced by hand with a story and Kimberley process certificates,” she adds.

The story of the women

This project had a big impact on Elisa Louw, a former street seller and domestic worker. She tells her story: “I was tired of domestic work and decided to work at the mines as a Zama Zama. I began with nothing and had to borrow tools and learn from others.”

Elisa started working in the mines in 2013; in 2014, she found her first 75-pointer diamond which she sold for R1 500 on the black market. “The black market was good then,” she said.

She later recruited other Zama Zamas to register and obtain legal permits for mining. Elisa mined from 08:00 to 12:00 and from 13:00 to 16:00 she recruited people to start a legal mining co-op. “It was difficult then. People did not understand what it meant to be legalised,” Elisa explains.

But she worked hard and at the end of 2016, the Batho Pele Primary Mining Cooperative was established.

However, it was a hard and difficult journey before they were given their permits early in 2017. The mines took their IDs and issued them with eviction letters. “They called us names – terrorists, robbers, rapists, etc. But in a meeting with the South African Police Service, the Department of Mineral Resources, the Sol Plaatje Municipality, and the international Swedish Housing Company, Michelle spoke for us.”

“She represented the Swedish Housing Company and we thank the Lord for sending her to us. She informed all parties that we did not want to fight, but that we were looking for a licence to work. She helped us to obtain our legal permit to mine.”

“It was such a relief when we received the permit. I could go home and sleep without worrying about the safety of the old people and children who are mining.

“The permit changed my life as a woman. My voice is heard; my words count. I am proud of myself,” says Elisa. 

The two cooperatives they created, Batho Pele Primary Mining Cooperative and the Women in Artisanal Scale Mining, have already signed agreements with Canada and the USA for the export of fair-trade-certified gem products.

Blood, sweat and tears

The journey towards this big achievement took two years of literally blood, sweat, and tears. “Society labels Zama Zamas negatively as terrorists. In a way, you become a Zama at heart once you live with people every day who are fighting for economic inclusion. You fight the illegal diamond trade that exploited people as digging slaves. You fight formal mining, which is a difficult sector to enter as a woman. You literally fight others with stones for territory. You fight political fights, land fights, the system at every level, to seek an existence,” Michelle explains.

She believes the mining industry can be a tough environment. “It is exploitative at many levels. It showcases rare talent, but under duress. At artisanal scale it is even worse. The only future women have, is to lead themselves, to create their own fairer system, to redesign a full value chain that allows broader participation,” states Michelle.

News Archive

First-year students welcomed into Kovsie Family
2013-01-23

 

New first-year students and their parents and guardians are welcomed on the Qwaqwa and Bloemfontein campuses.
Photo: Sonia Small
23 January 2013



   YouTube Video

They came from near and far. Some hail from Bloemfontein, others from as far away as Botswana but they all have one thing in common. They were here to start their first year as Kovsie students. Thousands of first-year students, along with parents and guardians, attended the first year welcoming on the Qwaqwa and Bloemfontein campuses on 18 and 19 January 2013 respectively.

“I do not care whether you come from the Free State or Zimbabwe or whether you are from Gauteng or Lesotho. I do not care if you speak Sesotho, Setswana or Afrikaans. What I care about is that you must understand that you are smarter than you think.”

This was the message from Prof Jonathan Jansen, Vice-Chancellor and Rector of the University of the Free State (UFS), when he officially welcomed first year students to the Qwaqwa Campus. “At the UFS, we put emphasis on two very important projects - the academic and human projects”, said Prof Jansen.

“The academic project is about you excelling academically as a student. It is about being the best you can be in your chosen field of study. All of you should strive to be like Zandile, a young girl from Umlazi who, despite her poverty and challenging conditions at home, went on to attain seven distinctions in her 2012 matric results”, said Prof Jansen. He was referring to Zandile who he tracked down via Facebook to offer her a full bursary to study at the UFS. Zandile had appeared on SABC TV news, expressing her frustration at the lack of funds to continue her studies, despite her performance.

“The human project is about you loving those who are different from you, thus becoming better human beings,” Prof Jansen said.

Prof. Jansen echoed the same message on the Bloemfontein Campus the following day when he welcomed thousands of new students. These students, their parents and guardians packed the huge tent that was erected in the CR Swart parking area of the campus. Prof. Jansen welcomed students from the different faculties during four sessions. He told parents and students that the class of 2013 was the smartest class the university had had in its 109-year history.

Mr Rudi Buys, Dean of Students, informed them about the many opportunities that awaited them at Kovsies. These include programmes like the Leadership for Change Programme for first year students and the Stanford Sophomore College Program for second year students.

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