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08 August 2019 | Story Leonie Bolleurs
Zama Zama
Michelle Goliath played a major role in establishing the first ethically sourced, fair, women-owned, artisanal diamond process.

Michelle Goliath, a PhD student in the Department of Urban and Regional Planning at the UFS, has a passion for helping the most vulnerable people in society who have run out of conventional employment options. 

“My research includes ‘Zamaism’ psychology, a philosophy which looks at the contestation of space and rules, how people navigate the illegal when they are faced with desperate choices,” she explains.  

Michelle has been working with approximately 3 000 diamond mining ‘Zama Zamas’ (criminal miners) over the past three years. Together, they negotiated an agreement with private sector mining and public sector stakeholders to include the Zama Zamas as legal artisan miners in the formal mining economy.

One of the highlights of her career so far was being part of a big first: the complete, ethically sourced, fair, women-owned, artisanal diamond process.

Michelle explains: “A rough stone includes the story of the women who dig it from the earth, legally (under permit), ethically sourced. Instead of being exploited, the same women now sell their diamonds for full value to a legal tender house through a legal buyer or directly to the cutter and polisher. The cutter and polisher also train the women to cut and polish the stones themselves. The women then sell the stones to jewellery gold- and silver-‘smiths’ who artisanally craft this into an engagement ring or ‘Wakanda gem spear’, to be sold in the open market locally and internationally.”

She believes these products will become priceless works of art. “Like Picasso paintings, they are each uniquely produced by hand with a story and Kimberley process certificates,” she adds.

The story of the women

This project had a big impact on Elisa Louw, a former street seller and domestic worker. She tells her story: “I was tired of domestic work and decided to work at the mines as a Zama Zama. I began with nothing and had to borrow tools and learn from others.”

Elisa started working in the mines in 2013; in 2014, she found her first 75-pointer diamond which she sold for R1 500 on the black market. “The black market was good then,” she said.

She later recruited other Zama Zamas to register and obtain legal permits for mining. Elisa mined from 08:00 to 12:00 and from 13:00 to 16:00 she recruited people to start a legal mining co-op. “It was difficult then. People did not understand what it meant to be legalised,” Elisa explains.

But she worked hard and at the end of 2016, the Batho Pele Primary Mining Cooperative was established.

However, it was a hard and difficult journey before they were given their permits early in 2017. The mines took their IDs and issued them with eviction letters. “They called us names – terrorists, robbers, rapists, etc. But in a meeting with the South African Police Service, the Department of Mineral Resources, the Sol Plaatje Municipality, and the international Swedish Housing Company, Michelle spoke for us.”

“She represented the Swedish Housing Company and we thank the Lord for sending her to us. She informed all parties that we did not want to fight, but that we were looking for a licence to work. She helped us to obtain our legal permit to mine.”

“It was such a relief when we received the permit. I could go home and sleep without worrying about the safety of the old people and children who are mining.

“The permit changed my life as a woman. My voice is heard; my words count. I am proud of myself,” says Elisa. 

The two cooperatives they created, Batho Pele Primary Mining Cooperative and the Women in Artisanal Scale Mining, have already signed agreements with Canada and the USA for the export of fair-trade-certified gem products.

Blood, sweat and tears

The journey towards this big achievement took two years of literally blood, sweat, and tears. “Society labels Zama Zamas negatively as terrorists. In a way, you become a Zama at heart once you live with people every day who are fighting for economic inclusion. You fight the illegal diamond trade that exploited people as digging slaves. You fight formal mining, which is a difficult sector to enter as a woman. You literally fight others with stones for territory. You fight political fights, land fights, the system at every level, to seek an existence,” Michelle explains.

She believes the mining industry can be a tough environment. “It is exploitative at many levels. It showcases rare talent, but under duress. At artisanal scale it is even worse. The only future women have, is to lead themselves, to create their own fairer system, to redesign a full value chain that allows broader participation,” states Michelle.

News Archive

UFS celebrates Madiba’s legacy with coin-laying ceremony on 18 July 2013
2013-07-15

 

Photo: Johann Roux
08 July 2013

The University of the Free State (UFS) will once again join South Africans as well as the broader international community on Thursday 18 July 2013 in celebration of the enduring legacy of beloved former statesman, Nelson Mandela.

The UFS aims to stay true to the spirit of giving and selflessness epitomised by Mandela Day, focusing on the university community as well as the city of Bloemfontein.

This year’s event will strive to eclipse the success achieved during the 2012 event which featured Archbishop Emeritus Desmond Tutu as special guest.

The festivities on 18 July 2013 will kick off with university volunteers cleaning various areas of Bloemfontein. Departing from the Bloemfontein Campus at 09:00, the volunteers will clean areas in Heidedal and Mangaung with the help of the Mangaung Metropolitan Municipality.

In Heidedal, the volunteers will clean the crèche on the corner of Parish and Lackay roads as well as the old clinic on the corner of Parish and De Vries. In Mangaung, the volunteers will tackle the bustling Free Square on the Dewetsdorp road.

The larger celebration will take place on the Red Square of the Bloemfontein Campus at 12:00. Long-time Madiba confidant, Zelda la Grange, will deliver a message, followed by a R5 coin-laying ceremony.

La Grange will be joined by the motorcycle riders affiliated to the Bikers for Nelson Mandela Day, OFM presenter Johrné van Huysteen who will conduct proceedings, UFS Vice-Chancellor and Rector Prof Jonathan Jansen as well as UFS students, staff, other dignitaries and special guests.

The programme also includes a lucky draw with winners standing the chance to win restored bicycles. Tickets can be purchased through Annelize Visagie at 051 401 3258 or at visagiea@ufs.ac.za. The winners will be announced during the ceremony on the Red Square.

All proceeds of the coin-laying ceremony and lucky draw will be contributed towards the university’s No Student Hungry (NSH) Programme.

The NSH Programme was established in 2011 to help ensure needy students are supplied with a food bursary which provides them with the necessary nourishment to excel in their academic studies. The initiative has since become a university-wide endeavour and currently serves more than 100 students daily on the Bloemfontein and Qwaqwa Campuses.

Rag Community Service will also cater for the specific needs which the harsh Free State winter causes – especially to the poor. Close to 500 blankets will be donated on Mandela Day to five different charities, including Mosamaria Aids Ministry, Choc House and Freshly Young Minds.

For further information, please contact Marissa van Jaarsveld on 051 401 3834 or at nostudenthungry@ufs.ac.za.

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