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19 March 2019 | Story Dr Cinde Greyling
Dr Mutana and Prof Mukwada
Many people enjoy spending time in the mountainous Drakensberg region. Prof Geofrey Mukwada’s involvement with the UFS Afromontane Research Unit (ARU) sparked an interest in sustainable tourism in the area. Pictured here are Dr Sarudzai Mutana with Prof Mukwada.

Not only is the Qwaqwa Campus situated in a beautiful region – its researchers also contribute to keeping the area pristine. Recent research by Prof Geofrey Mukwada and his PhD student, Dr Sarudzai Mutana, focused on indicators monitoring sustainable tourism development in the Drakensberg region.

Dr Mukwada is an Associate Professor in the Department of Geography on the University of the Free State (UFS) Qwaqwa Campus. 

Our majestic mountains are fragile

Many people enjoy spending time in the mountainous Drakensberg region – either as adventure seekers exploring the many trails, or just relaxing and reconnecting with nature. Prof Mukwada’s involvement with the UFS Afromontane Research Unit (ARU) sparked an interest in sustainable tourism in the area. “Mountains are fragile but attractive environments which continue to attract tourists,” he said. “Tourism is one of the major business sectors in the Drakensberg region, with promising growth opportunities and proving to be an anchor of green economy in the future – if practiced correctly.” Unfortunately, the issue of monitoring sustainable tourism has not been widely researched in African mountains. 

According to international standards

“We specifically looked at the Global Sustainable Tourism Criteria (GSTC), which is an international best-practice framework to help destinations monitor and ensure that tourism is developed in a responsible manner,” Prof Mukwada explained. “South Africa’s Manual for Responsible Tourism was designed according to some of the recommendations of the GSTC. But we found that, while the tourism and hospitality operators in the Drakensberg region appreciates the need to monitor and ensure sustainable tourism in the area, there is limited use of indicators as a tool for monitoring.” 

Forward together

There are competing demands between land-use and development practices and alternatives in the region – unless the focus shifts to sustainable practices, the short-term gains could be followed by dire consequences. “We suggest an integrated monitoring of tourism development, with a pro-poor focus that involves more local community leaders. Going forward, we would like to see the industry adopt the indicators proposed in our study.”

News Archive

Patricia de Lille: “Know the difference between right and wrong.”
2010-03-04

From the left are: Jeanie Britz, MBA student; Garth Botha, MBA student; Ms De Lille; Prof. Tienie Crous, Dean: Faculty of Economic and Management Sciences at the UFS; and Prof. Helena van Zyl, Director: School of Management at the UFS.
Photo: Stephen Collett


Ms Patricia de Lille, the Leader of the Independent Democrats, recently paid a visit to the School of Management at the University of the Free State (UFS). She spoke to students in the MBA programme about the leadership challenges South African business leaders are facing.

Ms De Lille voiced her opinion on many current issues, such as corruption. “Business is standing back with its arms folded and leaving everything to government. In fact, business is doing something very similar to what it was doing during apartheid,” she said.

She added that a business leader and his or her business could be found behind every corrupt transaction. “It is a relationship involving more than one party. If someone accepts a bribe, someone else is paying a bribe,” she said.

Ms De Lille lashed out at business leaders who received extravagant salaries and bonuses even after they had been asked to leave the company. “South Africa needs a new generation of business leaders that truly know the difference between right and wrong,” she pointed out. “And it’s wrong to demand the rest of your contract’s money and bonus after you have been fired because you obviously didn’t do your work.”

Ms De Lille also focused on the role that South African business played. Business should engage with the government to identify problems and find solutions to speed up transformation. “We need young entrepreneurs that are patriotic and think out of the box,” she said.

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