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21 August 2019 | Story Thabo Kessah | Photo Thabo Kessah
Keafon Jumbam
Keafon Jumbam is gearing herself for the institutional Three Minute Thesis competition.


Keafon Jumbam is a PhD candidate whose research on food and foxes has won her the first prize of R8 000 in the recent Faculty of Natural and Agricultural Sciences’ Postgraduate Flash Fact Competition. Her brief in the competition was to summarise her research in three minutes, using only one static slide.

“The competition started at departmental level on both campuses. The idea was that the best student in each department is then selected to go for the faculty-level competition on the Bloemfontein Campus. Summarising the entire research into three minutes is no easy feat, but a great way to gauge how well one has mastered your work,” she said.

Far-reaching research

“Thought-provoking presentations on research, ranging from technology to track academic progress, traditional medicine as alternatives to expensive prescriptions, and suggesting insects as food alternatives to curb hunger in this era of severe droughts and food shortages. The competition was tough, but it highlighted the level of research competitiveness on the Qwaqwa Campus. I hope that more students will join in such opportunities to build themselves up and to showcase our research output as Qwaqwa students,” added Jumbam from the Department of Zoology and Entomology.

Institutional finals

Her next challenge is the institutional competition to be held on 23 August 2019, which could qualify her for the national competition.


News Archive

Trading innovative ideas for academic bursaries worth R275 000
2015-11-09


The top three individual bursary winners with TATA and UFS representatives. From Left:  Naquita Fernandes, Henrike Prinsloo, Lebohang Motsisi, Stefan Strampe, Dr. Johan van Zyl, Jehan van Vuuren, Sanjeeb Lahiri and Salomien Boshoff.
Photo:  Lize Van Den Berg

Learning from industry experts is essential for students’ development. When that learning eases the financial burden of tuition fees, it is even better. TATA Africa has ensured that students from the University of the Free State (UFS) earn academic currency for displaying leadership and business skills.

Jehan Van Vuuren walked away with R40 000 in his student account, Hendrike Prinsloo earned herself R30 000, Stephan Strampe has R25 000 less to worry about when the 2016 academic year arrives, and seven other students managed to save their parents R20 000 each.

These top 10 Strategic Marketing students from the UFS Department of Business Management and Department of Communication Science took up the challenge of devising strategic concepts to be implemented by the Africa branch of TATA Group companies.

TATA Group is a multinational conglomerate which specialises in a wide range of products and services, such as automobile manufacturing, hotel accommodation, construction, textiles, food and beverages, amongst other enterprises operating under its banner. On 15 October 2015, the company’s Head Office representatives signed a cheque for R275 000 to reward the creative input of our students.

Lesle-Ann George won an academic bursary worth R20 000 for her individual effort, and was also part of one of the best four groups that won R10 000 each. She said the competition was an opportunity of a lifetime. The financial aid will be channeled towards the BCom Marketing Honours degree she intends pursuing next year.

The students’ ideas included market research for TATA motors, the development of a mobile application for the Taj Hotel, as well as innovative student-oriented social media, and guerrilla marketing strategies.

“This collaborative partnership between TATA Africa and UFS has provided the students with an opportunity to learn from key role-players in the industry and, in turn, to gain practical exposure to real-life industry happenings,” said Naquita Fernandes, a Business Management lecturer and the competition’s co-organiser.

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