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11 August 2021 | Story Dr Cindé Greyling | Photo Supplied
Art lover Prof Janine Allen-Spies

Prof Janine Allen-Spies is an artist, lecturer in Fine Arts, and image philosopher from the UFS Department of Fine Arts. She teaches painting, drawing, and conceptual art to pre-graduate students and supervises postgraduate students in Fine Arts and other creative practices. In 2020, she was awarded the Stals Prize for her valuable role as a visual artist, academic, mentor, lecturer, activist, and supporter of art. 

What is the best thing about your job?
Working with artists and students who are energetic and passionate and love talking about art. 

What is the best and worst decision you have ever made?
As a second-year Art student, I modelled a psychedelic-looking bikini at a vintage clothing fashion show. Still makes me cringe! The best decisions weren’t really mine – they were godly interventions, so I can't claim them.

What was/is the biggest challenge of your career?
The biggest challenge is to make art. Even in the best circumstances, artmaking is ecstasy and agony. My biggest challenge as a mom is that I have two teenagers at home – working with students doesn't mean you know anything about younger teenagers.

What does the word woman mean to you?
As one of six sisters, I learnt that ‘woman’ implies diversity. We are all entirely different. Luckily, I don't have any preconceived ideas; all people should strive to be full-bodied human beings.

Which woman inspires you, and why?
Hypatia of Alexandria, Emily Hobhouse, Frida Kahlo, Princess Diana, and Caster Semenya – all women who do not fit into any mould. I am also inspired by my friends and my sisters and a lot of other local women.

What advice would you give to the 15-year-old you?
Make more of an effort to not grow up! Enjoy the beach, because one day you will not live close by. Your body is your own to take responsibility for and to love. Be strict with boyfriends and learn how and when to end a relationship, because nobody teaches you that.

What is the one self-care thing that you do? 
At the moment, the selfcare thing is visiting Nick, the hairdresser of Bella Donna who can fix, colour, and cut my hair, because managing my hair myself is just impossible.

What makes you a woman of quality, impact, and care?
I try to be self-reflective. To forgive and to be accepting are very important; we all have our fault lines, and we should work with each other's shortcomings. 
 
I cannot live without … coffee and ‘my’ psychologist.
My secret weapon is … honesty, and if my honesty fails, it will be having a Plan B.
I always have … fashion clothing items, even if I must make or alter clothing myself. My grandmother was a seamstress and we learnt to love clothing design.
I will never … again take the Free State landscape for granted.
I hope … poverty in the country will be addressed aggressively and in a more directed manner – which 
includes active participation and engagement of all people in South Africa.

News Archive

A brand-new image for historic University of the Free State
2011-01-19

Prof. Jonathan Jansen, Vice-Chancellor and Rector, and Prof. Teuns Verschoor, Vice-Rector of Institutional Affairs, during the media conference to launch the new brand.
- Photo: Hannes Pieterse

A new chapter was written in the history of the University of the Free State (UFS) on Thursday, 27 January 2011 when it launched its revitalised brand image. 

The brand evolution has resulted in the adoption of two primary brands to engage with its stakeholders – an evolved academic crest and a new marketing brand for the institution’s offerings and services. 
 
The university, which recently won the World Universities’ Forum award for academic excellence and institutional transformation, was founded in 1904 as a dynamic learning environment where academic excellence and the development of leadership qualities are long-standing traditions. These values are the backbone of the university and the foundation of the new brand as it seeks to adapt to the changing needs of society, without sacrificing its rich history and heritage. 
 
The process of revitalising and creating a renewed image of the UFS, spearheaded by the university’s inspirational leader, Prof. Jonathan Jansen, started in February 2010 and involved a comprehensive and consultative process to understand the deep insights that underpin the fabric of the institution among its key stakeholders. 
 
“We engaged in one of the most expansive and intensive process of consultations with staff, alumni, senate, council and other stakeholders to determine how and in what ways our brand could signal a more inclusive and forward-looking vision that captured the spirit and essence of the new country and a transforming university,” says Prof. Jansen.
 
The new brand is anchored in the university’s renewed motto “In Veritate Sapientiae Lux” (In Truth is the Light of Wisdom), which has been evolved to embrace the diversity of the community the university without losing its essence. As Judge Ian van der Merwe, Chairperson of the UFS Councilnoted,the motto retains concepts with which not only Christians can identify, but which also accommodate all the different viewpoints of the UFS’s diverse students and staff. Hereby a feeling of unity and belonging is promoted.”
 
The new brand identity was developed by the country’s foremost academic branding authority, the Brand Leadership Group. “We worked with the university to develop a brand that reflects an inclusive, forward-thinking truly South African university in tune with its changing environment which embraces its past, present and signals the future,” says Thebe Ikalafeng, founder of Brand Leadership Group.
 
The new brand has found resonance with the various university stakeholders. “The end product is excellent,” commented Mr Naudé de Klerk, Chairperson of Kovsie Alumni. “It represents a history of hope, excellence, innovation and transformation. Above all, it represents a leap of faith, which extends from a humble beginning in 1904 to the strong and vital academic institution it is today.”
 
Finally, where it matters, the new brand also gets the students’ vote. “Our new brand illustrates and communicates to the rest of the world the message that we as the University of the Free State refuse to be tied down to the failures of the past, but instead confidently sprint forward to the successes of tomorrow,” says Modieyi Motholo, Chairperson of the university’s Interim Student Committee.
 
 
 

Media Release
27 January 2011
Issued by: Lacea Loader
Director: Strategic Communication (actg)
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: news@ufs.ac.za
 
 

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