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12 May 2021 | Story Ilze Bakkes

The COVID-19 outbreak in South Africa and the subsequent national lockdown severely impacted the usual physical open day mass-marketing tactic. At the same time, it provided an opportunity for the Department of Student Recruitment Services (SRS) to be super creative and agile in promoting the UFS offerings to the target audiences. 

Once a year, the UFS invites prospective learners and parents to visit our campuses for a taste of campus life. But for many interested students, especially those living remotely or abroad, a site visit is not always practical. Furthermore, the 2021 open days on the Bloemfontein and Qwaqwa Campuses were again cancelled due to the COVID-19 pandemic. The 2020 Virtual Open Day proved that breaking from the traditional recruitment tactics and moving into the virtual domain was not only bold and innovative, but also offered more engagement and communication opportunities with prospective students. Building on the insights and success of COVID-19 response engagements, the Department of Student Recruitment Services has once again developed an immersive virtual experience for prospective students. 

Ilze Bakkes, Chief Officer: Integrated Marketing and Innovation from the Department of Student Recruitment Services, says: “We listened to the needs and wants of our prospective students and staff. Therefore, the 2021 Virtual Expo will have undergraduate, postgraduate, and international student recruitment foci, offering more and relevant information in a visual, multi-layered, and digital way.” Information is presented through videos, photos, downloadable PDF brochures, and links to marketing material and the online application platform. 

A challenge during the physical open day is the lack of time to engage with faculties or that not all the information could be obtained. The Virtual Expo is live now click here and can be visited until 30 September 2021, when applications to study undergraduate and postgraduate programmes in 2022 close. The Virtual Expo offers a professional, easy-to-navigate and hassle-free digital experience of the academic, social, and cultural life at the UFS on all three campuses – in the convenience of the visitor’s own space and time. Subtexts for videos enable differently abled visitors to enjoy the content, and data-sensitive visitors can download the PDF versions of videos. 

Applications to study in 2022 are already open. To apply, click here (link to online application). For important closing dates, download the UFS Undergraduate Prospectus

For information on the Virtual Expo, contact Ilze Bakkes at +27 51 401 9028 or bakkese@ufs.ac.za.

News Archive

UFS ICT Services mentioned among global PeopleSoft pioneers
2017-10-23

 Description: Andrew read more Tags: ICT services, technology, innovations, PeopleSoft, Oracle, students, IT, awards 

Andrew Jusjong, Chief Officer: ICT, one of the main drivers
of PeopleSoft at the UFS. 
Photo: Rulanzen Martin

At the beginning of his term, the Rector and Vice-Chancellor of the University of the Free State (UFS), Prof Francis Petersen, mentioned to parents and prospective students the importance of the UFS being recognised globally as innovators. 

This month, Information and Communication Technology Services (ICT Services) were recognised by Oracle as one of the PeopleSoft Innovators at the Oracle OpenWorld (an international conference regarding all Oracle products) for deploying student self-service, using PeopleSoft Campus Solutions’ new Fluid user interface.  

Andrew Jusjong, Chief Officer: ICT, says, “This solution allows dynamic administrative setup regarding available degrees, customised messages, dynamic required degree-specific documentation, and integration with the Applications and Admissions module.”  He says it also includes self-service functionality that allows students to track the status of their applications, and provide additional documentation required for their study choices.

“The UFS is the only innovator in the European, Middle-Eastern and African region. Considering that the development team at the UFS is much smaller than their international counterparts, this illustrates that we do not have to stand back for our international peers regarding service delivery and the quality of service to our customers,” he says.

The PeopleSoft Innovator awards are presented to companies that are taking advantage of the latest capabilities and technologies provided by Oracle PeopleSoft in order to transform their businesses and their IT practices, while also providing benefits to the business and end users. The UFS has been making use of PeopleSoft applications since 2004. It currently makes use of three applications:

- PeopleSoft Financials for procurement, budgeting, billing, asset management, general ledger, journals, provisioning, payroll, commitment control, ad hoc claims, travel and expenses, and maintenance management.
- PeopleSoft Human Capital Management for HR data processes, recruitment, workforce management, remuneration management, leave management, employee self-service, and other HR activities; and 
- PeopleSoft Campus Solutions for student lifecycle management, applications and admissions, curriculum management, programme enrolment, student records, student financials (accounts), financial aid, graduation, alumni management, graduate research management, residences, and student self-service.

In the Higher Education sector, PeopleSoft is being used by over 900 campuses in 34 countries, across six continents. “This means that recognition was given to the university on a global platform,” says Jusjong.

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