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12 May 2021 | Story Ilze Bakkes
The COVID-19 outbreak in South Africa and the subsequent national lockdown severely impacted the usual physical open day mass-marketing tactic. At the same time, it provided an opportunity for the Department of Student Recruitment Services (SRS) to be super creative and agile in promoting the UFS offerings to the target audiences. 

Once a year, the UFS invites prospective learners and parents to visit our campuses for a taste of campus life. But for many interested students, especially those living remotely or abroad, a site visit is not always practical. Furthermore, the 2021 open days on the Bloemfontein and Qwaqwa Campuses were again cancelled due to the COVID-19 pandemic. The 2020 Virtual Open Day proved that breaking from the traditional recruitment tactics and moving into the virtual domain was not only bold and innovative, but also offered more engagement and communication opportunities with prospective students. Building on the insights and success of COVID-19 response engagements, the Department of Student Recruitment Services has once again developed an immersive virtual experience for prospective students. 

Ilze Bakkes, Chief Officer: Integrated Marketing and Innovation from the Department of Student Recruitment Services, says: “We listened to the needs and wants of our prospective students and staff. Therefore, the 2021 Virtual Expo will have undergraduate, postgraduate, and international student recruitment foci, offering more and relevant information in a visual, multi-layered, and digital way.” Information is presented through videos, photos, downloadable PDF brochures, and links to marketing material and the online application platform. 

A challenge during the physical open day is the lack of time to engage with faculties or that not all the information could be obtained. The Virtual Expo is live now click here and can be visited until 30 September 2021, when applications to study undergraduate and postgraduate programmes in 2022 close. The Virtual Expo offers a professional, easy-to-navigate and hassle-free digital experience of the academic, social, and cultural life at the UFS on all three campuses – in the convenience of the visitor’s own space and time. Subtexts for videos enable differently abled visitors to enjoy the content, and data-sensitive visitors can download the PDF versions of videos. 

Applications to study in 2022 are already open. To apply, click here (link to online application). For important closing dates, download the UFS Undergraduate Prospectus

For information on the Virtual Expo, contact Ilze Bakkes at +27 51 401 9028 or bakkese@ufs.ac.za.

News Archive

Two honorary doctorates part of highlights at UFS graduations
2017-11-30


  Description: Dec gradspeakers Tags: Graduation Ceremonies, Prof Paul Holloway, Marius Botha, Joyene Isaacs, Likeleli Monyamane, Leah Molatseli, Dr Imtiaz Sooliman

  Leah Molatseli (left), Dr Imtiaz Sooliman, and Likeleli Monyamane will be
  the guest speakers during the End-of-year Graduation Ceremonies
  at the University of the Free State.
  Photos: Supplied, www.mudboots.co.za

Roads and entrance closed due to roadworks on the Bloemfontein Campus

Graduation Livestream

Two honorary doctorates and a Chancellor’s medal will be some of the highlights during the End-of-year Graduation Ceremonies at the University of the Free State (UFS).

The Callie Human Centre on the Bloemfontein Campus will once again welcome graduates, their parents, friends, and relatives for the celebrations on 6 and 7 December 2017. A total number of 1226 qualifications, including diplomas, certificates, and degrees, will be conferred during the two days.

Altogether 40 doctorates and 109 master’s degrees will be awarded. Most doctorates (19) will be awarded in the Faculty of Natural and Agricultural Sciences, while most of the master’s degrees (27) are in the same faculty.

Prof Holloway, Botha, and Isaacs honoured
Prof Paul Holloway (Natural and Agricultural Sciences) and Marius Botha (Law) will receive honorary doctorates during the afternoon ceremony on 7 December 2017, while Joyene Isaacs (Natural and Agricultural Sciences) will be honoured with a Chancellor’s Medal.

Prof Holloway is an internationally acclaimed expert in the science and technology of surfaces, thin films, and nanoparticles, and Botha has played a significant role in financial planning in South Africa. Isaacs is the Head of Department of the Western Cape Department of Agriculture, and her department has been nominated by the South African Institute of Government Auditors as the best government department. 

Young leader, young alumnus, and humanitarian
Likeleli Monyamane, Leah Molatseli, and Dr Imtiaz Sooliman will be the guest speakers at the ceremonies.

Monyamane, a UFS Council member, will address graduates on 6 December 2017 during the morning ceremony. She is one of 15 young leaders selected to represent Lesotho as participants in the Mandela Washington Fellowship in the United States. In 2016, Molatseli, the speaker during the afternoon session on 6 December 2017, launched South Africa’s first legal ecommerce website, Lenoma Legal, and is the university’s most recent Young Alumnus of the Year.

Dr Sooliman, the speaker at both ceremonies on 7 December 2017, is the founder and Director of the Gift of the Givers Foundation. He has received more than 100 national and international awards, citations, commendations, and special recognition for his humanitarian work.

Date: 6 December 2017
Time: 09:00: All qualifications up to Honours degrees in the Faculty of Economic and Management Sciences (including the Business School) and the Faculty of Natural and Agricultural Sciences
14:30: All qualifications up to Honours degrees in the Faculties of Education, Law, the Humanities, and Theology

Date: 7 December 2017
Time: 09:00: All qualifications up to Honours degrees in the Faculty of Health Sciences and Educational qualifications in Open Distance Learning – South Campus
14:30: Master’s and Doctoral degrees in all faculties

For information about the ceremonies, click here to visit the graduation home page.

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