Latest News Archive

Please select Category, Year, and then Month to display items
Categories
UFS News Media Release Research
Years
2017 2018 2019 2020 2021 2022 2023 2024
Months
January February March April May June July August September October November December
Previous Archive
12 May 2021 | Story Ilze Bakkes
The COVID-19 outbreak in South Africa and the subsequent national lockdown severely impacted the usual physical open day mass-marketing tactic. At the same time, it provided an opportunity for the Department of Student Recruitment Services (SRS) to be super creative and agile in promoting the UFS offerings to the target audiences. 

Once a year, the UFS invites prospective learners and parents to visit our campuses for a taste of campus life. But for many interested students, especially those living remotely or abroad, a site visit is not always practical. Furthermore, the 2021 open days on the Bloemfontein and Qwaqwa Campuses were again cancelled due to the COVID-19 pandemic. The 2020 Virtual Open Day proved that breaking from the traditional recruitment tactics and moving into the virtual domain was not only bold and innovative, but also offered more engagement and communication opportunities with prospective students. Building on the insights and success of COVID-19 response engagements, the Department of Student Recruitment Services has once again developed an immersive virtual experience for prospective students. 

Ilze Bakkes, Chief Officer: Integrated Marketing and Innovation from the Department of Student Recruitment Services, says: “We listened to the needs and wants of our prospective students and staff. Therefore, the 2021 Virtual Expo will have undergraduate, postgraduate, and international student recruitment foci, offering more and relevant information in a visual, multi-layered, and digital way.” Information is presented through videos, photos, downloadable PDF brochures, and links to marketing material and the online application platform. 

A challenge during the physical open day is the lack of time to engage with faculties or that not all the information could be obtained. The Virtual Expo is live now click here and can be visited until 30 September 2021, when applications to study undergraduate and postgraduate programmes in 2022 close. The Virtual Expo offers a professional, easy-to-navigate and hassle-free digital experience of the academic, social, and cultural life at the UFS on all three campuses – in the convenience of the visitor’s own space and time. Subtexts for videos enable differently abled visitors to enjoy the content, and data-sensitive visitors can download the PDF versions of videos. 

Applications to study in 2022 are already open. To apply, click here (link to online application). For important closing dates, download the UFS Undergraduate Prospectus

For information on the Virtual Expo, contact Ilze Bakkes at +27 51 401 9028 or bakkese@ufs.ac.za.

News Archive

Authentic leaders inspire themselves
2010-04-30

 

 Dr Renalde Huysamen and Mrs Marietjie du Plessis.
Leadership is held in very high esteem. In today’s world the ability to lead and motivate yourself and others is of the utmost importance. This year, Dr Renalde Huysamen and Marietjie du Plessis from the Centre for Higher Education Studies and Development (CHESD) at the University of the Free State (UFS), continue to build on a year-long Leadership-Learning Community Programme that they launched last year.

The aim of the project is, amongst others, to assist academic and non-academic staff at the university not only to discover their own strengths as leaders, but also to dream about it in order to achieve lively, sustainable and flourishing communities of collaborative learning and development. During the first six months of the programme staff members of the UFS investigate their personal and professional experiences and in the process they grow as individuals and authentic leaders.

The group is very diverse in terms of race, gender, language and qualifications. According to Mrs Du Plessis this diversity creates an opportunity where participants learn to understand themselves and others better. Firm ties are forged in a supportive, safe and stimulating environment in which mutual learning can take place.

During the last six months of the year the focus is on research outputs for academic staff en projects for non-academic staff. Some personnel have already published articles and managed to build international relations by means of this. Non-academic personnel have engaged in projects to improve provision of service with great success.

The Leadership Programme comprises 40 hours and includes breakaway sessions, group and individual activities, interviews and conversations, out-door activities, narrations and research methodology. The sessions take place on the UFS campus, but two breakaway sessions at resorts near Bloemfontein are also undertaken. Although this programme has been launched in the Higher-Education sector, it can also be adapted to fulfil the needs of any other sector, says Dr Huysamen.

We use cookies to make interactions with our websites and services easy and meaningful. To better understand how they are used, read more about the UFS cookie policy. By continuing to use this site you are giving us your consent to do this.

Accept