Latest News Archive

Please select Category, Year, and then Month to display items
Previous Archive
12 May 2021 | Story Ilze Bakkes

The COVID-19 outbreak in South Africa and the subsequent national lockdown severely impacted the usual physical open day mass-marketing tactic. At the same time, it provided an opportunity for the Department of Student Recruitment Services (SRS) to be super creative and agile in promoting the UFS offerings to the target audiences. 

Once a year, the UFS invites prospective learners and parents to visit our campuses for a taste of campus life. But for many interested students, especially those living remotely or abroad, a site visit is not always practical. Furthermore, the 2021 open days on the Bloemfontein and Qwaqwa Campuses were again cancelled due to the COVID-19 pandemic. The 2020 Virtual Open Day proved that breaking from the traditional recruitment tactics and moving into the virtual domain was not only bold and innovative, but also offered more engagement and communication opportunities with prospective students. Building on the insights and success of COVID-19 response engagements, the Department of Student Recruitment Services has once again developed an immersive virtual experience for prospective students. 

Ilze Bakkes, Chief Officer: Integrated Marketing and Innovation from the Department of Student Recruitment Services, says: “We listened to the needs and wants of our prospective students and staff. Therefore, the 2021 Virtual Expo will have undergraduate, postgraduate, and international student recruitment foci, offering more and relevant information in a visual, multi-layered, and digital way.” Information is presented through videos, photos, downloadable PDF brochures, and links to marketing material and the online application platform. 

A challenge during the physical open day is the lack of time to engage with faculties or that not all the information could be obtained. The Virtual Expo is live now click here and can be visited until 30 September 2021, when applications to study undergraduate and postgraduate programmes in 2022 close. The Virtual Expo offers a professional, easy-to-navigate and hassle-free digital experience of the academic, social, and cultural life at the UFS on all three campuses – in the convenience of the visitor’s own space and time. Subtexts for videos enable differently abled visitors to enjoy the content, and data-sensitive visitors can download the PDF versions of videos. 

Applications to study in 2022 are already open. To apply, click here (link to online application). For important closing dates, download the UFS Undergraduate Prospectus

For information on the Virtual Expo, contact Ilze Bakkes at +27 51 401 9028 or bakkese@ufs.ac.za.

News Archive

UFS appoints top academic
2010-05-13

 
Prof. Kwandiwe Kondlo


The University of the Free State (UFS) has acquired the services of a well-known political analyst, Prof. Kwandiwe Kondlo, as a Senior Professor in the university’s Centre for Africa Studies (CAS).

Prof. Kondlo, who worked for the Human Sciences Research Council (HSRC) prior to this permanent appointment, is an accomplished researcher and a well-heeled scholar in issues of transitional democracies, governance and social justice.

“I joined this university particularly because of its difficult history and what I have observed to be a sincere orientation to transform,” he said.

“I think that under the leadership of Prof. Jonathan Jansen (Rector and Vice-Chancellor of the UFS) and his team we are going to see a very interesting rebirth of the University of the Free State. And some of us who believe in ideas of reconciliation in negotiated democracies as part of nation formation actually feel we should throw the best we have into the transformation process and support this great guy.”

“I see my appointment as part of the excellence aspect of the transformation journey because the UFS, even though it does good work in certain areas, is not highly rated in terms of academic excellence and publications. That is why I was glad to be appointed to make a humble contribution,” he said.

“I think it is going to be useful to the UFS to have more people of high academic standing because the idea to improve scholarship is very central and of course shifts the focus to scholarly discourse. Let scholarly excellence reclaim the centre of the debate as the leadership deal with legacy issues and genuine transformation.”

“Let us see academics from this institution stand up to articulate key issues that are relevant to state formations and transformation in the country. Let us debate our role as academics in supporting the consolidation of our young democracy”

Prof. Kondlo sees his key role within the CAS as improving research output.

“In other words, I see myself as leading the way in the generation of journal articles, books and also national and international seminars,” he explained.

He said a lot of work still needed to be done, though, to profile the CAS nationally and on the continent as it was still a new initiative and thus relatively unknown.

“We will need to be very innovative in terms of research initiatives and identification of research associates in order to profile the work of the Centre,” he said.

“I think the UFS will claim its seat in the greater African academic family by virtue of the quality of its products. We do not want to re-invent the wheel; we want to come up with products that are unique and in that way help this university to claim its rightful position within the greater African academic family.”

Prof. Kondlo has also worked for, amongst others, the Department of Land Affairs, the National Prosecuting Authority and the South African Chamber of Commerce, as well as being involved with the Truth and Reconciliation Commission.

Media Release
Issued by: Mangaliso Radebe
Assistant Director: Media Liaison
Tel: 051 401 2828
Cell: 078 460 3320
E-mail: radebemt@ufs.ac.za  
13 May 2010
 

We use cookies to make interactions with our websites and services easy and meaningful. To better understand how they are used, read more about the UFS cookie policy. By continuing to use this site you are giving us your consent to do this.

Accept