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12 May 2021 | Story Ilze Bakkes

The COVID-19 outbreak in South Africa and the subsequent national lockdown severely impacted the usual physical open day mass-marketing tactic. At the same time, it provided an opportunity for the Department of Student Recruitment Services (SRS) to be super creative and agile in promoting the UFS offerings to the target audiences. 

Once a year, the UFS invites prospective learners and parents to visit our campuses for a taste of campus life. But for many interested students, especially those living remotely or abroad, a site visit is not always practical. Furthermore, the 2021 open days on the Bloemfontein and Qwaqwa Campuses were again cancelled due to the COVID-19 pandemic. The 2020 Virtual Open Day proved that breaking from the traditional recruitment tactics and moving into the virtual domain was not only bold and innovative, but also offered more engagement and communication opportunities with prospective students. Building on the insights and success of COVID-19 response engagements, the Department of Student Recruitment Services has once again developed an immersive virtual experience for prospective students. 

Ilze Bakkes, Chief Officer: Integrated Marketing and Innovation from the Department of Student Recruitment Services, says: “We listened to the needs and wants of our prospective students and staff. Therefore, the 2021 Virtual Expo will have undergraduate, postgraduate, and international student recruitment foci, offering more and relevant information in a visual, multi-layered, and digital way.” Information is presented through videos, photos, downloadable PDF brochures, and links to marketing material and the online application platform. 

A challenge during the physical open day is the lack of time to engage with faculties or that not all the information could be obtained. The Virtual Expo is live now click here and can be visited until 30 September 2021, when applications to study undergraduate and postgraduate programmes in 2022 close. The Virtual Expo offers a professional, easy-to-navigate and hassle-free digital experience of the academic, social, and cultural life at the UFS on all three campuses – in the convenience of the visitor’s own space and time. Subtexts for videos enable differently abled visitors to enjoy the content, and data-sensitive visitors can download the PDF versions of videos. 

Applications to study in 2022 are already open. To apply, click here (link to online application). For important closing dates, download the UFS Undergraduate Prospectus

For information on the Virtual Expo, contact Ilze Bakkes at +27 51 401 9028 or bakkese@ufs.ac.za.

News Archive

UFS hosts first International Congress on Calvin Research in Africa
2010-08-31

Present at the Calvin Research Conference were, from the left: Dr Frank Ewerszumrode (OP), Faculty of Catholic Theology at the University of Mainz in Mainz, Germany; Prof. Dr Herman Selderhuis, President of the International Congress on Calvin Research; Prof. Dolf Britz, Director of the Jonathan Edwards Centre Africa at the UFS; and Ntabanyane Tseuoa, Masters student in the Jonathan Edwards Centre at the UFS.
Photo: Leonie Bolleurs

The first International Congress on Calvin Research in Africa was this week presented on the Main Campus of the University of the Free State (UFS) in Bloemfontein. This was the tenth Calvin Research Conference presented. The conference is presented every four years.

The theme of the congress was: Reconciliation in the Theology of Calvin. Presentations were made about, amongst others, Calvin’s viewpoint regarding slavery and social justice. There was also a discussion about the extraordinary interest to record the original Calvin texts in databases and to make it available to researchers worldwide.

According to Prof. Dolf Britz, Director of the Jonathan Edwards Centre at the UFS, the objective of the congress was to study original Calvin sources critically. “An important part of the congress’ work is to publish an important part of Calvin’s work in a comprehensive text critical edition. This process is already well advanced and includes a number of unknown texts,” said Prof. Britz.

With its research on Calvin, the UFS emphasises the study of original theological sources. “This approach makes the Faculty of Theology part of the UFS’s strategy towards internationalisation. This is also one of the reasons why the UFS was selected by Yale University in America as partner in the recent establishment of the Jonathan Edwards Centre Africa,” said Prof. Britz, whose brainchild it was to also include young upcoming researchers with the study of original sources and classical languages such as Latin.

The congress was attended by researchers and academics from across the world. Twenty young, emerging researchers formed part of this group that was invited by the UFS. According to Prof. Britz, these young researchers are the top achievers at their respective universities, such as the North-West University, Stellenbosch University, Mukanyo Theological College in the Pretoria area and the UFS.

At this event, attended by more than 70 world-renowned Calvin scholars from countries like, amongst others, Taiwan, Japan, South Korea, Finland, Switzerland, France, The Netherlands, America, Germany and Hungary; UFS academics like Prof. Eric de Boer, Extraordinary Professor in Classical and Reformed Theology and students like Rev. Ntabanyane Tseuoa from Lesotho, read and presented papers as well.

According to Prof. Britz this congress was a very good opportunity to introduce the UFS to the rest of the world.

Media Release
Issued by: Mangaliso Radebe
Assistant Director: Media Liaison
Tel: 051 401 2828
Cell: 078 460 3320
E-mail: radebemt@ufs.ac.za  
31 August 2010
 

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