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12 May 2021 | Story Ilze Bakkes
The COVID-19 outbreak in South Africa and the subsequent national lockdown severely impacted the usual physical open day mass-marketing tactic. At the same time, it provided an opportunity for the Department of Student Recruitment Services (SRS) to be super creative and agile in promoting the UFS offerings to the target audiences. 

Once a year, the UFS invites prospective learners and parents to visit our campuses for a taste of campus life. But for many interested students, especially those living remotely or abroad, a site visit is not always practical. Furthermore, the 2021 open days on the Bloemfontein and Qwaqwa Campuses were again cancelled due to the COVID-19 pandemic. The 2020 Virtual Open Day proved that breaking from the traditional recruitment tactics and moving into the virtual domain was not only bold and innovative, but also offered more engagement and communication opportunities with prospective students. Building on the insights and success of COVID-19 response engagements, the Department of Student Recruitment Services has once again developed an immersive virtual experience for prospective students. 

Ilze Bakkes, Chief Officer: Integrated Marketing and Innovation from the Department of Student Recruitment Services, says: “We listened to the needs and wants of our prospective students and staff. Therefore, the 2021 Virtual Expo will have undergraduate, postgraduate, and international student recruitment foci, offering more and relevant information in a visual, multi-layered, and digital way.” Information is presented through videos, photos, downloadable PDF brochures, and links to marketing material and the online application platform. 

A challenge during the physical open day is the lack of time to engage with faculties or that not all the information could be obtained. The Virtual Expo is live now click here and can be visited until 30 September 2021, when applications to study undergraduate and postgraduate programmes in 2022 close. The Virtual Expo offers a professional, easy-to-navigate and hassle-free digital experience of the academic, social, and cultural life at the UFS on all three campuses – in the convenience of the visitor’s own space and time. Subtexts for videos enable differently abled visitors to enjoy the content, and data-sensitive visitors can download the PDF versions of videos. 

Applications to study in 2022 are already open. To apply, click here (link to online application). For important closing dates, download the UFS Undergraduate Prospectus

For information on the Virtual Expo, contact Ilze Bakkes at +27 51 401 9028 or bakkese@ufs.ac.za.

News Archive

Inaugural lecture focuses on Plant Pathology
2005-08-16

Prof Neal Mc Laren, from the University of the Free State’s (UFS) Department of Plant Pathology, will deliver his inaugural lecture on Wednesday 17 August 2005 at 19:00 in the CR Swart Auditorium on campus.

The topic of the lecture is Beyond the pathogen:  revisited”.

Prof Mc Laren obtained his B Sc, B Sc (Hons) and M Sc (Agric) at the University of Natal and    Ph D (Plant Pathology) from the University of Pretoria.  In 1977 he was appointed as a research technician at the former Department of Agricultural Technical Services, was promoted to professional officer in 1983 and in 1995 to specialist scientist at the Agricultural Research Council.  In 2003 he was appointed as Associate Professor Extraordinary in the Department of Plant Sciences at the UFS and in 2005 as a full-time Professor of Plant Pathology. 

Prof Mc Laren has published 32 papers in accredited scientific journals or refereed proceedings which include two feature articles.  He also has three book chapters to his credit.  He has presented 35 local and 18 international conference papers and has been an invited/keynote speaker on a number of occasions.  He has published 26 popular articles, co-supervised several post-graduate students and been an examiner of a number of dissertations/theses.   He has acted as referee for numerous journal articles and was associate editor for African Plant Protection. In 1998 he received the ARC-President’s Award and in 1999, an award from the Sorghum Producers Organisation of the USA for outstanding research.

Prof Mc Laren’s principle area of interest has been diseases of sorghum with emphasis on ergot, damping-off and seedling blights, root rots and grain molds.  In addition, root rots of maize and more recently, soybean rust have received attention.  He has a particular interest in quantitative epidemiology.  

For any enquiries, please contact Ms Joan Nel at (051) 401-9301.

Media release
Issued by:  Lacea Loader
   Media Representative
   Tel:  (051) 401-2584
   Cell:  083 645 2454
   E-mail:  loaderl.stg@mail.uovs.ac.za

16 August 2005
 

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