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12 May 2021 | Story Ilze Bakkes
The COVID-19 outbreak in South Africa and the subsequent national lockdown severely impacted the usual physical open day mass-marketing tactic. At the same time, it provided an opportunity for the Department of Student Recruitment Services (SRS) to be super creative and agile in promoting the UFS offerings to the target audiences. 

Once a year, the UFS invites prospective learners and parents to visit our campuses for a taste of campus life. But for many interested students, especially those living remotely or abroad, a site visit is not always practical. Furthermore, the 2021 open days on the Bloemfontein and Qwaqwa Campuses were again cancelled due to the COVID-19 pandemic. The 2020 Virtual Open Day proved that breaking from the traditional recruitment tactics and moving into the virtual domain was not only bold and innovative, but also offered more engagement and communication opportunities with prospective students. Building on the insights and success of COVID-19 response engagements, the Department of Student Recruitment Services has once again developed an immersive virtual experience for prospective students. 

Ilze Bakkes, Chief Officer: Integrated Marketing and Innovation from the Department of Student Recruitment Services, says: “We listened to the needs and wants of our prospective students and staff. Therefore, the 2021 Virtual Expo will have undergraduate, postgraduate, and international student recruitment foci, offering more and relevant information in a visual, multi-layered, and digital way.” Information is presented through videos, photos, downloadable PDF brochures, and links to marketing material and the online application platform. 

A challenge during the physical open day is the lack of time to engage with faculties or that not all the information could be obtained. The Virtual Expo is live now click here and can be visited until 30 September 2021, when applications to study undergraduate and postgraduate programmes in 2022 close. The Virtual Expo offers a professional, easy-to-navigate and hassle-free digital experience of the academic, social, and cultural life at the UFS on all three campuses – in the convenience of the visitor’s own space and time. Subtexts for videos enable differently abled visitors to enjoy the content, and data-sensitive visitors can download the PDF versions of videos. 

Applications to study in 2022 are already open. To apply, click here (link to online application). For important closing dates, download the UFS Undergraduate Prospectus

For information on the Virtual Expo, contact Ilze Bakkes at +27 51 401 9028 or bakkese@ufs.ac.za.

News Archive

UFS Vista campus elects SRC
2005-08-25

 

Front from left:Ms Mpule Rabele, Finance; Mr Julius Kompi, President; Ms Buyiswa Nyotho, Vice-President; Back from left: Mr Tshepo Mohotsi, Academics and Transformation; Mr Shimane Mokwena, Sport, Arts and Culture ; Mr Maje Mokhutle, Projects and Community Liaison; Mr Teboho Mtimkulu, Secretary-General; Mr Andile Tyobeka, Constitutional and Legal Affairs;
 

Mr Julius Kompi, a senior LLB-student, has been named as the president of the Student Representative Council (SRC) at the Vista Campus of the University of the Free State (UFS) in Bloemfontein.

The election of a SRC for the Vista Campus of the UFS for the term 2005/2006 was completed earlier this week.

After the main campus, the Vista campus is the second of the UFS three campuses to have completed its SRC election process.  Students at the Qwaqwa campus of the UFS will elect a SRC on Friday 26 August 2005.

“The Main Campus SRC and the Vista Campus SRC elections were a resounding success and were conducted in a peaceful manner.  We are positive that this tendency will continue in future,” said Dr Ezekiel Moraka, Vice-Rector:  Student Affairs at the UFS.     

According to Dr Moraka the election process on the Vista Campus was closely monitored by the Independent Electoral Commission (IEC).  More than 50% of the students on campus took part in the election.   

A central SRC that represents the three campus SRCs of the UFS was inaugurated earlier this month. The officials of the Central SRC will be chosen after all three campuses have elected a new SRC.

Media release
Issued by:  Lacea Loader
   Media Representative
   Tel:  (051) 401-2584
   Cell:  083 645 2454
   E-mail:  loaderl.stg@mail.uovs.ac.za

25 August 2005
 

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