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12 May 2021 | Story Ilze Bakkes

The COVID-19 outbreak in South Africa and the subsequent national lockdown severely impacted the usual physical open day mass-marketing tactic. At the same time, it provided an opportunity for the Department of Student Recruitment Services (SRS) to be super creative and agile in promoting the UFS offerings to the target audiences. 

Once a year, the UFS invites prospective learners and parents to visit our campuses for a taste of campus life. But for many interested students, especially those living remotely or abroad, a site visit is not always practical. Furthermore, the 2021 open days on the Bloemfontein and Qwaqwa Campuses were again cancelled due to the COVID-19 pandemic. The 2020 Virtual Open Day proved that breaking from the traditional recruitment tactics and moving into the virtual domain was not only bold and innovative, but also offered more engagement and communication opportunities with prospective students. Building on the insights and success of COVID-19 response engagements, the Department of Student Recruitment Services has once again developed an immersive virtual experience for prospective students. 

Ilze Bakkes, Chief Officer: Integrated Marketing and Innovation from the Department of Student Recruitment Services, says: “We listened to the needs and wants of our prospective students and staff. Therefore, the 2021 Virtual Expo will have undergraduate, postgraduate, and international student recruitment foci, offering more and relevant information in a visual, multi-layered, and digital way.” Information is presented through videos, photos, downloadable PDF brochures, and links to marketing material and the online application platform. 

A challenge during the physical open day is the lack of time to engage with faculties or that not all the information could be obtained. The Virtual Expo is live now click here and can be visited until 30 September 2021, when applications to study undergraduate and postgraduate programmes in 2022 close. The Virtual Expo offers a professional, easy-to-navigate and hassle-free digital experience of the academic, social, and cultural life at the UFS on all three campuses – in the convenience of the visitor’s own space and time. Subtexts for videos enable differently abled visitors to enjoy the content, and data-sensitive visitors can download the PDF versions of videos. 

Applications to study in 2022 are already open. To apply, click here (link to online application). For important closing dates, download the UFS Undergraduate Prospectus

For information on the Virtual Expo, contact Ilze Bakkes at +27 51 401 9028 or bakkese@ufs.ac.za.

News Archive

Faculty of Education discusses new curricula at summit
2012-03-07

 

Die Fakulteit Opvoedkunde se nuut-aangepaste B.Ed.-programme word binnekort by die Nasionale Departement van Hoër Onderwys en Opleiding ingedien vir herakkreditasie. Proff. Rita Niemann (links), Direkteur vir Nagraadse Studie en Navorsing, en Gawie du Toit, Direkteur vir Aanvanklike Onderwysersopvoeding, is aan die stuur van die herkurrikuleringsproses vir voorgraadse en nagraadse programme van die Fakulteit Opvoedkunde.
6 March 2012

The training of professional teachers rests on a strong curriculum. For this reason, the Faculty of Education has been re-looking at the curricula of the B.Ed. programme for the past two years.

Before this programme is submitted for approval and accreditation, the Education Faculty’s staff from the Bloemfontein and Qwaqwa Campuses will attend a summit at the Gariep Dam on 7 and 8 March 2012. This summit is a sequel to guidelines drawn up by the National Department of Higher Education and Training on adjusted requirements for teacher training. It determines that all initial teacher training and honours programmes be recurriculated and resubmitted for accreditation. These requirements were published in the Government Gazette in July 2011 and involve all education faculties in the country.
 
Deans and line heads of other faculties, including Natural and Agricultural Sciences, Humanities, and Economic and Management Sciences, have also become involved as Education students often register for modules in these faculties.
 
Last week a team from the UFS’s Education Faculty also attended a workshop presented by the Council on Higher Education where the criteria for recurriculation and the evaluation of programmes were discussed.
 
Prof. Gawie du Toit of the UFS’s Faculty of Education says curriculation is not merely a technical process but requires thorough reflection and conceptualisation, involving various roleplayers.
“It is important that recurriculation should take place over a period of time to allow for sufficient time for reflection, absorption and ownership.”
 
Thus, the aim of the Gariep Dam summit is to introduce a teachers’ training program that will provide graduates with the necessary knowledge, skills and responsibilities to take up their places as academics and professional beginner teachers.
 
During these two days students in Education will not attend any classes but they are tasked with self study and to complete assignments.

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