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12 May 2021 | Story Ilze Bakkes

The COVID-19 outbreak in South Africa and the subsequent national lockdown severely impacted the usual physical open day mass-marketing tactic. At the same time, it provided an opportunity for the Department of Student Recruitment Services (SRS) to be super creative and agile in promoting the UFS offerings to the target audiences. 

Once a year, the UFS invites prospective learners and parents to visit our campuses for a taste of campus life. But for many interested students, especially those living remotely or abroad, a site visit is not always practical. Furthermore, the 2021 open days on the Bloemfontein and Qwaqwa Campuses were again cancelled due to the COVID-19 pandemic. The 2020 Virtual Open Day proved that breaking from the traditional recruitment tactics and moving into the virtual domain was not only bold and innovative, but also offered more engagement and communication opportunities with prospective students. Building on the insights and success of COVID-19 response engagements, the Department of Student Recruitment Services has once again developed an immersive virtual experience for prospective students. 

Ilze Bakkes, Chief Officer: Integrated Marketing and Innovation from the Department of Student Recruitment Services, says: “We listened to the needs and wants of our prospective students and staff. Therefore, the 2021 Virtual Expo will have undergraduate, postgraduate, and international student recruitment foci, offering more and relevant information in a visual, multi-layered, and digital way.” Information is presented through videos, photos, downloadable PDF brochures, and links to marketing material and the online application platform. 

A challenge during the physical open day is the lack of time to engage with faculties or that not all the information could be obtained. The Virtual Expo is live now click here and can be visited until 30 September 2021, when applications to study undergraduate and postgraduate programmes in 2022 close. The Virtual Expo offers a professional, easy-to-navigate and hassle-free digital experience of the academic, social, and cultural life at the UFS on all three campuses – in the convenience of the visitor’s own space and time. Subtexts for videos enable differently abled visitors to enjoy the content, and data-sensitive visitors can download the PDF versions of videos. 

Applications to study in 2022 are already open. To apply, click here (link to online application). For important closing dates, download the UFS Undergraduate Prospectus

For information on the Virtual Expo, contact Ilze Bakkes at +27 51 401 9028 or bakkese@ufs.ac.za.

News Archive

Double achievement for Prof. Paul Grobler
2012-04-25

 

Prof. Paul Grobler
Photo: Supplied
25 April 2012

Early this year, two journal editions appearing almost simultaneously in Europe featured cover photographs based on papers by Prof. Paul Grobler of the Department of Genetics and his collaborators.

These papers stem from collaborations with Prof. Gunther Hartl at the University of Kiel (Germany) and Dr Frank Zachos from the Natural History Museum in Vienna (Austria). Both papers cover aspects of the genetics of southern African antelope species.
 
The first paper appeared in the Journal of Zoological Systematics and Evolutionary Research” (from the Wiley-Blackwell group). This was titled “Genetic structure of the common impala (Aepyceros melampus melampus) in South Africa: phylogeography and implications for conservation”.
 
In this paper, the team analysed impala from various localities in South Africa to determine the relationship between distribution and genetic structure. The results suggest a clear relationship between genetic characteristics and habitat features that regulate gene flow.
 
The second appeared in the journal Mammalian Biology (from the Elsevier group), with the title “Genetic analysis of southern African gemsbok (Oryx gazella), reveals high variability, distinct lineages and strong divergence from the East African Oryx beisa”.
 
Here, the researchers looked at various aspects of the genetics and classification of gemsbok. Among the notable findings is that gemsbok populations on the game farms studied are less inbred than previously predicted.
 
Proffs. Grobler and Hartl initiated these projects on gemsbok and impala, with sub-sections of the research later completed as M.Sc. projects by students from both South Africa and Germany.
 
Prof. Grobler has been involved with aspects of the population genetics of various mammal species since the early 1990s, and continued with this line of research after joining the UFS in 2006. Current projects in this field include work on wildebeest, vervet monkeys and white rhinoceroses.

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