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12 May 2021 | Story Ilze Bakkes
The COVID-19 outbreak in South Africa and the subsequent national lockdown severely impacted the usual physical open day mass-marketing tactic. At the same time, it provided an opportunity for the Department of Student Recruitment Services (SRS) to be super creative and agile in promoting the UFS offerings to the target audiences. 

Once a year, the UFS invites prospective learners and parents to visit our campuses for a taste of campus life. But for many interested students, especially those living remotely or abroad, a site visit is not always practical. Furthermore, the 2021 open days on the Bloemfontein and Qwaqwa Campuses were again cancelled due to the COVID-19 pandemic. The 2020 Virtual Open Day proved that breaking from the traditional recruitment tactics and moving into the virtual domain was not only bold and innovative, but also offered more engagement and communication opportunities with prospective students. Building on the insights and success of COVID-19 response engagements, the Department of Student Recruitment Services has once again developed an immersive virtual experience for prospective students. 

Ilze Bakkes, Chief Officer: Integrated Marketing and Innovation from the Department of Student Recruitment Services, says: “We listened to the needs and wants of our prospective students and staff. Therefore, the 2021 Virtual Expo will have undergraduate, postgraduate, and international student recruitment foci, offering more and relevant information in a visual, multi-layered, and digital way.” Information is presented through videos, photos, downloadable PDF brochures, and links to marketing material and the online application platform. 

A challenge during the physical open day is the lack of time to engage with faculties or that not all the information could be obtained. The Virtual Expo is live now click here and can be visited until 30 September 2021, when applications to study undergraduate and postgraduate programmes in 2022 close. The Virtual Expo offers a professional, easy-to-navigate and hassle-free digital experience of the academic, social, and cultural life at the UFS on all three campuses – in the convenience of the visitor’s own space and time. Subtexts for videos enable differently abled visitors to enjoy the content, and data-sensitive visitors can download the PDF versions of videos. 

Applications to study in 2022 are already open. To apply, click here (link to online application). For important closing dates, download the UFS Undergraduate Prospectus

For information on the Virtual Expo, contact Ilze Bakkes at +27 51 401 9028 or bakkese@ufs.ac.za.

News Archive

Badminton: Kovsies rule the national students championships
2006-04-11

Kovsies' badminton players again, as in the past few years, rule the national students championships currently being presented in Pretoria by TUT and UP.

 The men, Chris Dednam, Roelof Dednam, Wiaan Viljoen and Raymond Ronne, had no other serious competition and were left to each other's rivalry.  Especially Roelof Dednam performed excellent by surprisingly going through to the finals in beating Viljoen in the singles, and with Elaine Lues also Chris Dednam and Liansa Coetzee in the mixed doubles.

 In the absence of Annari Viljoen (injured) and Sone Strauss (retired), the less experienced girls, Liansa Coetzee and Lizl Janse van Rensburg, had to uphold the Kovsie name.  They performed excellent by taking third and fourth positions.

In the team competition which now takes place,  Kovsies should make a clean sweep.

It is a pity that, through financial restraints, Kovsies players will not in October strengthen the SASSU team to the world student championships in China.

Results of the individual championships:

Men's singles:  winner - Chris Dednam (UFS), runner-up - Roelof Dednam (UFS), third - Wiaan Viljoen (UFS), fourth - Raymond Ronne (UFS);

Men's doubles:  winners - Chris Dednam / Roelof Dednam (UFS), runners-up- Wiaan Viljoen / Raymond Ronne (UFS);

Women's singles:  winner - Kerry-Lee Harrington (KZN), runner-up - Christina English (TUT), third - Liansa Coetzee (UFS), fourth - Liezl Janse van Rensburg (UFS);

Women's doubles:  winners - Kerry-Lee Harrington (KZN) / Christina English (TUT), runners-up - Liansa Coetzee (UFS) / Maret Visser (NW), quarter-finals - Elaine Lues / Anel Vorster (UFS), Liezl Janse van Rensburg (UFS) / Sarah Rice (Wits);

Mixed doubles:  winners - Andre van Schalkwyk / Christina English (TUT), runners-up - Roelof Dednam / Elaine Lues (UFS), third - Chris Dednam / Liansa Coetzee (UFS), fourth - Wiaan Viljoen / Liezl Janse van Rensburg (UFS).

 

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