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12 May 2021 | Story Ilze Bakkes

The COVID-19 outbreak in South Africa and the subsequent national lockdown severely impacted the usual physical open day mass-marketing tactic. At the same time, it provided an opportunity for the Department of Student Recruitment Services (SRS) to be super creative and agile in promoting the UFS offerings to the target audiences. 

Once a year, the UFS invites prospective learners and parents to visit our campuses for a taste of campus life. But for many interested students, especially those living remotely or abroad, a site visit is not always practical. Furthermore, the 2021 open days on the Bloemfontein and Qwaqwa Campuses were again cancelled due to the COVID-19 pandemic. The 2020 Virtual Open Day proved that breaking from the traditional recruitment tactics and moving into the virtual domain was not only bold and innovative, but also offered more engagement and communication opportunities with prospective students. Building on the insights and success of COVID-19 response engagements, the Department of Student Recruitment Services has once again developed an immersive virtual experience for prospective students. 

Ilze Bakkes, Chief Officer: Integrated Marketing and Innovation from the Department of Student Recruitment Services, says: “We listened to the needs and wants of our prospective students and staff. Therefore, the 2021 Virtual Expo will have undergraduate, postgraduate, and international student recruitment foci, offering more and relevant information in a visual, multi-layered, and digital way.” Information is presented through videos, photos, downloadable PDF brochures, and links to marketing material and the online application platform. 

A challenge during the physical open day is the lack of time to engage with faculties or that not all the information could be obtained. The Virtual Expo is live now click here and can be visited until 30 September 2021, when applications to study undergraduate and postgraduate programmes in 2022 close. The Virtual Expo offers a professional, easy-to-navigate and hassle-free digital experience of the academic, social, and cultural life at the UFS on all three campuses – in the convenience of the visitor’s own space and time. Subtexts for videos enable differently abled visitors to enjoy the content, and data-sensitive visitors can download the PDF versions of videos. 

Applications to study in 2022 are already open. To apply, click here (link to online application). For important closing dates, download the UFS Undergraduate Prospectus

For information on the Virtual Expo, contact Ilze Bakkes at +27 51 401 9028 or bakkese@ufs.ac.za.

News Archive

Students’ commitment the focus of architectural exhibition at Free State Arts Festival
2016-07-07

Description: Architectural exhibition  Tags: Architectural exhibition

The traveling exhibition of first-year architecture
students of the Nelson Mandela Metropolitan
University consists of 400 exhibition pieces.

Photo: Supplied

A unique travelling exhibition of over 400 pieces will be hosted by the UFS Department of Architecture from 11-23 July 2016. The exhibition, a project of the Nelson Mandela Metropolitan University (NMMU) School of Architecture is the first exhibition of its kind on this scale.

First exhibition of its kind

The architect Boban Varghese, the head of the Department of Architecture at NMMU, said that a series of projects furthering academic engagements are being implemented under his leadership. This travelling exhibition of first-year architecture students is one of these.

The NMMU School of Architecture is engaged in addressing architectural education that is appropriate and relevant as it responds to the contextual challenges shaped by local and global issues.

Students’ work received recognition

Besides being recognition of student work, which is normally confined within the walls of the Schools of Architecture, the aim of the travelling exhibition is not only to introduce the work to students of other Architecture Schools and the architecture profession itself, but also to share the discipline of architecture with a wider public. In this sense, the exhibition is an educational and cultural event.

This important aspect is manifested in the generous support of the UFS Department of Architecture in sponsoring the second exhibition during the Free State Arts Festival, as a collaborative project between two Schools of Architecture. A third exhibition of the work is foreseen in Johannesburg during the annual Architecture Students Congress at Wits later this year.

432 pieces part of research programme

The exhibition PALLADIO AND THE MODERN
is the first exhibition of its kind of first-year
architecture students’ work in South Africa.

The exhibition entitled PALLADIO AND THE MODERN shows the first two projects of the first-year students when they have just arrived from school with little experience in architectural drawings and in building architectural models. Their dedicated commitment to the task of producing 288 drawings and 144 models - a total 432 exhibition pieces - forms part of a three-year research programme (2013-2015) in architectural composition conducted by the Senior Lecturer in Architecture, Ernst Struwig, Dr Magda Minguzzi and Jean-Pierre Basson. All the work exhibited is done by hand.

In the exhibition, the 36 villas of the Renaissance architect, Andrea Palladio (1508-1580), initiate a dialogue with the 36 houses of 20th and 21st international and national architects in their reciprocal theme of exploring the language of architecture.

Visiting hours: Monday to Friday 09:00-16:00
Exhibition closes on 23 July 2016

Sponsors:
Department of Architecture UFS; NMMU; Stauch Vorster Architects; The Matrix Urban Designers and Architects Cc; Adendorff Architects and Interiors Cc; NOH Architects; Thembela Architects (Pty) Ltd; Erik Voight Architects; DMV Architecture, MMK Architects; IMBONO F. J. A. Architects CC; dhk Architects; LYT Architecture; B4 Architects.

 

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