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12 May 2021 | Story Ilze Bakkes

The COVID-19 outbreak in South Africa and the subsequent national lockdown severely impacted the usual physical open day mass-marketing tactic. At the same time, it provided an opportunity for the Department of Student Recruitment Services (SRS) to be super creative and agile in promoting the UFS offerings to the target audiences. 

Once a year, the UFS invites prospective learners and parents to visit our campuses for a taste of campus life. But for many interested students, especially those living remotely or abroad, a site visit is not always practical. Furthermore, the 2021 open days on the Bloemfontein and Qwaqwa Campuses were again cancelled due to the COVID-19 pandemic. The 2020 Virtual Open Day proved that breaking from the traditional recruitment tactics and moving into the virtual domain was not only bold and innovative, but also offered more engagement and communication opportunities with prospective students. Building on the insights and success of COVID-19 response engagements, the Department of Student Recruitment Services has once again developed an immersive virtual experience for prospective students. 

Ilze Bakkes, Chief Officer: Integrated Marketing and Innovation from the Department of Student Recruitment Services, says: “We listened to the needs and wants of our prospective students and staff. Therefore, the 2021 Virtual Expo will have undergraduate, postgraduate, and international student recruitment foci, offering more and relevant information in a visual, multi-layered, and digital way.” Information is presented through videos, photos, downloadable PDF brochures, and links to marketing material and the online application platform. 

A challenge during the physical open day is the lack of time to engage with faculties or that not all the information could be obtained. The Virtual Expo is live now click here and can be visited until 30 September 2021, when applications to study undergraduate and postgraduate programmes in 2022 close. The Virtual Expo offers a professional, easy-to-navigate and hassle-free digital experience of the academic, social, and cultural life at the UFS on all three campuses – in the convenience of the visitor’s own space and time. Subtexts for videos enable differently abled visitors to enjoy the content, and data-sensitive visitors can download the PDF versions of videos. 

Applications to study in 2022 are already open. To apply, click here (link to online application). For important closing dates, download the UFS Undergraduate Prospectus

For information on the Virtual Expo, contact Ilze Bakkes at +27 51 401 9028 or bakkese@ufs.ac.za.

News Archive

Remain positive, keep an eye on the finish line
2016-11-08

Description: Academic Reboot Pack 2.0    Tags: Academic Reboot Pack 2.0

Dealing with anxiety can be daunting.
There are methods to help and assist
with your anxiety.

Photo: iStock

No one is immune to anxiety, and the current challenging academic times are no exception. With the Academic Reboot Pack 2.0, the University of the Free State (UFS) addresses these adversities.

Dealing with anxiety differently

People react to anxiety differently. For some it’s like a dark tunnel with no light at the end, while it keeps others on their toes. Regardless of how you deal with it, it is still an unpleasant emotion.

“For me, it (anxiety) makes me more determined to do well, so that I can start the next part of my life as soon as possible,” said Greg Butters, a postgraduate BCom Accounting student at the UFS.

Ways to manage and overcome

There are different ways to manage anxiety. Here are some methods that can assist you in dealing with it:

Keep the following in mind when you are feeling anxious:

  • Realise that anxiety is an amplified response to stress.
  • Face your anxiety head-on.
  • Do not add to your anxiety by thinking about what "might" happen. If you find yourself asking "What if?" tell yourself "So what!"

Where to get the right help

It is also important to know that there is help. When you feel that anxiety is affecting you negatively, pick up a phone and call one of the following departments:

 

  • Medical Practice                                +27 51 401 2603
  • Qwaqwa Campus Clinic                    +27 58 718 5210
  • Sports and Exercise Medicine Clinic  +27 51 401 2530
  • First Aid                                             +27 51 401 3325
  • Emergencies (After hours) - ER 24   0800 051 051 or 084 124

You can also contact the South African Depression and Anxiety Group (SADAG) 24-hour helpline. SADAG has various helplines that can help you deal with anxiety and depression.

Get your copy of the Academic Reboot Pack 2.0 on  Blackboardunder announcements or click here to download it.

Also see the first Academic Reboot Pack.

If students have any question or queries regarding the Academic Reboot Pack, they can send an email to: advising@ufs.ac.za.

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