Latest News Archive

Please select Category, Year, and then Month to display items
Previous Archive
12 May 2021 | Story Ilze Bakkes

The COVID-19 outbreak in South Africa and the subsequent national lockdown severely impacted the usual physical open day mass-marketing tactic. At the same time, it provided an opportunity for the Department of Student Recruitment Services (SRS) to be super creative and agile in promoting the UFS offerings to the target audiences. 

Once a year, the UFS invites prospective learners and parents to visit our campuses for a taste of campus life. But for many interested students, especially those living remotely or abroad, a site visit is not always practical. Furthermore, the 2021 open days on the Bloemfontein and Qwaqwa Campuses were again cancelled due to the COVID-19 pandemic. The 2020 Virtual Open Day proved that breaking from the traditional recruitment tactics and moving into the virtual domain was not only bold and innovative, but also offered more engagement and communication opportunities with prospective students. Building on the insights and success of COVID-19 response engagements, the Department of Student Recruitment Services has once again developed an immersive virtual experience for prospective students. 

Ilze Bakkes, Chief Officer: Integrated Marketing and Innovation from the Department of Student Recruitment Services, says: “We listened to the needs and wants of our prospective students and staff. Therefore, the 2021 Virtual Expo will have undergraduate, postgraduate, and international student recruitment foci, offering more and relevant information in a visual, multi-layered, and digital way.” Information is presented through videos, photos, downloadable PDF brochures, and links to marketing material and the online application platform. 

A challenge during the physical open day is the lack of time to engage with faculties or that not all the information could be obtained. The Virtual Expo is live now click here and can be visited until 30 September 2021, when applications to study undergraduate and postgraduate programmes in 2022 close. The Virtual Expo offers a professional, easy-to-navigate and hassle-free digital experience of the academic, social, and cultural life at the UFS on all three campuses – in the convenience of the visitor’s own space and time. Subtexts for videos enable differently abled visitors to enjoy the content, and data-sensitive visitors can download the PDF versions of videos. 

Applications to study in 2022 are already open. To apply, click here (link to online application). For important closing dates, download the UFS Undergraduate Prospectus

For information on the Virtual Expo, contact Ilze Bakkes at +27 51 401 9028 or bakkese@ufs.ac.za.

News Archive

Odeion String Quartet performs in Tanzania and Austria
2016-11-18

Description: Odeion String Quartet performs in Tanzania and Austria Tags: Odeion String Quartet performs in Tanzania and Austria

The Odeion String Quartet will build
international relationships when
it visits Tanzania and Austria.
Photo: Supplied

To be an ambassador for the University of the Free State (UFS) is a goal of the Odeion String Quartet (OSQ) and that is exactly what it will do through international visits to Tanzania and Austria. The OSQ, the only residential university quartet in South Africa, will play concerts abroad, share knowledge and build relationships.

It visits Dar es Salaam, Tanzania, from 17 to 20 November 2016 and Austria from 29 November to 4 December 2016. The quartet, which constitutes string lecturers at the Odeion School of Music, consists of Samson Diamond, Sharon de Kock, Jeanne-Louise Moolman and Prof Anmari van der Westhuizen Joubert.

A humbling experience
The OSQ was invited by Hekima Raymond, founder and conductor of the Dar Choral Society, to Tanzania to assist the symphony orchestra. Raymond is a self-taught pianist and conductor and was nominated for a BBC Outlook Inspirations award in 2016.

The quartet will lead the string sections of the orchestra, consisting of members from Uganda, Kenya and Tanzania, performing Beethoven’s fifth symphony and Verdi’s Requiem.

According to Diamond it is a humbling experience, an opportunity to extend their services and help establish the Dar Choral Society. “You are part of something really special, because the circumstances are remote if you compare it to what we have here.”

He means it is important to have a real African footprint and being involved there can later serve as a platform for UFS recruitment.

“You are part of something really special,
because the circumstances are remote if
you compare it to what we have here.”

South African and Austrian collaboration
According to Prof Van der Westhuizen Joubert it is an honour to play in Austria, as Europe is a centre for classical music. The OSQ will play concerts at the Alte Schmiede, Vienna, and the University of Salzburg.

The concert on 4 December 2016 at the University of Salzburg’s Mozarteum is a highlight because the UFS will have the opportunity to build relationships with the famous music school.

Prof Van der Westhuizen Joubert said it would be a South African/Austrian collaboration. “We will bring them South African works (Mokale Koapeng, AJ Feder, Arnold van Wyk and Peter-Louis van Dijk) and will be playing Austrian contemporary string quartets.”

We use cookies to make interactions with our websites and services easy and meaningful. To better understand how they are used, read more about the UFS cookie policy. By continuing to use this site you are giving us your consent to do this.

Accept