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12 May 2021 | Story Ilze Bakkes

The COVID-19 outbreak in South Africa and the subsequent national lockdown severely impacted the usual physical open day mass-marketing tactic. At the same time, it provided an opportunity for the Department of Student Recruitment Services (SRS) to be super creative and agile in promoting the UFS offerings to the target audiences. 

Once a year, the UFS invites prospective learners and parents to visit our campuses for a taste of campus life. But for many interested students, especially those living remotely or abroad, a site visit is not always practical. Furthermore, the 2021 open days on the Bloemfontein and Qwaqwa Campuses were again cancelled due to the COVID-19 pandemic. The 2020 Virtual Open Day proved that breaking from the traditional recruitment tactics and moving into the virtual domain was not only bold and innovative, but also offered more engagement and communication opportunities with prospective students. Building on the insights and success of COVID-19 response engagements, the Department of Student Recruitment Services has once again developed an immersive virtual experience for prospective students. 

Ilze Bakkes, Chief Officer: Integrated Marketing and Innovation from the Department of Student Recruitment Services, says: “We listened to the needs and wants of our prospective students and staff. Therefore, the 2021 Virtual Expo will have undergraduate, postgraduate, and international student recruitment foci, offering more and relevant information in a visual, multi-layered, and digital way.” Information is presented through videos, photos, downloadable PDF brochures, and links to marketing material and the online application platform. 

A challenge during the physical open day is the lack of time to engage with faculties or that not all the information could be obtained. The Virtual Expo is live now click here and can be visited until 30 September 2021, when applications to study undergraduate and postgraduate programmes in 2022 close. The Virtual Expo offers a professional, easy-to-navigate and hassle-free digital experience of the academic, social, and cultural life at the UFS on all three campuses – in the convenience of the visitor’s own space and time. Subtexts for videos enable differently abled visitors to enjoy the content, and data-sensitive visitors can download the PDF versions of videos. 

Applications to study in 2022 are already open. To apply, click here (link to online application). For important closing dates, download the UFS Undergraduate Prospectus

For information on the Virtual Expo, contact Ilze Bakkes at +27 51 401 9028 or bakkese@ufs.ac.za.

News Archive

Freedom of religion, a constitutional right and area of global concern
2017-01-17

 Description: Prof Shaun de Freitas Tags: Prof Shaun de Freitas

Prof Shaun de Freitas
Photo: Mamosa Makaya





Freedom of religion is enshrined in the South African Constitution, states that everyone has the right to freedom of religion, which more specifically entails the freedom of conscience, religion, thought, belief and opinion. It makes provision for the protection of religious communities in South Africa. Consequently, the maintenance and protection of such a right is of fundamental importance.

Prof Shaun de Freitas, Associate Professor of Law at the University of the Free State (UFS) specialises in constitutional law, with a specific focus on the right to freedom of religion, and has produced several publications in the field. The latest is titled “Transcending the Private-Public School Divide in the Context of the Right to Freedom of Religion in South Africa”, Chapter 19, in Religious Freedom and Religious Pluralism in Africa – Prospects and Limitations published by Stellenbosch University in 2016.

Prejudice a challenge in all societies
There are numerous challenges faced by religious groups around the world concerning prejudice, association with terrorism and political power and influence. Therefore, research in this field becomes important in helping to uphold the rights and freedoms of religious minority groups, to be able to foster understanding between communities.

Balancing responsibility and religious rights
His current focus is on challenges that have arisen in South Africa, more specifically pertaining to the right of medical practitioners to object conscientiously towards participating in certain medical procedures, the parameters of freedom related to religious associations and the inclusion of religious expression in public schools. These matters are also relevant to many other parts of the world (including, ironically enough, those democratic societies that endeavour to make diversity flourish).

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