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23 June 2022 | Story Rulanzen Martin | Photo Rulanzen Martin
Ivor Price and Nelleke de Jager
Ivor Price (left) and Nelleke de Jager during the discussion session in the Senate Hall of the Centenary Building.

  Click to view documentLees: Groot name praat oor stand van media- en uitgewerswese in SA

Ivor Price, seasoned journalist and media man, and Nèlleke de Jager, fiction publisher at Human & Rousseau, are two of the big names serving on the advisory panel of the Department of Afrikaans and Dutch, German and French. On 27 May 2022, Price and De Jager presented a discussion on the state of the media and publishing industry in the country. 


Students and lecturers from the department who attended the discussion had the privilege of witnessing the expertise and experience of the advisory panel first hand. The other two members of the advisory panel are Mariska van der Merwe, a teacher at the Meisieskool Oranje, and Wyno Simes, Curator of the National Afrikaans Literature Museum and Research Centre (NALN) in Bloemfontein. The University of the Free State (UFS) has introduced the concept of practice panels in its faculties and academic departments to provide practice-based expertise to students as well as advice to lecturers.

Two prestige bursaries were also presented to two postgraduate students. Lynthia Julius, author of the award-winning book Uit die Kroes, is the first recipient of the JC Steyn Prize, and Corné Richter received the Marius Jooste Prize from the SA Akademie vir Wetenskap en Kuns. 

Important role of the media threatened 

Price – who worked as a journalist at Die Burger and made a name for himself in media and television circles, and who is also the owner of the online news publication Food for Mzanzi – said “a democracy is nothing without the media”.  He referred to some of the biggest news events in recent times where the media has played an important role in exposing crime and corruption in the highest circles of executive government. 

Examples of this are the Gupta/state capture scandal, the Zuma corruption, as well as the asbestos fraud by Ace Magashule and the Free State government. “This says something about a country where people steal money to implement idleness,” Price said. 

He also warned that things were not ‘going well’ with the media in SA and that the media – also internationally – are in danger. The impact of the COVID-19 pandemic on the media will be with us for a long time. “The circulation figures of daily newspapers fell by about 40% of the total sales.” Sunday papers can, to some extent, keep their heads above water thanks to government advertisements.  Price also believes that niche markets are the future.

Publishing industry changing in SA 

In turn, Nelleke de Jager talked about the challenges that publishers must overcome today. “Educational publishers are publishing the largest number of outputs in SA,” she said. She also mentioned that retail publishers such as Penguin Random House and Pan Macmillan are changing the landscape for the better. “The South African publishing industry is changing, not waning,” said De Jager. 

From the left Lynthia Julius; Prof Heidi Hudson, Dean of Faculty of the Humanities and Corné Richter.
(Photo: Rulanzen Martin) 

Book lovers will remember with great nostalgia that Leserskring/Leisure Books was the leader in terms of book sales a decade ago. “The closure of Leisure Books damaged the outputs and turnover of NB Publishers,” said De Jager.  

De Jager also told students about the skills that are needed to survive in the industry. “It is important to master a variety of skills, such as writing and reading skills, project management, and editorial know-how.” She also jokingly said that anyone interested in the publishing industry should first work as a waiter, since it teaches one to be humble.

News Archive

Meet our Council: Passionate, progressive, and positive – Councillor Itumeleng Pooe
2017-07-13

Description: Itumeleng Pooe Tags: Itumeleng Pooe.  University Council, ambitiously entrepreneurial, progressive university, passionate about life 

Itumeleng Pooe, member of the UFS Council.
Photo: Johan Roux

Passionate, progressive, and unfailingly positive are the words coming to mind when one meets Itumeleng Pooe.  

Itumeleng was appointed to the University Council by the Minister of Education last year.  She is an alumna of North-West University and served as council member and deputy chair of the NWU Council from 2007 until 2014.  She also serves on the board of the Cape Town Hotel School.

Sees UFS as a very progressive university in the higher-education landscape

She is currently employed by the South African Maritime Agency, working at developing integrated national marine tourism and leisure.  In her own words, she is “ambitiously entrepreneurial” and also sells wine privately, working towards distributing amazing and exquisite South African wine in Africa.  

Itumeleng views the UFS as a very progressive university and a rising giant in the higher-education landscape in South Africa.

“I take my role as council member very seriously. I hope to use my marketing and communication expertise to propel the university’s brand as one of the most special places to study in Africa.  Internationalisation is also imperative and I believe I have a lot to offer in this regard,” she says.

Believes that transformation should be at the core of the university’s business
She also feels that transformation should be at the core of the university’s business and that it should remain ongoing.

Itumeleng is a very proud mother to two young adults; Kamogelo is a UCT BCom (Accounting) graduate and Kago studies digital marketing at Vega in Cape Town.

“I am an ardent hiker, reader, perpetual traveller and lover of exotic destinations, and aspiring cook. Honestly? I am just passionate about life,” she says.

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