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Emerging Adults in Search of Self

26 September 2022 | Story Michelle Nöthling | Photo Stephen Collett

Prof Luzelle Naude — Prof Luzelle Naudé, Professor in the Department of Psychology, delivered her inaugural lecture on the topic: In Search of Self: Emerging Adults as Actors, Agents and Authors.

How do people endeavour to answer the question: Who am I? This is the central question that Prof Luzelle Naudé – professor in the Department of Psychology at the University of the Free State (UFS), has built her academic career on. Under the title of her inaugural lecture, In Search of Self: Emerging Adults as Actors, Agents and Authors, delivered on14 September 2022, Prof Naudé traced the arc of her academic career over the past three decades.

Development as a Scholar

Prof Naudé started by giving an overview of her research as an early scholar, investigating students’ learning experiences and predictors of student success, followed by an exploration of the adolescence stage within the context of South Africa. Prof Naudé’s research interest then led her to investigating the third decade of life: emerging adulthood.

Interestingly, from the turn of the century, the group of 18- to 25-year-olds take longer to transition into adulthood. This group finds themselves in an in-between space, “not being an adolescent anymore, but definitely not being an adult either,” Prof Naudé explained. This has sparked an interesting scholarly debate: is emerging adulthood indeed a new developmental stage, or is it something only applicable to a minority of Western, affluent middle-class, university students? The answer is the former. There are actually many emerging adulthoods – also among our South African youth.

Current Research Focus

Currently, Prof Naudé is interested in the narratives of emerging adults at the intersection of self and society. The self, she pointed out, unfolds through different layers, namely the actor, the agent, and the author. “Our South African emerging adults are acting in an increasingly complex and transitioning social world. As agents, they advance through this complexity by telling redemptive stories of generativity, upward mobility, and of liberation. And as authors, they reconstruct their past, present, and future into a coherent life story and a narrative identity,” Prof Naudé said.

Naude Inaugural From the left; Dr Edwin du Plessis, Head of Department of Psychology; Prof Heidi Hudson, Dean of the Faculty of The Humanities; Prof Luzelle Naudé , and Prof Corli Witthuhn, Vice-Rector: Research and Internationalisation. Photo: Stephen Collett.

The Way Forward

“I’ve became convinced,” Prof Naudé emphasised, “about South Africa and the Global South’s ability to contribute to global knowledge production.” Prof Naudé and her team are therefore adding a South African voice to several multicultural, multinational projects, including the African Long-Life Study – in collaboration with the University of Zurich – and the Selves within Selves project. Prof Naudé’s vision, however, is to ultimately establish an Identity Research Hub at the UFS to consolidate research activities in this field and to formalise interdisciplinary partnerships.

Watch recording video below:

News Archive

UFS SIFE is the best in SA!

2004-07-09

The SIFE team celebrates their victory with Jack Shewmaker, founder of SIFE in 1975 and past-president of Walmart in the USA, and Moses Kgosana, Chairman of KPMG SA.

The Students in Free Enterprise (SIFE) team of the University of the Free State competed in the National SIFE championships on Thursday, June 17, 2004 at Ceasar’s Convention Centre in Johannesburg.

Strong competition was experienced from the other ten participant SA universities, e.g. the Universities of the Western Cape, Kwazulu-Natal, Cape Town and RAU, but die UFS SIFE team retained the national championship for the third year running.

The team will now represent South Africa and the University of the Free State in Barcelona, Spain at die SIFE World Cup. The competition will be held from 22 to 24 September 2004.

The presentation team members for the competition were Tsholofelo Tlhomelang, Imameleng Matete, Kenneth Lefa, Kabelo Lephaka, Nadia van Staden, Tshepo Mahloko (Multi-Media), Werner Schmidt (Faculty Advisor). Supporting the presentation team were Lineo Peete, Keketso Ntene, Ruth Morienyane, Motaung Mathaba, Tshireletso Seekoe, Peter Letsoalo, Obakeng Msuthwana, Tshepiso Lebentle, JC Langeveldt and Michelle Stanley.

SIFE is a world-wide non-profit organisation with the express aim of encouraging students to spread their business knowledge - gained in the classroom - to the community, to promote and expand the principles of free enterprise.( www.sife.org )

The criteria by which SIFE-projects are measured are the following:

• How free markets work in the global economy.
• How entrepreneurs succeed by identifying a market need and then profitably producing and marketing a product or service to fill that need.
• The personal entrepreneurial, communications, technology and financial management skills needed to successfully compete.
• Practicing business in an ethical and socially responsible manner that supports the principles of a market economy.
• Measuring the results of projects, utilizing mass media and the Internet, involving non-business majors and utilizing a Business Advisory Board, communicating the program through a written report and verbal presentation.

The UFS’ SIFE-team’s presentation complied with all the above mentioned criteria. SIFE UFS’ education drive stretched from primary school learners, to adults who had been working for thirty years – this diverse group was taught about the free market system and its value in the global village. Business ethics and basic business principles were communicated in a fun and interactive way to learners. High-level business advice was given to entrepreneurs who started new projects, e.g. a brick-maker, and marketing advice were given to existing businesses in need of expansion.

If you are interested in helping SIFE UFS achieve its goals, e-mail Werner Schmidt at
schmidtw.ekw@mail.uovs.ac.za or phone him at 051 – 401 3376.

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