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15 April 2023 | Story Gerda-Marié van Rooyen | Photo Two Oceans Marathon Twitter
Gerda Steyn  winning the 2023 Two Oceans Marathon
Former UFS student, Gerda Steyn, made history this weekend – she is the first woman to win the Two Oceans Ultra Marathon four consecutive times.

Kovsie alumna Gerda Steyn provided much jubilation on Saturday 15 April 2023, as she became the first woman to win the Two Oceans Marathon four consecutive times. Steyn, who represented South Africa in the 2020 Summer Olympics held in Tokyo, Japan, in 2021, improved her personal best by finishing the race 39 seconds faster than her winning time in 2022.

Shortly after her fourth win in the 56 km race, Steyn told media that the desire to inspire girls kept her motivated during the race. “I thought of all the girls watching (the race) with their parents and seeing a woman who looked like everyone else winning this big race.” The former University of the Free State (UFS) professional athlete managed an average pace of 3:45 minutes per kilometre. Steyn proved that hard work pays off, as she finished 14th at the Two Oceans Ultra Marathon in 2016. Her first-ever first place at this race was in 2018, and again in 2019 and 2022 – the marathon was cancelled in 2020 and 2021 due to the COVID-19 pandemic.

Proving that she not only has golden feet but a heart of gold too, she pledged to donate some of her bonus money towards the development of athletes living in Muizenberg shortly after she won the Two Oceans in record time in 2022. A true example of perseverance and hard work, she also won the Comrades Marathon in 2019, and finished seventh in the London Marathon in 2020. 

Prof Francis Petersen, Rector and Vice-Chancellor of the UFS, says that Gerda is an embodiment of focus and determination. “I am so proud of her. The UFS is truly the home of champions, as can be seen by the achievements of Olympic track athletes Wayde van Niekerk, Louzanne Coetzee, and champions in many other sporting codes.”

Saturday’s Two Oceans Marathon saw Ethiopian-born Amelework Fikadu Bosho finish second in the women’s race – crossing the finish line 12 minutes after Steyn – with Carla Molinaro from Britain in the third position. Approximately 10 000 athletes entered the race, starting at the Newlands Stadium and ending on the University of Cape Town's campus.

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UFS receives several awards for communication projects
2014-11-26

Staff from the Department of Communication and Brand Management received five awards at MACE 2014. From the left are: Leonie Bolleurs (Excellence awards for the Internet Broadcast Project and the B Safe safety campaign), Lacea Loader, Director of the Department of Communication and Brand Management, Lelanie de Wet (Excellence award for the #FaceOfFacebook social media campaign and Merit award for the Redesign of the UFS website) and René-Jean van der Berg (Merit award for the No Student Hungry media campaign).
Photo: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) received several national and international awards for communication campaigns and projects this year.

On international level, an audit of the university’s stakeholders received the Jake Wittmer award for research in communication from the International Association of Business Communicators

(IABC), a merit award in the category communication and research management from the IABC, a 2014 IABC Africa Gold Quill award and a bronze medal from the International Business Association (IBA). Furthermore, the audit was a finalist in the Golden World awards (GWA) of the International Public Relations Association (IPRA). The Bult magazine also received a bronze medal from the IBA.

Staff from the department also walked away with five awards at this year’s Marketing, Advancement and Communication in Education (MACE) Excellence awards, which formed part of the annual MACE congress held at Sun City from 13-15 November 2014. Some 185 communication, marketing and institutional advancement practitioners from across South Africa attended the event.

Lacea Loader, Director of the Department of Communication and Brand Management, says: “The national and international recognition from our peers in higher education, as well as from the industry, is of exceptional value to us and I am delighted that the standard of our projects and campaigns could be benchmarked in this way.”

The UFS received awards from MACE for excellence in:

- Internet Broadcast Project (category: audiovisual)
- #FaceOfFacebook social media campaign (category: social media)
-  B Safe safety campaign (category: integrated campaigns)

Merit awards were presented to:

- Redesign of the UFS website (category: electronic media)
- No Student Hungry media campaign (category: media)

Mace fulfils a leadership role in the Higher Education (HE) and Further Education and Training (FET) sectors within Southern Africa by adding value to practitioners in marketing, communication and advancement through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

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