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23 October 2023 | Story Samkelo Fetile | Photo Supplied
The finalists in the 2023 Matriculant of the Year competition

In a culmination of academic prowess, leadership, sportsmanship, cultural achievements, and community engagement, the University of the Free State (UFS), Matriculant of the Year competition for 2023 has declared Michael de Bruyn, the head boy of Futurum Akademie in Tadcaster near Jan Kempdorp in the Northern Cape, as the 42nd winner. This prestigious event, in collaboration with Netwerk24 and Volksblad, witnessed the participation of 66 outstanding matriculants from eight provinces.

The journey to success for these matriculants was not only a test of academic acumen but a comprehensive evaluation of their leadership skills, involvement in sports and cultural activities, and commitment to community projects. The top 25 entrants were honoured with bursaries from the UFS, a testament to the institution's dedication to nurturing talent and fostering academic excellence.

The stakes were raised even higher for the top 14 finalists, who gathered at the Monte Bello Estate near Bloemfontein for the final judging. This phase involved personal interviews and group sessions, challenging the finalists to showcase not only their intellectual capabilities but also their interpersonal skills and collaborative spirit.

Sponsors and Supporters

Despite the economic challenges, the Matriculant of the Year competition has continued to thrive, thanks to the unwavering support of its sponsors. The final round judges, representing the Kovsie Alumni Trust, Absa, Mazars (official auditors), and Pick n Pay Preller Walk, played a crucial role in determining the ultimate winner.

In addition to the overall winner, the Kovsie Alumni Trust went above and beyond by sponsoring two special prizes for exceptional achievements in culture and sports. Ilke de Klerk of Goudveld-Hoërskool in Welkom received the sports accolade for her outstanding accomplishments in athletics and netball. Recognising cultural excellence, two accomplished pianists, Karli Janeke from St Dunstan’s College in Benoni and Elizabeth Joubert from C & N Meisieskool Oranje in Bloemfontein, were honoured for their exceptional contributions.

Culture and Sports Recognised

The spirit of the competition extends beyond academic and extracurricular achievements, acknowledging the vibrant personalities that contribute to a well-rounded community. Renienke van Heerden from Jim Fouché High School in Bloemfontein was voted as the sparkling personality, showcasing that the matriculants of 2023 are not only accomplished in their fields but also possess a captivating and engaging presence.

As the 42nd winner of the Matriculant of the Year competition, Michael de Bruyn stands as a beacon of inspiration for future generations and symbolises the UFS's commitment to recognising and nurturing excellence in all its forms. The competition serves not only as a celebration of academic achievement but also as a platform for the holistic development of young minds, moulding them into leaders, athletes, artists, and compassionate community members.

Nomonde Mbadi, Director at the Department of Student Recruitment Services, extends her congratulations to the finalists of the Matriculant of the Year 2023 competition. “I commend the learners for their outstanding achievements, and I do acknowledge the potential they carry for the future. May their accomplishments serve as inspiration for many others to pursue excellence and contribute positively to the world.”

News Archive

Kovsies proud of a gold PRISM Award for safety campaign
2015-05-05

Stefan Lotter, Leonie Bolleurs and Lacea Loader. All three are from the Departement of Communication and Brand Management at the UFS.
Photo: Hannes Pieterse

The University of the Free State, takes pride in the gold PRISM Award (from the Public Relations Institute of Southern Africa) for the B Safe Take Action safety campaign that has been rolled out on the campus since 2013 by the Department of Communication and Brand Management.

The campaign earned the Von H Brand Provocateur gold award in the internal communication category.

“The UFS is the only tertiary institution to receive a gold award. The award is a great honour for the department, considering the cream of South African public relations took part in the competition, and the standard was naturally very high. It was also a feather in the cap for us that the uniqueness of the campaign received national recognition from our peers in this manner, said Ms Lacea Loader, Director: Communication and Brand Management at the UFS.

The university is responsible for about 32 000 students and 4 000 members of staff on its three campuses: the Bloemfontein and South Campuses in Bloemfontein and the Qwaqwa Campus in the Eastern Free State. It is of cardinal importance for the university that its students, staff, and assets are safe.

Apart from safety measures that have been implemented by the UFS Protection Services, the B Safe Take Action campaign has also been rolled out on the three campuses of the UFS. The campaign supports the safety strategy of the university. It is aimed at developing a culture of safety awareness in students and staff alike. The purpose of the campaign is for staff and students to take ownership of their own safety. In addition, it creates awareness of the safety measures that are in place at the UFS.

The campaign has been rolled out on various communication platforms. These include placards, pamphlets, lamp-post advertisements, an advertisement board, emails, and messages on student communication portals such as Blackboard, the UFS web and intranet, social media, information boards in the campus parking areas and on the pedestrian walkways as well as messages on refuse bins around the campus. “The fact that a variety of communication platforms has been deployed, the striking design and character of the messages, and the number of target audiences that have been reached further contributed to the success of the campaign,” said Ms Loader,

The campaign also received a merit award from the International Association for Business Communication (IABC). The award will be presented on 15 June 2015 in San Francisco, USA.

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