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29 August 2024 | Story Anthony Mthembu | Photo Harmse Photography
Ross van Reenen
Ross van Reenen, CEO of the Toyota Free State Cheetahs.

The Business School at the University of the Free State (UFS) recently hosted the CEO of the Toyota Free State Cheetahs, Ross van Reenen, for a guest lecture. Van Reenen presented the guest lecture in the Business School Auditorium on the UFS Bloemfontein Campus on 21 August 2024.

Reflecting on Van Reenen’s address

In a lecture addressed to an auditorium filled with UFS staff and students, Van Reenen’s talk was divided into several sections. Firstly, he spoke about the concept of the ‘black swan’ in reference to the book written by Nassim Nicholas Taleb, titled The Black Swan: The Impact of the Highly Improbable. Referring to Taleb’s book, Van Reenen defined a ‘black swan’ as a rare event that has a severe impact, and the occurrence of which people try to explain. He used some examples to explore this concept as well as its implications, including COVID-19 and its impact on the world, and the tragic death of the people in the Titanic disaster. However, he delved deeper into 9/11 and the extent of its impact, saying that “9/11 was a major wake-up call in the world economy”. Van Reenen highlighted how some companies such as Barclays, for which he previously consulted, had to work to be up and running after the collapse of the Twin Towers in 9/11.

In addition, Van Reenen’s lecture also touched on the importance of the first ninety days of a job after an individual has been employed. “Those first ninety days are crucial, as you have to establish yourself in a company where you are paid less than you are worth,” Van Reenen said. As such, he gave the audience insight into what they could focus on in that time frame. This includes focusing on the small wins, as well as ensuring that you are working at keeping the team together, as the team is an integral part of an organisation. 

Van Reenen concluded his address by speaking about his time as the CEO of the Toyota Free State Cheetahs, including some of the decisions he took to ensure the success of the organisation.

News Archive

Arts Festival Rally promises to be great fun
2009-05-20

The annual Amazing Rainbow Rally, presented by the Department of Paediatrics and Child Health and UFS Marketing, will take place on Friday, 17 July 2009 during the Volksblad Arts Festival on the Main Campus of the University of the Free State (UFS) in Bloemfontein.

This year all the checkpoints will be on the campus and around the Arts Festival grounds. Corporate companies in Bloemfontein and departments at the UFS may still enter teams and checkpoints.

The closing date for entering teams is 26 June 2009. A team consists of two team members who must work together to complete a route with various checkpoints. The team, who finishes first after having successfully completed all the tasks, is the winner. Last year, Dr I Babst en Dr L Solomon from the Department of Paediatrics and Child Health were the winners of the Rally.

The closing date for entering a checkpoint is 17 June 2009. Teams must complete tasks at every checkpoint before proceeding to the next checkpoint. The company sponsoring the checkpoint will also be responsible for handling the activity at the checkpoint.

The “Arts Festival” Rally promises to challenge teams physically, mentally and even artistically. Festival goers will also have the opportunity to see what teams get up to and how their favourite team is doing.

The Rally will be presented for the fifth time in 2009. The main goal of this year’s Rally is to raise funds for the Department of Paediatrics and Child Health’s “Beds of Hope Campaign”. This campaign seeks to increase the number of intensive care beds in the paediatric and neonatal wards. Currently around 250 children and babies in central South Africa cannot receive the life-saving care they need because of a lack of facilities.

For more information and entry forms, contact Ms Adéle van Aswegen at 051 401 3535 or e-mail to vanasweg.stg@ufs.ac.za . You can also visit our website at http://bedsofhope.ufs.ac.za  


Media Release
Issued by: Lacea Loader
Assistant Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl.stg@ufs.ac.za

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