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29 August 2024 | Story Anthony Mthembu | Photo Harmse Photography
Ross van Reenen
Ross van Reenen, CEO of the Toyota Free State Cheetahs.

The Business School at the University of the Free State (UFS) recently hosted the CEO of the Toyota Free State Cheetahs, Ross van Reenen, for a guest lecture. Van Reenen presented the guest lecture in the Business School Auditorium on the UFS Bloemfontein Campus on 21 August 2024.

Reflecting on Van Reenen’s address

In a lecture addressed to an auditorium filled with UFS staff and students, Van Reenen’s talk was divided into several sections. Firstly, he spoke about the concept of the ‘black swan’ in reference to the book written by Nassim Nicholas Taleb, titled The Black Swan: The Impact of the Highly Improbable. Referring to Taleb’s book, Van Reenen defined a ‘black swan’ as a rare event that has a severe impact, and the occurrence of which people try to explain. He used some examples to explore this concept as well as its implications, including COVID-19 and its impact on the world, and the tragic death of the people in the Titanic disaster. However, he delved deeper into 9/11 and the extent of its impact, saying that “9/11 was a major wake-up call in the world economy”. Van Reenen highlighted how some companies such as Barclays, for which he previously consulted, had to work to be up and running after the collapse of the Twin Towers in 9/11.

In addition, Van Reenen’s lecture also touched on the importance of the first ninety days of a job after an individual has been employed. “Those first ninety days are crucial, as you have to establish yourself in a company where you are paid less than you are worth,” Van Reenen said. As such, he gave the audience insight into what they could focus on in that time frame. This includes focusing on the small wins, as well as ensuring that you are working at keeping the team together, as the team is an integral part of an organisation. 

Van Reenen concluded his address by speaking about his time as the CEO of the Toyota Free State Cheetahs, including some of the decisions he took to ensure the success of the organisation.

News Archive

SRC outlines direction for students at the UFS
2009-09-29

This week, the Student Representative Councils (SRC) of the Main and Qwaqwa Campuses of the University of the Free State (UFS) announced the direction that the student community would follow during their term of office.

Following various difficult situations in the process to diversify the student body and to foster integration among students during the last term of office, the student leaders firstly engaged on prevailing stereotypes among students.

They considered shared values that would assist the student community in building a united spirit and healthy student life on the campuses.

The SRC reached consensus that all students should strive to realise and inspire the following values in student life:

  • Excellence
  • Innovation
  • Respect
  • Counter-cultural leadership
  • Equality

This year the SRC will focus the attention of the university as a whole, but specifically that of the student body on:

  • Growing international competitiveness
  • Promoting continuously meaningful leadership
  • Rolling out broad-based leadership development of all students
  • Social integration of all and diverse groups
  • Developing academic programmes with a broader perspective

The SRC wishes to contribute in building an institution where students grow to maturity through meaningful leadership and total student development.

They seek an environment where students are continuously intellectually stimulated through research-based activities and where student skills development is maximised by evolving a common curriculum.

The student leaders furthermore resolved that they want graduates of the university to differentiate themselves by their distinctive leadership ability

They expect that the university community will exhibit a human-centred focus on reconciliation and on the transformation and integration of diverse groups and that all stakeholder groups will receive equitable opportunities.

In the final instance they envisage that the university will continue to grow as an institution that is respected and internationally recognised.

Media Release
Issued by: Lacea Loader
Deputy Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl.stg@ufs.ac.za  
25 September 2009

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