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17 May 2024
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Story Anthony Mthembu
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Prof Magdalena Sobon from Poland and Michael Jackson Blebo from Ghana shared their expertise with staff and students during their visit to the Department of Fine Arts at the University of the Free State.
In a concerted effort to solidify its identity in South Africa and abroad, the Department of Fine Arts at the University of the Free State (UFS) recently played host to two distinguished artists: Prof Magdalena Sobon from the Wladyslaw Strzeminski Academy of Fine Arts in Lodz, and the Ghanaian multidisciplinary artist, Michael Jackson Blebo.
Dr Adelheid Von Maltitz, Senior Lecturer in the Department of Fine Arts at UFS, lauded the visits, held between 19 and 29 March 2024, as an enriching learning experience for the faculty and students within the department.
The visit highlights
During their visit to UFS, Prof Sobon and Blebo actively engaged with the department’s staff and students. Prof Sobon, an acknowledged paper-making artist, conducted a comprehensive two-day workshop, imparting extensive knowledge in this craft. As a direct outcome of this workshop, the department has procured the requisite equipment and materials, enriching the students’ capabilities in this medium. Blebo on the other hand, conducted a demonstration on clay bust modelling and both artists participated in critique sessions with the fourth-year students. Dr Von Maltitz underlined the significance of Blebo’s African heritage, noting, ‘’For our students to interact with a young, accomplished artist of his calibre is of benefit to them in terms of how they may envision their art careers.’’ Of particular note were Prof Sobon’s interactions with the students, wherein she shared her own artistic practices from her student years during her lectures.
In addition to their engagements with the students, Prof Sobon and Blebo also had the opportunity to present their research to second-year sculpture students at the Richmond Land Art Project, an off-campus initiative fostering art creation centred on socio-economic and other pertinent issues.
Future collaborations
Dr Von Maltitz emphasised the importance of maintaining ties with these eminent artists for the department’s growth and global outreach. Prof Sobon’s visit has paved the way for two department members to visit the Wladyslaw Strzeminski Academy of Fine Arts in Lodz in the near future. ‘’These individuals will get an opportunity to learn about studio setups and network with fellow academics, creative researchers, and artists,’’ stated Dr Von Maltitz. She hailed the visit by the two artists as both stimulating and fruitful, particularly for the students.
Dying of consumption: Studying ‘othering’ and resistance in pop culture
2014-10-31
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The Centre for Africa Studies (CAS) at the UFS – under the project leadership of Prof Heidi Hudson (CAS Director) – conceptualised an interdisciplinary research project on representations of otherness and resistance.
This is in collaboration with UFS departments such as the Odeion School of Music, the Department of Drama and Theatre Arts, the Department of Fine Arts, the Jonathan Edwards Centre Africa and the Department of Afrikaans and Dutch, German and French.
In this project, Dr Stephanie Cawood from CAS leads a sub-project on the dynamics of pop culture and consumerism. Her research unpacks and critiques pop culture representations of othering and resistance by engaging with the othering rhetoric of conspicuous consumption as well as the subversive rhetoric or culture jamming at play in various South African youth subcultures.
Consumerism has become the institutional system in which we live our daily lives. Pop culture is the result when multinational corporations take aspects of culture and turn it into commodities with high market value. In pop culture and its manifestation, consumption, marketers and savvy advertising executives have realised long ago that othering and resistance are powerful tools to artificially create empty spaces in people’s lives that can only be filled through consuming.
“The scary thing is in my opinion that everyone has become a market segment, including very young children,” says Dr Cawood.
In his 1934 book, The Theory of the Leisure Class (TLC), Thorstein Veblen coined the term conspicuous consumption to describe the conduct of the nouveau riche. He contended that when people manage to meet their basic human requirements, any additional accumulation of wealth will no longer relate to function, but will be spent on ostentatious displays of conspicuous consumption or waste. Conspicuous consumption has evolved into invidious consumption where consumption is a mark of one’s superior social status and particularly aimed at provoking envy. The whole point is unashamed one-upmanship.
“Think of the izikhotane or skothane cultural phenomenon where young people engage in ritualised and ostentatious consumerist waste for social prestige. This is an excellent example of invidious consumption.
“Instead of striving to become good citizens, we have become good consumers and none are more vulnerable than our youth irrespective of cultural and ethnic differences”.