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03 October 2024 | Story Ansie Barnard | Photo Supplied
Amrut Foundation 2024
From left to right: Londeka Mkhwanazi, Semither Mkhize, Salima van Schalkwyk, Slindokuhle Ndlovu, Asanda Mpinga, Mantombi Molefe, Ntombinkulu Khumalo, Mosebjadi Chauke and Thembinkosi Mkhwanazi.

The Amrut Foundation, in partnership with the University of the Free State (UFS), successfully hosted its Inaugural Innovathon at the UFS Qwaqwa Campus. This competition is designed to identify and support innovative products and services that not only generate profit but also contribute to the public good, with a strong emphasis on ethical business practices. Through this collaboration, students gain national exposure for their businesses and receive support to create sustainable social enterprises.

Five teams of student social entrepreneurs from the Qwaqwa campus were shortlisted to participate in the regional finals. Their selection was based on ventures that adhered to a social entrepreneurship model and demonstrated plans for long-term profitability and sustainability.

During the Innovathon, a panel of judges from the UFS, the Amrut Foundation, and the Small Enterprise Development Agency (SEDA) selected two outstanding teams to represent the UFS at the national finals, which will take place in October. The winning ventures, Biofly-Pro and Root Rescue were each awarded R20,000 to further develop and expand their initiatives.

Hemang Desai, Executive Director of the Amrut Foundation, expressed his enthusiasm for the event: "Amrut is proud to co-host the Free State leg of the inaugural Innovation Challenge with the UFS. Supporting students with entrepreneurial ambitions that align with societal care is one of our key focus areas."

Dr Grey Magaiza, Senior Lecturer and Deputy Director for the Centre for Gender and Africa Studies at the UFS, highlighted the importance of social entrepreneurship: “Social entrepreneurship is a collaborative effort towards creating sustainable and ethical business processes. The two winning projects embody these principles, and we look forward to their continued growth. In line with our Vision 130, social entrepreneurship can serve as a critical lever for university-community engagement.”

Congratulations to Biofly-Pro and Root Rescue on their well-deserved achievements! 

News Archive

Shining as bright as her crown
2017-05-31

Description:Prudence Mahlaba  first Black Rag Queen  Tags: Prudence Mahlaba  first Black Rag Queen

The radiant beauty, Prudence
Mahlaba, during a photoshoot
for her #PeopleOfKovsies billboard.
Photo: Sonia Small

The bubbly personality of Prudence Mahlaba gave us a peep into her life. Many may have seen her face on the latest billboard by the main gate of the Bloemfontein Campus, but today we take a look at the person behind the crown.

I am a kind-hearted person. What you see, is what you get, no matter how bad a day I am having,” says Prudence Mahlaba, the first Black Rag Queen in the history of Kovsies. 

Aspiring lawyer a role model for others

This fourth-year LLB student and residence committee member of Akasia, says she always presents her true self. “You are someone else’s role model, so you have to be affirmative.”

“I don’t say that I wanted to do it, but I did achieve to become the first black Rag Queen ever,” she says. Prudence knew that she would make a positive impact and achieve great things. She also hopes to travel as soon as she gets the opportunity. Her relationship with God provides her with a healthy lifestyle, and she confesses that she hardly ever sees the inside of a gym. She spends most of her free time on YouTube watching reality shows.

Empowerment of women important

“Seeing a person, especially a young woman, who is broken and lost, causes me stress and anxiety.”  She believes in the empowerment of young women.

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