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31 October 2024 | Story André Damons | Photo André Damons
Prof Gert van-Zyl
Prof Gert van Zyl, Dean of the Faculty of Health Sciences, welcomed guests at the official launch of the faculty’s new programmes, the Master of Public Health and PhD Public Health in the Division of Public Health.

What started seven years ago as a dream, came to fruition in October 2024, when the Faculty of Health Sciences at the University of the Free State (UFS) officially launched two new programmes, the Master of Public Health and PhD Public Health in the Division of Public Health (DPH).

In his welcome address, Prof Gert van Zyl, Dean of the Faculty of Health Sciences, said it is a significant milestone launching these particularly important programmes in the faculty. The launch took place on 24 October 2024 at the James Moroka Building on the Bloemfontein Campus. These programmes are dedicated to recognising and responding to complex national and global public health challenges through high-quality research, teaching and learning, and engaged scholarship.

Prof Bonang Mohale, UFS Chancellor, and Dr BE Mzangwa, Acting Deputy Director General of the Free State Department of Health and CEO of the Universitas Academic Hospital, were also in attendance, while Mr Ramphelane Morewane, Deputy Director General of HIV/AIDS, TB, Maternal and Child Health, in the National Department of Health, delivered a congratulatory message virtually.

Said Prof Van Zyl: “The vision of the public health dream in the faculty started with a small group of us having a discussion on taking public health forward. At that first meeting we already agreed on an action plan. We knew then if we kept true to this dream, we would have success, but this success would not be for us. It would be for the influence of the lives of many postgraduate students that will enrol in the programmes in this division and uplift themselves by getting a quality and relevant qualification. Ready to serve the bigger community.

“For those who are part of the vision of the public health dream, remember the dream and vision, continue with the collaborative efforts and spirit, remain committed to the dream and do everything that is needed to allow it to excel, and never forget the core values we embraced at the beginning when we started this dream,” said Prof Van Zyl.

Addressing public health challenges

Prof Anthea Rhoda, Acting UFS Vice-Chancellor and Principal, said in a video message that the launch marks a significant milestone symbolising the beginning of an academic endeavour aligned with Vision 130, which emphasises academic excellence, quality and impact.

“Today’s launch represents a crucial step in the Faculty of Health Sciences’ commitment to address public health challenges within our communities, nationally, as well as globally. It also represents a crucial step in the University of the Free State’s dedication to tackling public health challenges that are prevalent in our communities.

“The Division of Public Health aspires to be engaging, diversifying public health through innovative, global responsive research. Public health, as is common knowledge, is the study and practice of safeguarding and improving the well-being of individuals and community. It includes the promotion of healthy lifestyles, the prevention of diseases and efforts to control infectious illnesses,” said Prof Rhoda.

She said it should be remembered that public health encompasses more than a simple field of study, it’s a commitment to service, and a promise to make a positive impact in the world. She is confident that this new programme will contribute significantly to the academic prestige of the UFS and will be a source of innovative solutions to the complex health challenges of the times.

Programmes in high demand

According to Prof Joyce Tsoka-Gwegweni, Vice-Dean: Research, Transformation, and Marketing and Head of the DPH, they only enrolled the first cohort of students in the second semester of 2023.

“During that time, we enrolled six Master of Public Health students and 14 PhDs. This year we enrolled 26 students, 13 in each programme. Currently we have 46 students. 19 Masters’ of Public Health and 27 PhD students, of which 90% are black female students. We also have international students from Lesotho, Namibia and Kenya. The quality of our students is very high. They are already working in health-related institutions and most of them are in leadership positions.

“For the coming year, 2025, we have already received 224 applications for the Master of Public Health programme and 30 for the PhD. We can only accommodate 30. Our programmes are already in high demand nationally and on the continent. They address a range of public health topics of national and international importance,” said the Vice-Dean.

Prof Tsoka-Gwegweni said because of the quality of staff and the quality and relevance of the programmes, their multidisciplinary nature, sustainability, and responsiveness to local, national and global public health challenges, these programmes are contributing to the UFS vision of achieving academic excellence, quality and impact; maximum societal impact with sustainable relationships; and of achieving a diverse, inclusive equitable university.

Health and prevention are primary

Prof Geoffrey Setswe, the Managing Director of the Aurum Research Institute, delivered the keynote address, saying public health, unlike medicine and nursing is not about treating individual patients, but focuses on the maintenance of promotion of health at a population level. Health and prevention are primary. He also talked about the public health pathways and career options in this field.

The best-known elements of public health, he said, are health promotion, environmental health, surveillance, communicable disease prevention, communication, health equity, emergency preparedness, harm reduction and home visiting programmes.

“The South African public health system is rebuilding itself and working to enhance health and well-being by implementing the NHI that will enable access to high quality, people-centred and integrated health care for all South Africans. Public health training must have multisectoral applications for public health careers, specialisation and advanced education providing life experiences and related expertise for people with diverse origins and ethical motivations,” he said.

According to Prof Setswe, this model will help in the training of public health professionals to deal with the quadruple burden of communicable diseases (HIV, TB, sepsis), non-communicable diseases (cancers, diabetes, cardiovascular diseases), injuries from crime and violence (including GBV), and mental health (including depression, para-suicide, risk behaviour, harmful substance abuse) and maternal and child health. 

Click to view documentClick and watch the official launch below:

News Archive

UFS Communication and Brand Management Department once again honoured for ground-breaking communication work
2016-04-29

Description: Martie en Leonie award Tags: Martie en Leonie award

The UFS was announced as winner in the internal communication category of the African Excellence Award after entering the B Safe Take Action campaign. The university also received a Gold Award at the 2016 PRISM Awards. Here are Martie Nortjé, Assistant Director: Communication and Brand Management, and Leonie Bolleurs, Assistant Director: Internal Communication, from the University of the Free State.
Photo: Hannes Pieterse

Within a week, the Department of Communication and Brand Management at the University of the Free State brought home two gold awards. In April this year, the department was announced as winner in the Internal Communication Category of the African Excellence Awards for the B Safe Take Action campaign. They also received Gold at the 2016 PRISM Awards for the KovsieGear entry.
 
PRISM Award for the UFS KovsieGear shop
 
Martie Nortjé, Assistant Director: Branding and Merchandise, attended the PRISM Award function in Johannesburg where she received the Gold award for the UFS KovsieGear shop for the best entry in the corporate communication category. This is the second consecutive year that the department received Gold at the PRISM Awards. Last year, the department received Gold for the B Safe Take Action campaign.
 
The idea for a university-owned shop was initiated in 2013. Launched in January 2014, KovsieGear is used to strengthen the brand and creating a sense of ownership among all stakeholders. The KovsieGear team is grateful for the continuous support of staff and students, as well as alumni.
 
The PRISM awards of the Public Relations Institute of Southern Africa (PRISA) are Africa’s most sought-after award in the public relations industry, and are presented to public relations and communication professionals who have incorporated strategy, creativity, and professionalism successfully into public relations and communication programmes and strategies, showcasing a successful public relations campaign.
 
African Excellence Award for B Safe Take Action Campaign
 
The B Safe Take Action campaign also received an award recently at a gala event hosted by the African Excellence Awards in Cape Town. Leonie Bolleurs, Project Manager of the B Safe Take Action campaign, received the award on behalf of the university.
 
It is of cardinal importance for the university that its students, staff, and assets are safe. Once again, this award demonstrates that the university is serious about the safety of its staff and students. This is especially so, since it is the objective of the campaign to develop a culture of safety awareness in students and staff alike.
 
The hosts of the African Excellence Awards are The Communication Director, the magazine for Corporate Communications and Public Relations (PR) in Europe, which enjoys worldwide distribution. According to Rudolf Hetzel, Chairman of the jury and publisher of The Communication Director, the African Excellence Awards are an opportunity for all those working in the field of PR and communications throughout Africa to come together, and honour ground-breaking communication campaigns and projects.
 
Quality work
 
“I am extremely proud of the Communication and Brand Management team for performing excellently once again in national and continental awards programmes. The awards are a good benchmark for the quality and standard of the work we produce,” said Lacea Loader, Director of the Department of Communication and Brand Management.  
 
In the past two years, the department also received other awards for their work. This include:
-    UFS #FaceOfFacebook campaign received a Gold Quill Excellence Award from the International Association for Business Communicators (IABC), both internationally and in the Africa region.
-    B Safe Take Action campaign received a Gold Quill Merit Award from the IABC, both internationally and in the Africa region.
-    UFS #FaceOfFacebook campaign received a Bronze Stevie Award from the International Business Awards (IBA).
-    B Safe Take Action campaign received a Bronze Stevie Award from the IBA.
-    #UFStoday Facebook campaign received a Merit Award from Marketing Advancement Communication in Education (MACE).
-    The NSFAS awareness campaign received a Merit Award from MACE.
 

 

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