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Get Ready for 2025: Your Essential Guide to Registration at the UFS

17 January 2025 | Story Tshepo Tsotetsi | Photo Kaleidoscope Studios

2025 UFS Registration — Kickstart your 2025 journey – register now and make this year unforgettable.

It is that time of year again – registration is officially open for the 2025 academic year at the University of the Free State (UFS). Whether you are a bright-eyed first-year ready to start your university journey, a returning student taking the next step on your academic path, or a postgraduate aiming to dive deeper into your research, now is the time to secure your spot for 2025.

Do not leave it to the last minute – completing your registration early ensures that you are set for the year ahead, without any unnecessary stress. Some programmes may have specific deadlines, so the earlier you act, the better.

Online Registration: Quick, Easy, and Efficient

The UFS strongly encourages all students to take advantage of the online registration platform. It is simple, convenient, and fast. Whether you are registering for the first time or returning for another year, the online process will help you get everything sorted without leaving your home. Just visit the official registration website and follow the step-by-step guide to complete your registration.

However, if you feel that you need more help or prefer to register in person, on-campus registration is still available at selected venues. Check out your faculty below for on-campus registration venues and dates.

• Faculty of Theology and Religion

• Faculty of The Humanities

• Faculty of Health Sciences

• Faculty of Education

• Faculty of Economic and Management Sciences

• Faculty of Natural and Agricultural Sciences

• Faculty of Law

Key Dates You Don’t Want to Miss

Online registration: 7 January - 7 February 2025
First-year students: Curriculum advice and registration: 27 January - 7 February 2025 (face-to-face)
Senior students: Curriculum advice and registration: 20 January - 7 February 2025
Postgraduate students:
- New research master’s and doctoral students: Register any time during the year.
- Returning master’s and doctoral students: First semester registration before 31 March 2025.
- Honours and PGDip students: Confirm registration dates with your faculty.
Classes start: 10 February 2025
Module adjustments: Last day to add or change modules: 14 February 2025
Module cancellations for full credit: 31 March 2025 (Semester 1)

First Payments and Fees

To make sure your registration goes through without a hitch, remember to make your first payment on time. The first payment is essential to complete your registration; you can find payment options on the Student Finance page.

If you have any questions or run into issues, the Student Finance team is here to help! Reach them at tuitionfees@ufs.ac.za or call + 27 51 401 9111.

First-Year Residence Move-In

For first-year students living in residence, you will be officially moving in on 25 January 2025. This is your opportunity to settle into campus life, meet new friends, and get comfortable before classes kick off. If you have any questions about accommodation, visit the Housing and Residence Affairs page at www.ufs.ac.za/residences.

Need Assistance? We’ve Got You Covered

The UFS Call Centre is always here to help you throughout the registration process. If you have any questions or need guidance, you can reach them on +27 51 401 9111 or WhatsApp on +27 87 240 6370. You can also email studentadmin@ufs.ac.za for support.

As you begin your academic journey at the UFS, remember that this is not just about attending classes – it is about being part of a community committed to excellence, care, and quality. The UFS experience is designed to nurture your growth, help you thrive, and challenge you to achieve your highest potential. Here, we believe in supporting you every step of the way, ensuring that your time at the UFS transforms your future and empowers you to make a meaningful impact on the world.

News Archive

Code-switching, tokenism and consumerism in print advertising

2014-10-27

Code-switching, linguistic tokenism and modern consumerism in contemporary South African print advertising. This is the current research focus of two lecturers from the Faculty of the Humanities at the UFS, Prof Angelique van Niekerk and Dr Thinus Conradie.

The act of switching between two or more languages is replete with socio-cultural meaning, and can be deployed to advance numerous communicative strategies, including attempts at signalling cultural familiarity and group affiliation (Chung 2006).

For advertising purposes, Fairclough’s (1989) seminal work on the ideological functions of language remark on the usefulness of code-switching as a means of fostering an advertiser-audience relationship that is conducive to persuasion. In advertising, code-switching is a valuable means with which a brand may be invested with a range of positive associations. In English-dominated media, these associations derive from pre-existing connotations that target audiences already hold for a particular (non-English) language. Where exclusivity and taste, for example, are associated with a particular European language (such as French), advertising may use this languages to invest the advertised brand with a sense of exclusivity and taste.

In addition, empirical experiments with sample audiences (in the field of consumer research) suggest that switching from English to the first language of the target audience, is liable to yield positive results in terms of purchase intentions (Bishop and Peterson 2011). This effect is enhanced under the influence of modern consumerism, in which consumption is linked to the performance of identity and ‘[b]rands are more than just products; they are statements of affiliation and belonging’ (Ngwenya 2011, 2; cf. Nuttall 2004; Jones 2013).

In South African print magazines, where the hegemony of English remains largely uncontested, incorporating components of indigenous languages and Afrikaans may similarly be exploited for commercial ends. Our analysis suggests that the most prevalent form of code-switching from English to indigenous South African languages represents what we have coded as linguistic tokenism. That is, in comparison with the more expansive use of both Afrikaans and foreign languages (such as French), code-switching is used in a more limited manner, and mainly to presuppose community and solidarity with first-language speakers of indigenous languages. In cases of English-to-Afrikaans code-switching, our findings echo the trends observed for languages such as French and German. That is, the language is exploited for pre-existing associations. However, in contrast with French (often associated with prestige) and German (often associated with technical precision), Afrikaans is used to invoke cultural stereotypes, notably a self-satirical celebration of Afrikaner backwardness and/or lack of refinement that is often interpolated with hyper-masculinity.

References

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