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30 January 2025 | Story Martinette Brits | Photo Barend Nagel
MASSTER Project
The University of the Free State (UFS) recently welcomed distinguished international partners for the MASSTER project.

The University of the Free State (UFS) recently hosted a group of distinguished international partners as part of the MASSTER project (Managing (South) Africa and Senegal Sustainability Targets through Economic-diversification of Rural-areas). Funded by the European Union Erasmus programme (Project ID 101129023), the project aims to support the agricultural sector in Sub-Saharan Africa (SSA) and Senegal by addressing pressing issues such as rural migration, food security, and sustainable development. 

 

What is the MASSTER Project? 

Launched in early 2024, the MASSTER project is an ambitious initiative designed to enhance agricultural development and economic diversification in rural areas across SSA, with a particular focus on Senegal and South Africa. According to Prof Corli Witthuhn from the Department of Sustainable Food Systems and Development at UFS, who serves as the project’s coordinator, researcher and trainer, MASSTER  seeks to make a lasting impact on the sector. 

“Agriculture plays a vital role in these regions, contributing up to 40% of GDP and providing livelihoods for over 70% of the population. However, challenges such as rural-urban migration and underutilised agricultural potential hinder the growth of this crucial sector,” explains Prof Witthuhn. 

By offering innovative training and educational tools to farmers and agricultural students, the project aims to bridge these gaps.  It involves higher education institutions (HEIs) in community development and focuses on the intersection of agriculture and migration. In doing so, MASSTER contributes to key Sustainable Development Goals (SDGs), including zero hunger, quality education, decent work, and economic growth.


Key objectives of the MASSTER Project

MASSTER collaborates with six partner HEIs in Senegal and South Africa to tackle pressing agricultural and migration challenges. The project focuses on: 

  • Assisting local farmers in implementing income-generating activities.
  • Supporting extension services in delivering relevant training programmes that emphasise economic sustainability.
  • Helping municipalities manage economic migration, particularly from rural areas.

To achieve these objectives, MASSTER analyses the risk factors that drive migration and those that prevent it, designing training programmes that empower current and future farmers to generate income. It also provides Training of Trainers (TOT) to HEIs and extension services, equipping them with skills to deliver impactful training sessions. Additionally, the project helps HEIs develop comprehensive migration management strategies that foster a whole-of-society approach linking agriculture and migration policies. 


A global collaborative effort

The MASSTER project brings together a diverse consortium of partners from Senegal, South Africa and Europe, including: 

  • Senegal: Université Du Sine Saloum El-Hâdj Ibrahima Niass Kaolack (USSEIN), Université Gaston Berger Saint- Louis (UGB), Université Assane Seck de Ziguinchor (UASZ), Interprofessional Center for Training in Agriculture (CIFA)
  • South Africa: University of the Free State (UFS), Stellenbosch University (SU), Tshwane University of Technology (TUT), South African Society for Agricultural Extension (SASAE)
  • Germany: Hochschule Weihenstephan-Triesdorf (HSWT)
  • France: Universite D’Aix-Marseille (AMU)
  • Italy: University of Naples Federico II (UNINA)
  • Serbia: Academy of Professional Studies South Serbia and Western Balkans Institute

Benefits for the University of the Free State

The MASSTER project presents significant opportunities for the UFS. It enables researchers to collaborate with international partners on groundbreaking research that addresses urgent agricultural challenges. Prof Witthuhn highlights that the project also provides valuable third-stream funding for the UFS research initiatives, strengthening the university’s broader academic and community development efforts. 

Additionally, UFS researchers gain hands-on experience in European Union grant administration, potentially paving the way for future EU-funded projects. The project fosters direct engagement with local farming communities by offering training that empowers farmers and promotes rural development. Moreover, it enhances the university’s expertise in agricultural sustainability and migration management.


Partners’ visit to UFS

The recent visit by MASSTER project partners to the UFS marked a key milestone in this collaboration. During their stay, the group participated in various activities, including farm visits and discussions aimed at advancing the project’s objectives.

News Archive

Student one of ten Google Young Minds
2012-04-23

 

Sibusiso Tshabalala is making strides as an international young leader.
23 April 2012

Third-year B.Com Law student, Sibusiso Tshabalala from our university, is one of ten of Google’s Young Minds for 2012. He made it to the top thirty from a pool of 1 700 applicants at the beginning of April 2012.

“The standard of other competitors and the panel of judges were extremely high. I was excited to receive the news that I had made it,” he says.

Annually, Google searches for ten students internationally who demonstrate strong leadership capabilities. This once-in-a-lifetime opportunity is given to students who also have an entrepreneurial drive and a commitment to social activism. Sibusiso was selected for his involvement in renovating libraries and training budding public speakers. His projects also involve encouraging literacy and critical thinking in poor areas in the Free State by establishing reading clubs.

Sibusiso will be attending the Google Zeitgeist in London from 20 to 22 May 2012.

At the conference, he will have the opportunity to meet some of the world’s greatest minds. Over 400 influential business leaders and visionaries from around the world will be hosted. Speakers include Prof. Stephen Hawking, former Lucasian Professor of Mathematics: University of Cambridge; Sir Richard Branson, Virgin Group; Eric Schmidt, Chairman: Google; Larry Page, CEO: Google; Angela Ahrendts, CEO: Burberry, and international musician will.i.am.

The ten winners will also take part in a series of ‘master classes’ with the aim of mentoring them to help further their future projects.

His achievements include the 2010 winner of the National SAGE Competition (Students for the Advancement of Global Entrepreneurship). He represented South Africa in Brazil that same year and was also National Winner of the Best Speaker Award at the 2011 South African National Universities Debating Championships. He was ranked as one of the top ten debaters in Africa at the Pan African Universities Debating Championships held in Bulawayo, Zimbabwe in 2011. Sibusiso recently chaired the committee that organised the first university based CANSA Relay for Life Event in South Africa. This took place at the UFS in February 2012.

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