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30 January 2025 | Story Martinette Brits | Photo Barend Nagel
MASSTER Project
The University of the Free State (UFS) recently welcomed distinguished international partners for the MASSTER project.

The University of the Free State (UFS) recently hosted a group of distinguished international partners as part of the MASSTER project (Managing (South) Africa and Senegal Sustainability Targets through Economic-diversification of Rural-areas). Funded by the European Union Erasmus programme (Project ID 101129023), the project aims to support the agricultural sector in Sub-Saharan Africa (SSA) and Senegal by addressing pressing issues such as rural migration, food security, and sustainable development. 

 

What is the MASSTER Project? 

Launched in early 2024, the MASSTER project is an ambitious initiative designed to enhance agricultural development and economic diversification in rural areas across SSA, with a particular focus on Senegal and South Africa. According to Prof Corli Witthuhn from the Department of Sustainable Food Systems and Development at UFS, who serves as the project’s coordinator, researcher and trainer, MASSTER  seeks to make a lasting impact on the sector. 

“Agriculture plays a vital role in these regions, contributing up to 40% of GDP and providing livelihoods for over 70% of the population. However, challenges such as rural-urban migration and underutilised agricultural potential hinder the growth of this crucial sector,” explains Prof Witthuhn. 

By offering innovative training and educational tools to farmers and agricultural students, the project aims to bridge these gaps.  It involves higher education institutions (HEIs) in community development and focuses on the intersection of agriculture and migration. In doing so, MASSTER contributes to key Sustainable Development Goals (SDGs), including zero hunger, quality education, decent work, and economic growth.


Key objectives of the MASSTER Project

MASSTER collaborates with six partner HEIs in Senegal and South Africa to tackle pressing agricultural and migration challenges. The project focuses on: 

  • Assisting local farmers in implementing income-generating activities.
  • Supporting extension services in delivering relevant training programmes that emphasise economic sustainability.
  • Helping municipalities manage economic migration, particularly from rural areas.

To achieve these objectives, MASSTER analyses the risk factors that drive migration and those that prevent it, designing training programmes that empower current and future farmers to generate income. It also provides Training of Trainers (TOT) to HEIs and extension services, equipping them with skills to deliver impactful training sessions. Additionally, the project helps HEIs develop comprehensive migration management strategies that foster a whole-of-society approach linking agriculture and migration policies. 


A global collaborative effort

The MASSTER project brings together a diverse consortium of partners from Senegal, South Africa and Europe, including: 

  • Senegal: Université Du Sine Saloum El-Hâdj Ibrahima Niass Kaolack (USSEIN), Université Gaston Berger Saint- Louis (UGB), Université Assane Seck de Ziguinchor (UASZ), Interprofessional Center for Training in Agriculture (CIFA)
  • South Africa: University of the Free State (UFS), Stellenbosch University (SU), Tshwane University of Technology (TUT), South African Society for Agricultural Extension (SASAE)
  • Germany: Hochschule Weihenstephan-Triesdorf (HSWT)
  • France: Universite D’Aix-Marseille (AMU)
  • Italy: University of Naples Federico II (UNINA)
  • Serbia: Academy of Professional Studies South Serbia and Western Balkans Institute

Benefits for the University of the Free State

The MASSTER project presents significant opportunities for the UFS. It enables researchers to collaborate with international partners on groundbreaking research that addresses urgent agricultural challenges. Prof Witthuhn highlights that the project also provides valuable third-stream funding for the UFS research initiatives, strengthening the university’s broader academic and community development efforts. 

Additionally, UFS researchers gain hands-on experience in European Union grant administration, potentially paving the way for future EU-funded projects. The project fosters direct engagement with local farming communities by offering training that empowers farmers and promotes rural development. Moreover, it enhances the university’s expertise in agricultural sustainability and migration management.


Partners’ visit to UFS

The recent visit by MASSTER project partners to the UFS marked a key milestone in this collaboration. During their stay, the group participated in various activities, including farm visits and discussions aimed at advancing the project’s objectives.

News Archive

Bloemfontein Campus hosts annual HELTASA conference
2014-12-09

 

From the left are: Prof Francois Strydom, Director: Academic - Centre for Teaching and Learning, UFS; Dr Lis Lange, Vice-Rector: Academic, UFS; and Prof George Kuh, Adjunct Research Professor of Education Policy at the University of Illinois.

This year, the privilege to host the annual Higher Education Learning and Teaching Association of Southern Africa (HELTASA) conference was afforded to our university. The event took place on the Bloemfontein Campus from 18 – 21 November 2014, attracting keynote speakers and members from across the world.

HELTASA is a professional association mainly for educators and significant role players in higher education institutions. With its inception in the early 2000s, it has grown to become the premier organisation for teaching and learning in Southern Africa, Dr Amanda Hlengwa, President of HELTASA, pointed out.

A central concern of this body is issues around success within the tertiary sector. The theme of this year, ‘Accessing success: using evidence for change’ served to focus members’ attention on what works and what does not work – as derived from researched evidence.

In a message from Prof Jonathan Jansen, Vice-Chancellor and Rector of the University of the Free State (UFS), he stressed that the task as university teachers “is not simply cognitive gains that ensure graduation success but also intellectual gains that ensure success in life during and after university studies.”

The conference was led by internationally-acclaimed keynote speakers, namely Prof George Kuh, Prof William Grabe and Prof Fredricka Stoller, as well as our own A1 NRF-rated Prof Malanie Walker.

Prof Kuh is Adjunct Research Professor of Education Policy at the University of Illinois and Chancellor’s Professor of Higher Education Emeritus at Indiana University. In his keynote address, Prof Kuh offered valuable lessons from the field to promote student success.

Profs Grabe and Stoller collectively presented the second keynote address that explored how to set up students for success through strategic-reader training. Prof Grabe is Regents’ Professor of Applied Linguistics and Vice President for Research at Northern Arizona University. Prof Stoller is a Professor of English at Northern Arizona University, where she teaches in the MA-TESL and PhD in Applied Linguistics programmes.

Prof Walker is a Senior Research Professor at the UFS Centre for Research on Higher Education and Development (CRHED). She is also currently Director of Research Training and a senior researcher in the EU-funded Marie Curie EDUWEL project. In her keynote address, Prof Walker looked at well-being and agency in higher education.

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