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05 June 2025 | Story Vuyelwa Mbebe and Aimee Barlow | Photo Supplied
KovsieCricket
From left to right: Xander Snyders, President: Free State Cricket Union; Rocky le Roux, Head of KovsieCricket at the UFS; and Donavin George, Mangaung Cricket Association Chairperson.

The University of the Free State’s (UFS) KovsieCricket club was honoured with two of the most significant awards at the recent Mangaung Cricket Association Annual General Meeting (MCA AGM).

First, KovsieCricket was crowned MCA Premier League Champions, marking a remarkable twelfth consecutive title in the region’s top league. Later, the club was named the Best Run Cricket Club in the Free State, a recognition that goes beyond match victories.

The MCA AGM, which reflects on the regional cricketing year, this year included key updates from MCA Chairperson Donavin George, a review of the season’s performance, and the election of the executive committee for the new term. The AGM also celebrates excellence, dedication, and growth within the sport during the preceding year.

Rocky le Roux, Head of Cricket at the UFS, reflected on the evening’s achievements by attributing them to the unified effort of everyone involved in the club. “These accolades are the result of unwavering dedication from our players, coaches, management, and support staff,” he said. “Our student-athletes lay the foundation with their performances, but none of this would be possible without the people working tirelessly behind the scenes. Teamwork, long-term planning, and a shared vision have allowed us to achieve this consistency.”

The Best Run Cricket Club award serves as a powerful validation of the systems and values in place at KovsieCricket, Le Roux said, adding that awards of these types are not only a source of pride but are instrumental in attracting top talent from around the country. “They show young cricketers that KovsieCricket is a place where they can grow, compete, and thrive – not just on the field, but as professionals and leaders.”

With regional dominance firmly established, KovsieCricket’s sights are now set on national excellence. Le Roux believes that becoming the best cricket club in South Africa is a realistic goal, but one that will require strategic growth in several key areas. He emphasised the need for permanent, experienced coaches to guide development, an even stronger recruitment network, facilities that meet national standards, and a culture of belonging that inspires players to invest fully in the club. He also stressed that consistent exposure to higher levels of competition and a focus on mental resilience will be critical in the journey ahead.

As KovsieCricket celebrates these milestones, Le Roux extended heartfelt gratitude to those who make the journey possible. He acknowledged Jerry Laka, Director of KovsieSport at the UFS, the KovsieSport team for their unwavering support, the players and coaches for their commitment to excellence, and Francis Marais, Supervisor of the sports grounds and grounds staff, for consistently preparing top-quality pitches. He also thanked the Mangaung Cricket Association for their continued efforts in running competitive leagues and providing the resources that help the game thrive in the Free State.

With another successful season behind it, KovsieCricket looks to the future with confidence and ambition. Trophies alone do not define the legacy they are building – rather, their culture of excellence, community, and purpose sets the standard for university cricket in South Africa and beyond.

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Kovsies present case studies to Tata Africa
2014-04-15

Tata Africa welcomed four top scholarship winners from the University of the Free State’s (UFS’s) Business Management Department who were awarded academic bursaries in 2013 for developing practical marketing strategies for the Tata group companies as part of their studies.

The students presented their winning case studies to a panel of Tata Africa executives and senior managers in Johannesburg.

“The Tata group places social responsibility at the core of its business DNA. This kind of support characterises our commitment to communities where Tata companies operate worldwide,” said Thami Mbele, Managing Director for Tata Africa Holdings.

“The impressive work of the Strategic Marketing students of the University of the Free State’s Business Management Department, who have been using Tata group companies as examples for their practical marketing strategies, deserve recognition,” he added.

To date, Tata has invested R275 000 in the University of the Free State’s talent pool. Over the past six years, Tata Africa has invested over R10 million in scholarships in Africa.

Second-semester students of the Strategic Marketing course, Lebohang Masoabi, Estie Brown, Lynne Harvey and Cecile Boshoff, were given a rare opportunity to apply their theoretical knowledge by developing practical marketing strategies for Tata group companies operating in Africa. Students presented their ideas to a panel of UFS and Tata representatives in 2013, and 27 out of 78 groups were selected to compete for academic bursaries sponsored by Tata.

Through its scholarship programme, Tata Africa is committed to investing in future African entrepreneurs, leaders of industry and business.

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