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04 September 2025 | Story Lilitha Dingwayo | Photo Lunga Luthuli
Bibi Essop
Bibi Essop, newly elected Universal Access Officer of the Bloemfontein Campus CSRC, celebrates her election as a representative of CUADS and students living with disabilities at the UFS.

The University of the Free State (UFS) community proudly celebrates the appointment of Bibi Essop as the newly elected Campus Student Representative Council Universal Access Officer on the Bloemfontein Campus – a role of immense importance for inclusivity, representation, and student advocacy.

Living with brittle bone syndrome, Essop brings both personal insight and leadership to her portfolio, representing the Centre for Universal Access and Disability Support (CUADS). Her election is not only a personal milestone but also a testament to the university’s growing recognition of the importance of visible leadership by students with disabilities.

By stepping into this position, Essop embodies the empowerment of students who navigate both academic life and unique personal challenges. “This is the pinnacle of my achievements this year, as I have been working towards this for the past three to four years,” she says.

She emphasises that her first priority was to understand the needs of the community she represents. “I had to make sure I know the people I represent, which gave me the opportunity to learn about the other four cohorts on our campus: students with visual impairment, hearing impairment, and learning difficulties, since I am a part of the mobility impairment cohort,” she explains.

The role of Universal Access Officer is vital in ensuring that the needs of students with disabilities remain central to discussions about inclusivity, campus infrastructure, and academic support. Essop is determined to challenge misconceptions about the position. 

“Many people assume my portfolio is restricted to CUADS students only, whereas it is so diverse that it needs to be incorporated in every other portfolio. Accessibility at every event is essential for students living with disabilities,” she says. “Many students do not attend events because they presume that they will not be accommodated.” 

Looking beyond academics, Essop hopes to work closely with fellow CSRC members to ensure inclusivity across all aspects of student life. One initiative she is particularly excited about is Casual Day on 5 September 2025 - a celebration of different disabilities aimed at fostering awareness, education, and integration among all students. 

“The CSRC has reach and influence across all three campuses. By partnering with them, CUADS can amplify its work, ensure consistent messaging, and create opportunities for engagement that are student-driven. This collaboration allows us to step outside of formal support channels and become part of broader campus conversations, events, and initiatives,” says Mosa Moerane who is the liaison, advocacy and awareness officer for CUADS. 

Moerane explains that there are differences in challenges faced by students with disabilities on three campuses. “Bloemfontein, being the largest campus, often presents challenges around scale- serving a higher number of students with diverse needs. South Campus has its own dynamics, with many first-year students who may still be navigating disclosure and adjustment. Qwaqwa students face unique geographical and infrastructural challenges. CUADS responds by tailoring support through assistive technology, academic accommodations, or advocacy for improved accessibility while keeping the student’s lived experience at the centre,” said Moerane.

“The aim is always to make students in Qwaqwa and South Campuses feel as included as those in Bloemfontein. Also having offices at South Campus and Qwaqwa Campus with CUADS Coordinators assists in ensuring that our students are supported similarly to those on Bloemfontein Campus,” she added.

As UFS continues its journey towards greater inclusivity, Essop’s appointment serves as a reminder of the importance of representation across all student cohorts. It affirms that every voice, regardless of background or circumstance, deserves to be heard.

The university congratulates Bibi Essop on this well-deserved achievement. Her leadership represents a step towards ensuring that universal access is not just a policy, but a lived reality for all UFS students. 

News Archive

UFS Communication and Brand Management Department once again honoured for ground-breaking communication work
2016-04-29

Description: Martie en Leonie award Tags: Martie en Leonie award

The UFS was announced as winner in the internal communication category of the African Excellence Award after entering the B Safe Take Action campaign. The university also received a Gold Award at the 2016 PRISM Awards. Here are Martie Nortjé, Assistant Director: Communication and Brand Management, and Leonie Bolleurs, Assistant Director: Internal Communication, from the University of the Free State.
Photo: Hannes Pieterse

Within a week, the Department of Communication and Brand Management at the University of the Free State brought home two gold awards. In April this year, the department was announced as winner in the Internal Communication Category of the African Excellence Awards for the B Safe Take Action campaign. They also received Gold at the 2016 PRISM Awards for the KovsieGear entry.
 
PRISM Award for the UFS KovsieGear shop
 
Martie Nortjé, Assistant Director: Branding and Merchandise, attended the PRISM Award function in Johannesburg where she received the Gold award for the UFS KovsieGear shop for the best entry in the corporate communication category. This is the second consecutive year that the department received Gold at the PRISM Awards. Last year, the department received Gold for the B Safe Take Action campaign.
 
The idea for a university-owned shop was initiated in 2013. Launched in January 2014, KovsieGear is used to strengthen the brand and creating a sense of ownership among all stakeholders. The KovsieGear team is grateful for the continuous support of staff and students, as well as alumni.
 
The PRISM awards of the Public Relations Institute of Southern Africa (PRISA) are Africa’s most sought-after award in the public relations industry, and are presented to public relations and communication professionals who have incorporated strategy, creativity, and professionalism successfully into public relations and communication programmes and strategies, showcasing a successful public relations campaign.
 
African Excellence Award for B Safe Take Action Campaign
 
The B Safe Take Action campaign also received an award recently at a gala event hosted by the African Excellence Awards in Cape Town. Leonie Bolleurs, Project Manager of the B Safe Take Action campaign, received the award on behalf of the university.
 
It is of cardinal importance for the university that its students, staff, and assets are safe. Once again, this award demonstrates that the university is serious about the safety of its staff and students. This is especially so, since it is the objective of the campaign to develop a culture of safety awareness in students and staff alike.
 
The hosts of the African Excellence Awards are The Communication Director, the magazine for Corporate Communications and Public Relations (PR) in Europe, which enjoys worldwide distribution. According to Rudolf Hetzel, Chairman of the jury and publisher of The Communication Director, the African Excellence Awards are an opportunity for all those working in the field of PR and communications throughout Africa to come together, and honour ground-breaking communication campaigns and projects.
 
Quality work
 
“I am extremely proud of the Communication and Brand Management team for performing excellently once again in national and continental awards programmes. The awards are a good benchmark for the quality and standard of the work we produce,” said Lacea Loader, Director of the Department of Communication and Brand Management.  
 
In the past two years, the department also received other awards for their work. This include:
-    UFS #FaceOfFacebook campaign received a Gold Quill Excellence Award from the International Association for Business Communicators (IABC), both internationally and in the Africa region.
-    B Safe Take Action campaign received a Gold Quill Merit Award from the IABC, both internationally and in the Africa region.
-    UFS #FaceOfFacebook campaign received a Bronze Stevie Award from the International Business Awards (IBA).
-    B Safe Take Action campaign received a Bronze Stevie Award from the IBA.
-    #UFStoday Facebook campaign received a Merit Award from Marketing Advancement Communication in Education (MACE).
-    The NSFAS awareness campaign received a Merit Award from MACE.
 

 

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