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28 November 2019 | Story Leonie Bolleurs
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Dr Sandy-Lynn Steenhuisen and Ruth Cozien at a spot high up in the Maloti-Drakensberg World Heritage Site, close to Sentinel Peak, photographing a Drakensberg crag lizard underneath the leaves of the ‘Hidden Flower’.

Flowers high up in the Maloti-Drakensberg World Heritage Site made world news when it was discovered that the Drakensberg Crag Lizard is their sole pollinator. 

This first for continental Africa – a plant being pollinated by a lizard – is a discovery by a research group including Dr Sandy-Lynn Steenhuisen, Senior Lecturer in the Department of Plant Sciences and affiliate of the Afromontane Research Unit (ARU) at the Qwaqwa Campus of the University of the Free State (UFS), in collaboration with Dr Timo van der Niet, Prof Steven Johnson, and project leader Ruth Cozien, all from the Pollination Ecology Research Laboratory and Centre for Functional Biodiversity at the University of KwaZulu-Natal.

Besides their work being published in popular news here in South Africa (including an isiZulu article), it has also received coverage in, among others, Belgium, Canada, the Netherlands, and the United States of America. 

Is it a bee, a bird, perhaps a mouse?

‘Hidden Flower’, true to its name, is a plant species with flowers hidden at ground level, underneath the leaves of the plant. Like the leaves, the flowers are also green. With the flowers filled with nectar (up to 1 ml per plant) and strongly scented, one concludes that, just as with other flowers, these flowers must be visited by a pollinator. Is it a bee, is it a bird, perhaps a mouse/non-flying mammal?

According to Dr Steenhuisen, who was brought into the project because of her experience with rodents pollinating proteas, many plants are adapted to attract and be pollinated by a specific animal. They attract their pollinators using particular scents and colours and reward them for their service with, for example, nectar, oil, fragrance, and sometimes even shelter. 

The ‘Hidden Flower’ initially had the group of researchers thinking that it was being pollinated by a non-flying mammal. “Everything about the plant made it look like it should be mammal-pollinated,” Dr Steenhuisen said. 

They investigated all options, using several techniques to assess the contribution of different possible animals to set seed. To further assist them in their quest to find the true pollinator, the team put up motion cameras that recorded activity in the area of the ‘Hidden Flower’. 

Great was their surprise when studying the video material after a week of fieldwork in the mountains, finding shy lizards dipping their snouts in the ‘Hidden Flower’ and lapping up the nectar.

Dr Steenhuisen described this discovery as completely bizarre, exciting, and fascinating. 

To make 100% sure that lizards are pollinating the ‘Hidden Flower’, these animals were excluded from the plants. Results published in a paper in Ecology showed that when the lizards were experimentally excluded from the plants, the number of seeds produced dropped dramatically by almost 95%. This finding helped to further prove their discovery. 

Strong scent and bright orange colour attract

The team researched the new phenomenon and found that although flower visitation by lizards is not unknown, it occurs almost exclusively on oceanic islands. Cozien says one should keep in mind that mountains are like sky islands and might therefore have similarities with oceanic islands in terms of their ecology.

The strong scent and the touch of orange at the base of the inside of the flowers is believed to play an important role in attracting lizards. The little lizard may recognise the spots of orange inside the flowers which resemble the orange colour of a male lizard in mating season, attracting females. Lured by the strong scent and the orange spots, the reptiles stick their snouts into the flower in search of nectar, pollinating the ‘Hidden Flower’; thus, making sure that this flower will continue to grow on the slopes of Sentinel Peak in the Maloti Drakensberg range. 

This research finding on lizard pollination, which reads almost like a fairy tale with its islands, hidden flowers, nectar from the gods, and little dragons, shows that there are still many unknown and surprising interactions that need to be discovered and conserved to ensure a healthy ecological system. 

The research findings of this study were published in April 2019. 

News Archive

UFS Communication and Brand Management receives two prestigious international awards
2015-07-07

Lelanie de Wet, Lacea Loader and Leonie Bolleurs

The Department of Communication and Brand Management at the University of the Free State (UFS) received two of the six Gold Quill Awards – that were awarded to South African companies and institutions - at the International Association of Business Communicator’s (IABC) Excellence Gala ceremony in San Francisco, US on 15 June 2015.

The awards ceremony formed part of the 2015 IABC World Conference, which took place from 14-17 June 2015. The department received a Gold Quill Excellence Award for its social media campaign, UFS #FaceOfFacebook and a Gold Quill Merit Award for the B Safe Take Action campaign.

From the 15 countries that entered, a total of 120 Gold Quill Excellence awards and 189 Gold Quill Merit awards were awarded. Other South African award winners included Barclays Africa Group Limited, Mediclinic and the Cape Peninsula University of Technology (CPUT).

This is the second year in a row that the UFS has been recognised by the IABC for its communication projects. In 2014, the department was awarded the Jake Wittmer Research Award for a Stakeholder Perception Audit conducted in February 2014. The audit was considered – by the IABC - as one of the best breakthrough strategies used by a university to measure the perceptions of its stakeholders.This made the UFS the first tertiary institution in Africa to receive the research award. The stakeholder perception audit also received an Africa Gold Quill in 2014.

"Being recognised by a global association such as the IABC for the second time, is a great honour and I am very proud of what my colleagues have achieved by entering the two campaigns. Winning the awards is a true indication of what can be done when a team of expert communicators is committed towards engaging their target audiences with campaigns that speak of quality and innovation. The fact that the UFS is one of only two tertiary education institutions in the country to receive these prestigious awards, makes it even more special," said Lacea Loader, Director: Communication and Brand Management at the UFS.

IABC World and Africa conferences 2015 

The IABC is a global membership association with a network of 12 000 members in more than 80 countries, representing many of the Global Fortune 500 companies. It serves professionals in the field of business communication, bringing together the profession’s collective disciplines.

With the theme: Changing landscape: Informing the future, the 2015 world conference was attended by over 1 200 delegates from across the world. Delegates were offered an opportunity for learning, discovering, and connecting. Loader also made a presentation entitled ‘Award-winning measurement endorses sound reputation management strategy’ at the world conference.

The department will also be receiving two Africa Gold Quill Awards from the Africa chapter of the IABC for the same campaigns on 30 July 2015 in Johannesburg.

UFS #FaceOfFacebook Campaign

The university received a Gold Quill Excellence Award for its social media campaign, UFS #FaceOfFacebook. This initiative originated in the university’s commitment to its Human Project, which sets the standard for good behaviour and care.

Lelanie de Wet, Manager: Social Media and Website Content and project leader of UFS #FaceOfFacebook, said the project was born from the need to communicate with students. Thus a virtual friend, #FaceOfFacebook, was created. “Yearly auditions are being held to choose the new face representing the UFS on Facebook. Short video clips of the #FaceOfFacebook – whether it is attending events or communicating important messages - are posted on the UFS Facebook page. The successful candidate holds the title #FaceOfFacebook for 12 months.

“When I look at a campaign such as #FaceOfFacebook, from the time it took its first tentative steps in 2013, and see how it inspired staff and students alike, my heart swells with pride. Often you can see the impact you have made only in retrospect. The ripples you send into the world will inevitably create waves,” she said.

B Safe Take Action Campaign

The B Safe Take Action campaign of the university received a Gold Quill Merit award from the IABC.

The campaign was activated in September 2013. “It targeted on- and off-campus students and staff, aiming to create social ownership of personal safety, and to raise awareness of the safety measures put in place by the university,” said Leonie Bolleurs, Manager: Internal Communication and project manager of the campaign.

The campaign looked at a number of safety aspects, focusing not only on crime but also on being safe from road accidents and stress/burnout.

It is the second time this year that the BSafe campaign has been recognised for its innovative strategy. Earlier this year it received a PRISM Award (Gold) from the Public Relations Institute of Southern Africa (PRISA). The annual PRISM Awards are about recognising and celebrating great public relations campaigns.

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